VP, Market Intelligence & Insights

2 Months ago • 15 Years + • Product Management • $188,545 PA - $350,155 PA

Job Summary

Job Description

The VP, Market Intelligence & Insights at Warner Bros. Games will lead a data-driven strategy informing business, publishing, and product development decisions. This role requires cross-functional collaboration, ensuring consumer insights and competitive benchmarking drive decision-making. Responsibilities include conducting market assessments, overseeing audience segmentation, driving consumer research, leading product validation efforts, establishing key success metrics, and fostering an insights-driven culture. The VP will also manage external partnerships and advance intelligence-gathering methodologies. This executive will present complex data narratives to senior stakeholders and influence product strategy, game positioning, engagement, and monetization strategies.
Must have:
  • 15+ years experience in market intelligence
  • 7+ years in executive leadership roles
  • Deep experience in product validation & player insights
  • Strong track record in qualitative & quantitative research
  • Ability to synthesize data & translate insights
  • Experience with AI, data analytics, and machine learning
Good to have:
  • Advanced degree in Business, Economics, or Data Science
Perks:
  • Thoughtfully curated benefits
  • Health insurance coverage
  • Employee wellness program
  • Life and disability insurance
  • Retirement savings plan
  • Paid holidays and sick time
  • Vacation

Job Details

Welcome to Warner Bros. Discovery… the stuff dreams are made of.

Who We Are…

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

The Job

The Vice President of Market Intelligence and Insights is responsible for driving a data-driven, insights-led strategy that informs Warner Bros. Games' business, publishing, and product development decisions. This executive will lead cross-functional collaboration, ensuring consumer insights, market intelligence, and competitive benchmarking drive decision-making across the organization. Serving as “the voice of the consumer,” the VP will work closely with Product, Studio, Franchise, Strategy and Marketing teams to shape product strategies, validate development decisions, and optimize audience engagement.

This role requires a strategic, data-savvy leader who can synthesize market trends, audience segmentation, and business analytics into actionable insights that drive growth, enhance player engagement, and improve product-market fit. The VP will also oversee research methodologies and insight-driven frameworks that ensure WB Games improves its competitiveness in an evolving gaming landscape.

The Daily

Strategic Market Intelligence & Consumer Insights

  • Lead the development of a centralized market intelligence function, ensuring data-driven insights inform publishing, franchise, and product strategy.
  • Conduct comprehensive market assessments, including industry trends, competitive benchmarking, and emerging player behaviors.
  • Oversee audience segmentation, market sizing, and player profiling to refine product positioning and audience targeting.
  • Drive qualitative and quantitative consumer research methodologies to deepen player understanding and engagement.

Product Validation & Business Impact

  • Lead product validation efforts throughout the development lifecycle, ensuring alignment with player expectations and competitive market positioning.
  • Partner with Product, Studio and Brand Management teams to integrate insights into game features, business models, and monetization strategies.
  • Validate feature sets, engagement models, and in-game experiences against player feedback, competitive benchmarks, and long-term retention goals.

Data-Driven Decision Making & Performance Measurement

  • Establish and manage key success metrics to evaluate product performance, brand equity, and player engagement.
  • Collaborate with analytics and data science teams to leverage AI, predictive modeling, and machine learning for deeper market insights.
  • Provide ongoing reporting and analysis to executive leadership, ensuring insights are actioned for optimization and strategic pivots.

Cross-Functional Leadership & Organizational Influence

  • Foster a culture of insights-driven decision-making across Warner Bros. Games, embedding market intelligence into all stages of product and publishing strategy.
  • Align and partner with senior executives across Product Development, Franchise Planning, Sales Planning and Marketing to integrate intelligence throughout the product lifecycle.
  • Build and manage external partnerships with research firms, industry analysts, and data providers to ensure best-in-class methodologies and insights.

Innovation in Research & Insights

  • Advance intelligence-gathering methodologies and behavioral analytics to track consumer shifts.
  • Oversee the development of real-time intelligence tools that enhance decision-making for publishing and development teams.
  • Identify whitespace opportunities for innovation, including emerging platforms, new gaming behaviors, and evolving monetization strategies.

The Essentials

  • 15+ years of experience in market intelligence, consumer insights, publishing analytics, or a related field, with 7+ years in executive leadership roles.
  • Deep experience in product validation, player insights, and feature testing within gaming, entertainment, or interactive media industries.
  • Proven ability to partner with Product Development and Publishing to influence product strategy, game positioning, engagement, and monetization strategies.
  • Strong track record in qualitative and quantitative consumer research, leading large-scale audience segmentation, market sizing, and predictive analytics.
  • Exceptional ability to synthesize data and translate insights into strategic recommendations that identify growth opportunities, drive revenue and player engagement.
  • Experience working with cross functional team to leverage AI, data analytics, and machine learning to predict consumer trends and optimize business decisions.
  • Strong executive presence with the ability to present complex data narratives to senior stakeholders.

The Nice to Haves

  • Advanced degree in Business, Economics, Data Science, or a related field preferred.

How We Get Things Done…

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

Championing Inclusion at WBD

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.

If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.

In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery’s total compensation package for employees. Pay Range: $188,545.00 - $350,155.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.

If you’re a qualified candidate with an arrest or conviction record, please know that your application will be considered in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

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About The Company

Applicants – please be advised that all email correspondence by official Warner Bros. Games recruiters will come from the @lith.com, @warnerbros.com or @wbgames.com domains. Our agency recruiters who reach out through LinkedIn will also properly identify themselves as employees of the companies that work with us. All other parties claiming to be our recruiters are not affiliated with Warner Bros. Games, Monolith or any of our studios. Please take care not to share your personal information with these contacts, nor click on any links embedded in their messages. If you have any questions, you can reach out to us directly at recruiting@wbgames.com.

Warner Bros. Games brings some of the most iconic characters and stories in entertainment to life through videogame development. With multiple world class development studios located across North America and the UK, our teams are made up of top talent in the industry. We strive for an open and collaborative culture where our people can do what they do best – making great games.

Our 11 studios include: 

Warner Bros. Games (Burbank, CA)

linkedin.com/company/warnerbrosgames

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linkedin.com/company/warner-bros-games-san-francisco

Warner Bros. Games San Diego (Carlsbad, CA)

linkedin.com/company/wb-games-san-diego

Warner Bros. Games Boston (Needham, MA)

linkedin.com/company/wbgamesboston

Warner Bros. Games New York (Troy, NY)

linkedin.com/company/wb-games-ny

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linkedin.com/company/wb-games-montreal-inc-

NetherRealm Studios (Chicago, IL)

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