Senior User Acquisition Manager

5 Months ago • 4-8 Years • Monetization

Job Summary

Job Description

As a Senior User Acquisition Manager at TapNation, you'll manage and execute global UA campaigns across various mobile channels (Social, Ad networks, DSPs, etc.) to boost app downloads and revenue for F2P mobile games. Responsibilities include optimizing existing channels, improving processes, driving new testing, managing cross-functional projects, and collaborating with internal/external partners. You'll report to the CMO and work closely with the UA/Monetization team, contributing to long-term company strategy and growth. This role requires deep-diving into performance data, identifying improvement areas, monitoring key metrics, and managing projects efficiently. You'll also build best practices, manage technical ad operations, and collaborate with team members to share insights and knowledge.
Must have:
  • Proven social ads management experience
  • Creative & analytical mindset
  • Excellent analytical skills & Excel/PowerPoint proficiency
  • Fluency in English
  • Bachelor's/Master's degree in relevant field
Perks:
  • Competitive base salary or fees
  • Remote policy
  • Paris office access (fitness room)
  • Meal tickets
  • Health care insurance (50% covered)
  • 15 days paid time off (freelancer)

Job Details

TapNation - Redefining Mobile Gaming Excellence 🎮

Founded in 2019, TapNation is an innovative French company specializing in mobile game publishing. In the space of just five years, we have published over 50 games, accumulating more than a billion downloads worldwide. We rank among the world's top 15 mobile game publishers, a status achieved thanks to our approach combining creativity and technological optimization.

At TapNation, we value rapid growth, innovation and a dynamic multicultural environment. With a diverse team spread across several countries, we offer you the opportunity to work on projects that have a direct impact on the company's performance. Our values of adaptability and collaboration have enabled us to become one of France's most promising companies, recognized by French Tech 120 and voted “Champion of Growth” in 2024 by Les Echos.


When you join TapNation, you'll be joining a company with dynamic and ambitious atmosphere, where your ideas are valued. 

We invest in the personal development of our employees and promote a balance between performance and well-being, certified by our Great Place to Work and Happy at Work labels. Whether you're passionate about mobile games or simply interested in a constantly evolving environment, TapNation is the place where you can bring your ambitions to life.


To continue our amazing mission, we are seeking an ambitious and results-driven Head of Senior User Acquisition Manager (all types of contracts) to join our UA/Monetizing team đź’Ş 


Role Overview đź‘€
As Senior User Acquisition Manager, you will be manage and execute global user acquisition campaigns across mobile channels (Social, Ad networks, DSPs, and Others) and grow app downloads and revenues for our F2P mobile games. In this role, you will optimize existing channels, improve operational processes and drive new testing initiatives. You will manage cross-functional projects and work closely with internal and external partners to drive a direct impact on the business. 

As part of a dynamic and collaborative team, you’ll have the chance to contribute to the company strategy and growth in the long term, reporting to our CMO () and working closely with our UA/Monetizing team.


          Your missions:

  • Manage day-to-day collaboration with partners to optimize campaign performance and deliver business KPIs.
  • Deep dive into ongoing performance to identify and execute on improvement opportunities.
  • Monitor, measure, and report on key performance metrics on an ongoing basis.
  • Manage fast-paced and dynamic projects in a highly organized manner on schedule and on target.
  • Collaborate with other team members to share insights and knowledge.
  • Build and document best practices and processes to improve operational efficiency.
  • Manage technical Ad Operations including campaign tracking, measurement, and integration.

          Benefits if permanent contract: 

May vary depending on the country

  • Competitive base salary or fees.
  • Remote policy: this position can be full remote.
  • offices in Paris 17e (including fitness room).
  • Meal tickets: 15 tickets per month at 8.50€ per ticket with the Swile Card. (This means that when you're on vacation you still earn luncheon vouchers).
  • Health Care Insurance: 50% covered for you with Alan.

         Benefits if Freelancer:

  • Competitive fees.
  • 15 days paid time off per year.
  • Remote policy: full remote.
  • You can find us at offices in Paris 17e (including fitness room) if you want to say hello.


          Profile:

  • You have a passion for games, particularly mobile games and have a good affinity with the mobile game sector.
  • Proven experience in social ads management.
  • Have a creative and analytical mind.
  • Excellent analytical skills and full proficiency in Excel/PowerPoint.
  • Bachelor’s or master’s degree in Economics, Business or Engineering.
  • Complete fluency in English, both written and oral.


TapNation is an equal-opportunity employer đź«¶ Qualified applicants will receive consideration for employment without regard to sex, gender identity, gender expression, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.


If you're intrigued by the job offer, we encourage you to apply without hesitation, even if you don't meet all the criteria!

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About The Company

In just about 5 years, TapNation grew from a very small startup to an international company filled with incredibly ambitious and inspiring people. Publishing managers, experienced developers, game designers, artists, user acquisition & monetization experts, the whole team works together to publish the best HIT games possible.

Paris, ĂŽle-de-France, France (Hybrid)

Paris, ĂŽle-de-France, France (Hybrid)

New York, New York, United States (Remote)

New York, New York, United States (Remote)

United States (Hybrid)

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