Creative Marketing Director

3 Months ago • 8 Years + • Marketing

Job Summary

Job Description

As Creative Marketing Director at Techland, you'll lead the creative marketing team, developing creative briefs and translating them into compelling concepts. Responsibilities include overseeing marketing campaigns, promotional materials, and all marketing assets, ensuring brand consistency. You'll collaborate with internal and external teams, game developers, and stakeholders to deliver high-quality creative content. The role demands strong strategic thinking, experience in brand management, and a proven track record of successful marketing campaigns across various mediums. You will also be responsible for setting developmental goals for your team and ensuring the growth of your team members.
Must have:
  • Lead creative marketing team
  • Develop creative concepts
  • Oversee marketing campaigns
  • Ensure brand consistency
  • 8+ years game industry experience
  • Strong strategic mindset
Good to have:
  • 3D art, animation, motion graphics
  • Editing, sound design, VFX
Perks:
  • Private medical care
  • Life insurance
  • Pro-health campaigns
  • Flexible working hours
  • Development budget
  • Training opportunities
  • State-of-the-art offices

Job Details

Company Description

Techland is one of the biggest and best-known Polish game developers with studios in Wroclaw and Warsaw. For over 30 years, we've carried a tradition of providing gamers with unforgettable experiences. We're an international team of over 500 highly-skilled professionals driven by a passion for gaming, always striving for the best quality. 

We’re fueled by the support of our global community built on the foundation of successful AAA franchises such as Call of Juarez, Dead Island, or Dying Light. The gamers' trust in our games has resulted in our newest project, Dying Light 2 Stay Human, selling more than 5 million copies across all platforms within the first month after release. 

On top of continuously growing the world of Dying Light through a robust post-launch support plan for Dying Light 2 Stay Human, we're also working on an unannounced AAA Open World Action RPG; our biggest project to date. 

Techland's mission strictly determines every aspect of our work: we want to create unforgettable experiences.

Job Description

Responsibilities:

Team Leadership and Development:

  • Leading the creative marketing team.
  • Organizing regular internal workshops and developing creative skills in the team.
  • Setting developmental goals that will help grow your team.

Conceptual Work:

  • Developing creative briefs, translating them into creative concepts.
  • Supporting business units with creative approach and fresh ideas.

Creative Direction and Oversight:

  • Establishing creative direction and supervising: marketing campaigns, promotional materials, and all marketing assets.
  • Setting the bar for the quality and creativity of assets.
  • Providing final feedback for any creative asset before its release.

Consistency and Brand Alignment:

  • Ensuring that designs/assets are consistent and aligned with each other and the Brand Book.

Collaboration and Communication:

  • Collaborating with internal and external teams to produce high-quality creative content.Cooperating with game developers to implement their assets.
  • Understanding Franchise & Brand needs, close cooperation with appropriate teams working in those fields.

Qualifications

  • 8+ years of experience in brand marketing, advertising, or creative direction within the game development industry.
  • Deep understanding of the gaming industry, gaming trends, and target audience preferences.
  • Strong strategic mindset with the ability to translate business objectives into brand strategies and creative concepts.
  • Knowledge of brand management principles and best practices.
  • Experience developing and implementing marketing/brand campaigns from strategic creation to final delivery.
  • Experience in creating creative concepts across a variety of mediums.
  • Experience working with briefs and stakeholders to create fresh ideas.
  • A portfolio showcasing creative work across various mediums, demonstrating a deep understanding of brand development, visual storytelling, and consumer engagement.
  • Strong interpersonal and communication skills, with the ability to effectively present ideas, influence stakeholders, and collaborate with cross-functional teams.
  • Ability to work effectively in a fast-paced environment, managing multiple projects simultaneously.
  • Flexibility to adapt to changing priorities.
  • Very good command of English.

Nice to have:

  • Experience in one or more areas: 3D art, character animation, motion graphics, editing, sound design, VFX, graphic composition, typography, graphic design or illustration, creating marketing texts/headlines.

Additional Information

What we can offer:

  • A wide array of benefits: private medical care, life insurance, pro-health campaigns, gifts for different occasions.
  • An outstanding work atmosphere in a highly-skilled team of professionals, with flexible working hours, no dress code, and full support of the dedicated HR Business Partner.
  • A constant stream of company newsletters, PR & project updates so you will always be in the know.
  • Many opportunities for personal development: a dedicated development budget for each employee, extra two paid days for training and CSR, stable career paths, extensive internal and external training, and financing of English and Polish language classes.
  • State-of-the-art offices filled with chillout zones, a fully equipped kitchen, a gym (Wrocław office), and a free car park (Warsaw limited amount of space).

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About The Company

Techland is a long-established gaming industry success story. With more than 30 years in the market, we know how to keep delivering unforgettable experiences. Headquartered in Poland, our international team comprises over 500 professionals.

  

Our long history has produced well-known and critically acclaimed games, such as The Call of Juarez and the genre-defining Dying Light. But, we’re not stopping there! 


We want to continue to create compelling AAA titles around the cutting-edge gameplay that Techland is known for. Alongside exciting expansions to the world of Dying Light, work is also underway on our newest IP, an original fantasy title which will deliver intense action and exploration in a vast open world.


We pride ourselves on our drive for quality, innovation and community engagement. Every game starts and ends with our players. We’re grateful for their support and will continue to deliver them the best gameplay experiences in the world.


Join us on our adventures and let’s do something remarkable together!

Ostrów Wielkopolski, Greater Poland Voivodeship, Poland (On-Site)

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