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Sales Enablement Program Manager

12 Hours ago • All levels • Business Development

Job Summary

Job Description

The Sales Enablement Program Manager at Bragg Gaming drives operational excellence and strategic planning within the commercial division. Responsibilities include developing and implementing revenue optimization strategies, leading training and onboarding for sales teams, managing sales collateral, integrating new technologies (AI, automation), and collaborating with cross-functional teams. The role requires strong project management, analytical, and communication skills. The successful candidate will analyze key revenue metrics, track competitor actions, and create sales playbooks to improve sales efficiency and effectiveness. This is a high-impact role focused on enhancing commercial effectiveness and revenue generation within a fast-paced, innovative gaming environment.
Must have:
  • Proven sales enablement experience
  • Strong project management skills
  • Expertise in AI, automation, data analytics
  • Strong analytical & communication skills
  • Ability to manage multiple priorities
Good to have:
  • iGaming experience
  • Salesforce, Tableau, ERP system familiarity
  • Financial analysis understanding
Perks:
  • Competitive compensation
  • Hybrid work model
  • 30 days annual leave
  • Educational opportunities
  • Sports activities
  • Team building
  • Free drinks, fruit, ice cream

Job Details

As the Sales Enablement Program Manager, you will play a pivotal role in driving operational excellence, strategic planning, and business performance within the commercial division. Reporting directly to the Commercial Ops Director, this role offers the opportunity to work on high-impact projects, streamline processes, and develop innovative solutions using cutting-edge technologies to enhance our overall commercial effectiveness. You will be working in a fast-paced environment managing multiple projects at once.


Bragg Gaming is a leading global gaming technology and content provider, offering innovative, high-quality gaming solutions to operators around the world. With a focus on regulated markets, Bragg Gaming delivers engaging player experiences and supports the growth and success of its partners.


Your responsibilities:

    Training and Development, Onboarding

    Collaborate with the Commercial leadership to deliver and integrate the Bragg Way of Selling methodology to optimize revenue-generating activities across teams.

    • Lead regular training sessions, including onboarding for new commercial team members, ensuring they are equipped to hit revenue targets and align with evolving industry demands.
    • Implement everboarding programs to continuously educate the sales force on new products, features, industry trends, and best practices, driving continuous improvement in revenue performance.
    • Oversee the onboarding of clients and partners to ensure seamless integration, accelerating time to value and optimizing long-term revenue potential.

    Revenue Growth Strategies

    • Develop and implement revenue optimization strategies that align with company objectives, ensuring sustained growth across different markets and segments.
    • Collaborate with the sales and marketing teams to refine pricing models, product positioning, and go-to-market strategies aimed at increasing revenue and market share.
    • Continuously analyze key revenue metrics such as average deal size, win rates, and sales cycle length, identifying areas for improvement and implementing data-driven strategies to enhance performance.

    Client Intelligence and Market Insight

    • Serve as the central point of contact for gathering and sharing client intelligence, ensuring sales teams have access to critical information that drives revenue.
    • Track competitor actions, commercial terms, and market share dynamics, providing insights that inform competitive pricing strategies and help capture revenue opportunities.

    Content Creation and Management:

    • Collaborate with the marketing team to develop and manage a library of sales collateral, including product sheets, case studies, battlecards, and presentations, tailored to maximize sales effectiveness and revenue potential.
    • Ensure the sales team has easy access to relevant, up-to-date content throughout the sales cycle to support their efforts in closing high-value deals and hitting revenue targets.
    • Prioritize marketing resources and initiatives that directly impact revenue generation, ensuring alignment with sales objectives.

    Sales Playbooks and Revenue Optimization Meetings:

    • Develop and maintain sales playbooks that outline best practices, processes, and strategies for optimizing revenue through sales efficiency and effectiveness.
    • Organize and facilitate quarterly sales meetings focused on revenue performance, sharing key insights, reviewing goals, and providing updates on company earnings and strategic initiatives.

