ABOUT THE ROLE
As an SEO Executive, you will be tasked with working on our Danish brands across the Casino and Sports Betting verticals, in order to carry out activities related to organic search strategies in key search engines such as Google.
You will be responsible for the quality and growth of rankings to drive organic traffic resulting in New Depositing Customers (NDCs), mainly, but not exclusively, by content production, on-page optimizations, and off-site efforts.
You’ll be working closely with the SEO manager and the content teams to drive the channel and business KPIs for the assigned brands, by always following SEO best practices to achieve long term organic growth.
YOU WILL BE RESPONSIBLE FOR:
● Executing the SEO strategy for the managed brands
● Proactively identify new opportunities and work with the SEO manager on the SEO strategy
● Monitor, track and report on search metrics and organic results to demonstrate SEO’s impact on wider business KPIs
● Execute technical changes and identify opportunities for improvements through tech audits
● Work with freelancers and external agencies on content production
● Work with the off-page team and agencies on link building opportunities
● Support other team members in developing a high standard of quality content
● Stay updated with regulatory requirements and ensure our SEO and content activities use compliant language and techniques
OUR SUCCESSFUL CANDIDATE WILL HAVE THE FOLLOWING:
ESSENTIAL SKILLS
● Native Danish speaker and proficient in English
● Degree level qualification in Digital Marketing or other relevant course
● Is an enthusiastic, self-motivated team player but is also ready to take ownership of their work
● Interest or knowledge of the online gaming industry, or willingness to immerse yourself in order to succeed in the role
● Working knowledge of Google Analytics and SEO tools
● Proactiveness on staying up-to-date with the latest industry trends
NICE TO HAVES
● Experience in digital marketing
● Preferably experience using website platforms or a CMS
WHO WE ARE
At the core of LeoVegas Group is Team Leo. Our culture is our foundation and is what enables us to innovate, build, and lead as we trailblaze our way through the igaming industry. We’re a team of over 1800 innovators, initiators, and groundbreakers working in a fast-paced and agile environment across 16 offices worldwide.
JOIN US!
In our pride, we empower our teammates to find their roar and run with their wildest ideas. We don’t wait for things to happen; we pounce and make it happen!
Would you be a good fit for the Leo Pride - give us a roar!
**As our company working language is English, we’d like to see your CV in English, please**
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LeoVegas Group is a leading international igaming company with a clear vision to create the world’s greatest igaming experience. The Group offers online casino, live casino, and sports betting via 10 brands in 10 jurisdictions. The Group continues to grow rapidly, currently employing over 1,000 people in Europe, including at its headquarters in Stockholm and operations hub in Malta.
As one of the most innovative companies in the industry, the Group also invests and develops other igaming companies through its investment arm, LeoVentures. In 2022, LeoVegas Group became a subsidiary of the global entertainment company MGM Resorts International (NYSE: MGM).
For more information, visit www.leovegasgroup.com.