Category Manager, YouTube Shopping
Job Summary
Job Description
- 4+ years experience in relevant fields
- C-level executive experience
- Cross-functional collaboration
- Data analytics expertise
- Fluent in English and Thai
- Drive YouTube Shopping adoption
- E-commerce consulting/strategy experience
- Business opportunity identification and agreement structuring
- Project management
- Strong analytical and problem-solving skills
5 skills required
Job Details
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 4 years of experience in business development, partnerships, management consulting, or investment banking, in the Consumer Electronics, Auto, OEMs, Telecom, E-Commerce/Retail, Apps, Ads, Gaming, or Technology industries.
- Experience working with C-level executives and cross-functionally across all levels of management.
- Experience with data or business analytics.
- Ability to communicate in English and Thai fluently to support client relationship management in the region.
Preferred qualifications:
- Experience working in consulting or strategy and operations/go-to-market roles within the e-commerce industry.
- Ability to identify potential business opportunities, assess financial/business benefit, structure agreements, and discuss terms with strategic partners.
- Ability to be a fast learner, highly motivated, and versatile player.
- Excellent analytics, logical, and problem- solving skills with attention to detail.
- Track record of project management and cross-functional collaborations.
About the job
In this role, you will lead and establish a video commerce venture on YouTube. You will build profitable and long lasting business opportunities for YouTube creators while revolutionizing the e-commerce landscape in Thailand. You will drive and own a comprehensive strategy to establish YouTube as a preferred shopping destination, while conducting in-depth shopping data analysis to gain valuable insights. You will also help educate creators, brands, and other internal teams on best practices to enhance shopping initiatives.
At YouTube, we believe that everyone deserves to have a voice, and that the world is a better place when we listen, share, and build community through our stories. We work together to give everyone the power to share their story, explore what they love, and connect with one another in the process. Working at the intersection of cutting-edge technology and boundless creativity, we move at the speed of culture with a shared goal to show people the world. We explore new ideas, solve real problems, and have fun — and we do it all together.
Responsibilities
- Drive adoption of YouTube Shopping in Thailand with a focus on critical business metrics (e.g., Gross Merchandise Value (GMV) and Earning channels).
- Analyze campaign performance, sales data, video commerce market reports, and Key Performance Indicators (KPIs) to inform market shopping strategies.
- Collaborate across various cross-functional teams to bring the best of YouTube to partners and keep our cross-functional teams updated on partner and market developments to aid decision making.
- Support development of go-to-market strategy and long-term strategies across product categories aligned with overarching business goals.
- Develop knowledge of the market segment and global trends/events, and continually monitor performer, participant efforts, develop and build relationships with commerce focused Multi-Channel Networks (MCNs)/agencies to help them succeed on YouTube, and develop new business opportunities.
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