    Revenue Technology Implementation:

    • Lead the integration of new technologies, including AI-driven tools and automation solutions, to optimize sales processes, pipeline management, and decision-making.
    • Implement tools that provide the sales team with real-time data and analytics, empowering them to make informed decisions that drive revenue growth.

    Cross-Functional Collaboration:

    • Act as a single point of contact for the Commercial team, coordinating with marketing, product, legal, and data teams to ensure alignment on revenue objectives and efficient execution.
    • Work closely with finance and operations teams to align on revenue forecasts, budgeting, and performance metrics.
    • Ensure feedback from sales is communicated to other departments, driving product improvements, marketing initiatives, and strategic adjustments that support revenue growth.


    What you bring to the team:

    • Proven experience in sales enablement
    • Strong project management skills with a demonstrated ability to execute complex, cross-functional initiatives.
    • Expertise in new technologies such as AI, machine learning, automation, and data analytics tools.
    • Strong analytical skills with the ability to interpret data and translate it into actionable business insights.
    • Excellent communication skills with a track record of effective stakeholder management.
    • Ability to manage multiple priorities and meet deadlines in a fast-paced environment.


    Bonus points if:

    • Experience in iGaming or a similar fast-paced commercial environment.
    • Familiarity with CRM Salesforce, Tableau, ERP systems, and commercial performance tools.
    • Strong understanding of financial analysis, project management, budgeting, and forecasting.


    What’s in it for you:

    • Competitive compensation (based on your experience);
    • Hybrid work model;
    • 30 days annual leave;
    • Educational learning opportunities to support each employee's professional growth journey;
    • Sports activities, team building, and informal gatherings;
    • Free drinks, fruit, and ice cream.


    Who are we?

    Bragg is a content-driven iGaming technology provider, serving online and land-based gaming operators with casino content, cutting-edge technology, and expert-managed services to deliver a full turnkey solution.

    We create high-performing, data-driven, and passionately crafted casino gaming titles built on Bragg remote games server technology.

    Our modern omnichannel Player Account Management platform powers multiple leading iCasino and sportsbook brands and is supported by powerful data analytics tools, as well as Fuze™ – an innovative player engagement toolset.


    Our way:

    • We are highly business-oriented, with a strong focus on long-term relationships with our clients;
    • As a team of highly skilled experts, we appreciate genuine relationships and co-worker support;
    • We nurture honest relationships within teams, between teams, and with our business partners;
    • We encourage sports activities, team building, and informal gatherings;
    • We offer plenty of time for family and fun;
    • We stuff the fridge with ice cream.


    If you are a results-oriented professional who thrives on leveraging technology to streamline processes and boost operational efficiency, this is the ideal role for you. Come join our forward-thinking team and help lead our commercial operations into the future.

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    About The Company

    Bragg Gaming Group (NASDAQ: BRAG, TSX: BRAG) is a content and technology solutions provider to the iGaming industry, serving operators with its proprietary and exclusive content, and its cutting-edge technology. Bragg Studios offer high-performing, data-driven and passionately crafted casino gaming titles from in-house brands including Wild Streak Gaming, Atomic Slot Lab and Indigo Magic. Its proprietary content portfolio is complemented by a range of exclusive titles from carefully selected studio partners which are Powered By Bragg: games built on Bragg remote games server (Bragg RGS) technology, distributed via the Bragg Hub content delivery platform and available exclusively to Bragg’s customers. Bragg’s modern and flexible omnichannel Player Account Management (Bragg PAM) platform powers multiple leading iCasino and sportsbook brands and is supported by expert in-house managed operational and marketing services. All content delivered via the Bragg Hub, whether exclusive or from Bragg’s large, aggregated games portfolio, is managed from a single back-office and is supported by powerful data analytics tools, as well as Bragg’s Fuze™ player engagement toolset. Bragg is licensed or otherwise certified, approved and operational in multiple regulated iCasino markets globally, including in New Jersey, Pennsylvania, Michigan, Connecticut, Ontario, the United Kingdom, the Netherlands, Germany, Sweden, Spain, Italy, Malta and Colombia.

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