Product Lead - Marketing Technology

2 Months ago • 3 Years + • Product Management

Job Summary

Job Description

Level Infinite seeks an experienced Product Lead for Marketing Technology. This role requires strategic vision, leadership, and cross-functional collaboration across multiple gaming studios. Responsibilities include collaborating with studios to leverage marketing technology, understanding UA algorithms and creative production, designing product roadmaps, driving innovative development, and collaborating with AI teams, data scientists, and data engineers. Project management, defining scopes, setting timelines, and delivering high-quality features are also key. The ideal candidate possesses 3+ years of product management experience in marketing technology platforms, strong communication skills, and a passion for gaming.
Must have:
  • 3+ years experience in product management of marketing technology platforms
  • Strong English communication skills
  • Bachelor's degree in relevant field
  • Innovative thinking and problem-solving
  • Passion for gaming industry
Good to have:
  • Prior gaming industry experience
  • B2B client service experience
  • AI application knowledge in game development
  • Team leadership experience

Job Details

About the Hiring Team

Level Infinite is Tencent’s global gaming brand. It is a global game publisher offering a comprehensive network of services for games, development teams, and studios around the world.

We are dedicated to delivering engaging and original gaming experiences to a worldwide audience, whenever and wherever they choose to play while building a community that fosters inclusivity, connection, and accessibility. Level Infinite also provides a wide range of services and resources to our network of developers and partner studios around the world to help them unlock the true potential of their games.

What the Role Entails

Level Infinite is a global game publisher offering a comprehensive network of bespoke services for games, development teams and studios around the world.

We are dedicated to delivering engaging and original gaming experiences to a worldwide audience, whenever and wherever they choose to play, while building a community that fosters inclusivity, connection, and accessibility. The brand also provides a wide range of services and resources to our network of developers and partner studios around the world to help them unlock the true potential of their games. Level Infinite is both publisher of breakout hit games like PUBG MOBILE and Goddess of Victory: NIKKE, and a collaborative partner in games such as Stunlock V Rising, Fatshark’s Warhammer 40,000: Darktide, Dune: Awakening from Funcom, Nightingale from Inflexion Studios and many more.

Role Overview: We are looking for an experienced and enthusiastic Product Lead for Marketing Technology to join our team in the gaming industry. This role requires strategic vision, leadership, and the ability to manage cross-functional collaboration across multiple gaming studios. As a Product Lead, you will play a pivotal role in shaping and driving the development of innovative marketing technology solutions that meet the needs of our gaming studios and contribute to the company’s growth.

Key Responsibilities:

1. Studio Collaboration:

a. Communicate effectively with gaming studios and lead projects that leverage our marketing technology products.

b. Work closely with studio stakeholders to understand their unique pain points and requirements.

c. Demonstrate a deep understanding of UA (User Acquisition) algorithms and (or) creative production processes.

2. Strategic Planning:

a. Strategically design and build marketing technology product roadmaps aligned with business goals and studio needs.

b. Drive innovative product development by leading discussions and brainstorming sessions within the team.

3. Cross-Functional Collaboration:

a. Collaborate with other product teams, including AI teams, data scientists, and data engineers, to ensure successful project execution and support.

4. Project Management:

a. Define project scopes, set timelines, and ensure the delivery of high-quality features.

b. Provide constructive feedback to refine and enhance product features.

Who We Look For

Required Qualifications:

1. 3+ years of experience in product management and a background in leading the development of marketing technology platforms.

2. Strong English communication skills, with the ability to effectively collaborate across teams.

3. Bachelor’s degree or above in statistics, computer science, data science, information management, product design, and marketing.

4. Demonstrated ability to think innovatively, solve problems creatively, and lead products to measurable impact.

5. Passion for the gaming industry, with strong resilience, self-drive, and entrepreneurial spirit.

Preferred Qualifications:

1. Prior working experience or in-depth knowledge of the gaming industry

2. Prior B2B experience in serving clients.

3. Knowledge or experience in applying AI technologies to games development and publishing.

4. Proven team leadership experience.

Equal Employment Opportunity at Tencent

As an equal opportunity employer, we firmly believe that diverse voices fuel our innovation and allow us to better serve our users and the community. We foster an environment where every employee of Tencent feels supported and inspired to achieve individual and common goals.

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About The Company

Tencent is a world-leading internet and technology company that develops innovative products and services to improve the quality of life of people around the world.


Founded in 1998 with its headquarters in Shenzhen, China, Tencent's guiding principle is to use technology for good. Our communication and social services connect more than one billion people around the world, helping them to keep in touch with friends and family, access transportation, pay for daily necessities, and even be entertained.


Tencent also publishes some of the world's most popular video games and other high-quality digital content, enriching interactive entertainment experiences for people around the globe.


Tencent also offers a range of services such as cloud computing, advertising, FinTech, and other enterprise services to support our clients' digital transformation and business growth.


Tencent has been listed on the Stock Exchange of Hong Kong since 2004.

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