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Marketing Manager

Prague, Czechia (On-site)

Marketing Manager

1 Month ago • All levels • Marketing

About the job

3 skills required for this role

Test your skills to join the top 1% applicants for this job

communication

data-driven-decisions

influencer-marketing

Job Description

Bohemia Interactive is looking for an experienced Marketing Manager to join their team in Prague. You will be responsible for leading a team of 20 individuals and overseeing all marketing activities for Bohemia's games. This involves developing and implementing data-driven marketing strategies, collaborating with creative teams, and monitoring market trends. Your role will be crucial in driving revenue, brand awareness, and player acquisition across the globe. You will also be responsible for planning offline marketing events like GamesCom and working closely with other departments to align marketing efforts with the company's overall vision.

Must have:

Proven track record of marketing experience
Experience in leading a large team
Fluent in Czech and English
Strong analytical skills
Experience in utilizing tools to measure marketing performance
A strong sense of aesthetics
A can-do attitude with an apt mind
Excellent communication skills
Passion for games

Good to have:

Experience in game development

Perks:

27 days of holidays per year
Company profit-sharing plan
Benefit program
Meal contribution
Relocation package
All our games for free

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Marketing Manager

We are looking for an experienced Marketing Manager to reinforce our team at our Prague office. You will oversee all marketing activities and provide guidance to your team as they work on all of Bohemia’s games. This entails being up-to-speed with department leads, collaborating with enthusiastic game developers, and contributing to spreading the good work of Bohemia to all our communities across the world.

Responsibilities

Lead, mentor, and manage a PR & Marketing team of 20 people in order to execute highly effective campaigns that drive revenue, brand awareness, and player acquisition
Collaborate closely with creative teams to ensure all marketing materials are visually compelling and drive player interest
Design and execute innovative, data-driven marketing strategies, including influencer marketing, social media, content marketing, and more; plan offline marketing events like GamesCom
Create high-level marketing plans based on development and publishing needs
Monitor market trends and competitor activities; help shape publishing plans with this information, and adapt marketing plans accordingly
Be a doer: take the initiative, implement approved strategies without delay, optimizing for speed and quality
Leverage your strong analytical skills to track performance metrics, evaluate the effectiveness of campaigns, and identify marketing weaknesses for improvements
Work closely with product, sales, and development teams to align marketing efforts with the overall vision of the company and its business goals

Requirements

Proven track record of relevant marketing experience, demonstrating a successful history of managing specific tasks and projects (e.g. multi-channel campaigns, digital strategies, branding initiatives), as well as showcasing creativity, strategic thinking, and measurable results
Experience in leading a large team of people (approx. 20)
Languages: Czech (fluent); English (fluent)
Strong analytical skills and experience in utilizing tools to measure marketing performance, identify trends, and make data-driven decisions
A strong sense of aesthetics and the ability to guide visual content
A can-do attitude with an apt mind that can discover opportunities
Excellent communication skills (interpersonal, negotiations, etc.)
Passion for games; eagerness to learn and grow

Nice to have

Experience in game development

Benefits

27 days of holidays per year
Company profit-sharing plan, benefit program, meal contribution
Relocation package
All our games for free and more

Applicants should submit their portfolio and CV detailing their previous work experience as well as a cover letter outlining their interest to work for Bohemia Interactive.

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About The Company

Bohemia Interactive

35 Active Jobs

Our story began with our first game, Arma: Cold War Assault, released back in 2001. Developed by just a handful of people, this PC-exclusive title became a massive success. It sold well over a million copies, received numerous industry awards, and was praised by critics and players alike. Since then, we've grown from a ragtag bunch of garage devs to an international family of over 400 professionals – working on major games like Arma 3, DayZ, Ylands, Vigor, and various other projects. Our ambition: to make games that act as platforms for people to explore, create, and connect.