Community Manager
About the job
Summary
- Proficient in English (local culture understanding)
- 3+ years gaming industry experience (international market/PC preferred)
- Social media strategy & execution
- Community building and engagement
- Strong communication and coordination skills
- Study abroad experience
- Experience with FPS games
- Experience with UGC ecosystem development
Community Manager (FragPunk)
ThunderFire Group is a key game development studio under NetEase Games, based in Hangzhou. As one of China’s leading game producers, we have over 15 years of history and a team of 3,000 industry veterans. ThunderFire has delivered renowned titles such as Naraka: Bladepoint, Justice, New Ghost, and Revelation. Dedicated to creating top-tier gaming experiences on console, PC, and mobile platforms for international markets, we are committed to innovation and collaboration with talent from around the globe.
We are currently looking for a Community Manager to join our dynamic team. In this role, you will:
· Responsible for the global English community planning and operational execution for the self-developed FPS product FragPunk under Thunderfire Studio. Develop social media operation strategies for the game in relevant western markets based on the marketing strategy, including but not limited to strategy analysis, event creativity, scheduling, copywriting, material
production, and public opinion management.
· Understand the operation modes of overseas communities and player preferences and customize content plans tailored to the characteristics of each community platform. Ensure the growth, engagement, retention, and stability of the community, including but not limited to platforms like X, FB, YouTube, Instagram, Discord, TikTok, etc.
· Stay informed about trending topics in the FPS community and local user interests, identify high-quality content and core users, continuously enhance community activity and player engagement, and establish a UGC ecosystem.
· Continuously optimize and improve community operation strategies based on promotional effectiveness and player feedback, further providing optimization suggestions for in-game improvements and fostering a positive relationship between players and game operations.
· Participate in the full chain of marketing promotion work, including but not limited to promotion and material creativity, and follow up on local third-party promotional resource collaborations (both online and offline).
Job Requirements
· Proficient in English (understanding local culture, and those with study abroad experience preferred).
· Bachelor's degree or above, with over 3 years of work experience in the gaming industry; experience in international markets and PC products preferred.
· Self-driven with a strong sense of responsibility, possessing good execution, communication, and coordination skills, as well as a strong sense of responsibility and teamwork spirit.
About The Company
NetEase Games, the video games division of NetEase, Inc., is a leading global video game developer and publisher, with operations in nine countries including owning global games studios that operate independently in North America, Europe and Japan.
We have developed and published international titles such as Knives Out, Harry Potter: Magic Awakened, and Naraka: Bladepoint.
NetEase Games works with other industry leaders and premium intellectual property holders to co-develop, distribute and market video games and content to players globally. Since our founding in 2001, we have developed or published hundreds of mobile, console and PC video games.
