SEO Executive - Danish Market

3 Months ago • All levels • Editorial

Job Summary

Job Description

As an SEO Executive, you will be working on our Danish brands across the Casino and Sports Betting verticals, in order to carry out activities related to organic search strategies in key search engines such as Google. You will be responsible for the quality and growth of rankings to drive organic traffic resulting in New Depositing Customers (NDCs), mainly, but not exclusively, by content production, on-page optimizations, and off-site efforts. You’ll be working closely with the SEO manager and the content teams to drive the channel and business KPIs for the assigned brands, by always following SEO best practices to achieve long term organic growth. Key responsibilities include executing the SEO strategy for the managed brands, proactively identifying new opportunities and working with the SEO manager on the SEO strategy, monitoring, tracking and reporting on search metrics and organic results to demonstrate SEO’s impact on wider business KPIs, executing technical changes and identifying opportunities for improvements through tech audits, working with freelancers and external agencies on content production, working with the off-page team and agencies on link building opportunities, supporting other team members in developing a high standard of quality content, and staying updated with regulatory requirements and ensuring our SEO and content activities use compliant language and techniques.
Must have:
  • Native Danish speaker and proficient in English
  • Degree level qualification in Digital Marketing or other relevant course
  • Enthusiastic, self-motivated team player
  • Ready to take ownership of their work
  • Interest or knowledge of the online gaming industry
  • Working knowledge of Google Analytics and SEO tools
  • Proactiveness on staying up-to-date with the latest industry trends
Good to have:
  • Experience in digital marketing
  • Experience using website platforms or a CMS

Job Details

Description

Position at LeoVegas Group

ABOUT THE ROLE

 

As an SEO Executive, you will be tasked with working on our Danish brands across the Casino and Sports Betting verticals, in order to carry out activities related to organic search strategies in key search engines such as Google.

 

You will be responsible for the quality and growth of rankings to drive organic traffic resulting in New Depositing Customers (NDCs), mainly, but not exclusively, by content production, on-page optimizations, and off-site efforts.

 

You’ll be working closely with the SEO manager and the content teams to drive the channel and business KPIs for the assigned brands, by always following SEO best practices to achieve long term organic growth.

 

YOU WILL BE RESPONSIBLE FOR:

 

        Executing the SEO strategy for the managed brands

        Proactively identify new opportunities and work with the SEO manager on the SEO strategy

        Monitor, track and report on search metrics and organic results to demonstrate SEO’s impact on wider business KPIs

        Execute technical changes and identify opportunities for improvements through tech audits

        Work with freelancers and external agencies on content production

        Work with the off-page team and agencies on link building opportunities

        Support other team members in developing a high standard of quality content

        Stay updated with regulatory requirements and ensure our SEO and content activities use compliant language and techniques

 

OUR SUCCESSFUL CANDIDATE WILL HAVE THE FOLLOWING:

 

ESSENTIAL SKILLS

        Native Danish speaker and proficient in English

        Degree level qualification in Digital Marketing or other relevant course

        Is an enthusiastic, self-motivated team player but is also ready to take ownership of their work

        Interest or knowledge of the online gaming industry, or willingness  to immerse yourself in order to succeed in the role

        Working knowledge of Google Analytics and SEO tools

        Proactiveness on staying up-to-date with the latest industry trends

 

NICE TO HAVES

        Experience in digital marketing

        Preferably experience using website platforms or a CMS

 

WHO WE ARE


At the core of LeoVegas Group is Team Leo. Our culture is our foundation and is what enables us to innovate, build, and lead as we trailblaze our way through the igaming industry. We’re a team of over 1800 innovators, initiators, and groundbreakers working in a fast-paced and agile environment across 16 offices worldwide.

JOIN US!


In our pride, we empower our teammates to find their roar and run with their wildest ideas. We don’t wait for things to happen; we pounce and make it happen!

Would you be a good fit for the Leo Pride - give us a roar!

 

**As our company working language is English, we’d like to see your CV in English, please**

 

_________________________________________________________________________________________________

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About The Company

LeoVegas Group is a leading international igaming company with a clear vision to create the world’s greatest igaming experience. The Group offers online casino, live casino, and sports betting via 10 brands in 10 jurisdictions. The Group continues to grow rapidly, currently employing over 1,000 people in Europe, including at its headquarters in Stockholm and operations hub in Malta.


As one of the most innovative companies in the industry, the Group also invests and develops other igaming companies through its investment arm, LeoVentures. In 2022, LeoVegas Group became a subsidiary of the global entertainment company MGM Resorts International (NYSE: MGM). 


For more information, visit www.leovegasgroup.com.

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