Analyst, Marketing Insights

BUILD SOMETHING BIGGER THAN YOURSELF 
 

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: Disney Entertainment, ESPN, Disney Parks, and Experiences and Products. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

How will you contribute to our magical experience?

The Analyst, Marketing Insights will be responsible for analyzing the impact of marketing efforts on business KPIs across the Theatrical and Streaming lines of business. Additionally, this role will also track consumer behavior and digital trends across LATAM.

The Analyst, Marketing Insights will be responsible for:

• Analyzing large volumes of media and consumer data using SQL to extract meaningful insights.
• Identifying patterns, correlations, and trends in data and relate them to socio-cultural variables.
• Collaborating with cross-functional teams to communicate findings and recommendations effectively.
• Developing and maintaining reporting tools and dashboards to track key performance indicators.
• Staying abreast of industry trends and advancements in SVOD platforms.
• Developing strong relationships with cross-functional partners in Marketing, Growth and Creative teams.

What we need from you to be part of this story:

• 2+ years in similar roles.
• Preferred Industries: Media, Entertainment or similar backgrounds (is a plus).
• Advanced level of SQL and Excel for data manipulation and analysis.
• Advanced level of English.
• Knowledge in Digital Marketing tools.
• Knowledge in R or Python (nice to have).
• Ability to handle and analyze large datasets and derive actionable insights.
• Excellent presentation skills with the ability to convey complex data in a clear and concise manner.
• Strong problem-solving skills and attention to detail.

Additional Information:

At Disney, we believe it takes great people to create the memorable experiences, products and services our consumers know and love. We are a team of storytellers and hire under equal opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, disability and gender identity. We foster a corporate culture of belonging and inclusiveness, which empowers our staff and company to thrive. At Disney, everyone has the opportunity to speak up and participate, grow and share ideas.

“You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality.” Walt Disney