Brand Manager

3 Months ago • 4 Years +

Job Summary

Job Description

The Brand Manager will lead brand marketing initiatives, own brand positioning, and collaborate with various teams to ensure consistent brand voice. They will develop integrated brand campaigns, translate market insights, monitor brand health, and support strategic marketing planning. The role requires experience in brand marketing, strategic thinking, and campaign execution. The candidate should have excellent storytelling skills and the ability to work in a fast-paced international environment.
Must have:
  • 4+ years of experience in brand marketing
  • Strategic mindset to distill complexity into clarity
  • Experience with mature or evolving brand platforms
  • Understanding of integrated campaign planning
  • Keen eye for storytelling and attention to detail
  • Ability to work across functions and cultures
  • Ability to adapt and change directions
  • High level of responsibility and initiative
  • Advanced spoken and written English and Russian
  • Advanced use of Excel, Power Point, Google Docs
Good to have:
  • iGaming industry experience is a plus
Perks:
  • Full-time remote work and flexible hours
  • Comprehensive Mental Health Programme
  • Private insurance
  • Sports program compensation
  • Free online English lessons
  • An additional 1 Day off per calendar year
  • Generous referral program
  • Training, internal workshops, and participation in international professional conferences and corporate events

Job Details

Overview:

SOFTSWISS continues to expand the team and is looking for Brand Manager. We need a true, experienced professional who shares our culture and values.

Responsibilities:

    • Lead brand marketing initiatives for one or several B2B product lines within our portfolio
    • Own the brand positioning and messaging architecture in alignment with business strategy and product development
    • Collaborate closely with Product, PR, Digital, Design, and Events teams to ensure a consistent brand voice across all touchpoints
    • Develop integrated brand campaigns (from strategy to execution), working with both internal teams and external partners
    • Translate complex product and market insights into clear, compelling narratives
    • Monitor brand health metrics, market trends, and competitor positioning – and turn them into actionable insights
    • Support strategic marketing planning and brand guardianship at a global scale

Requirements:

    • 4+ years of experience in brand marketing, ideally in tech, SaaS, or B2B segments
    • Strategic mindset with the ability to distill complexity into clarity
    • Proven experience working with mature or evolving brand platforms
    • Strong understanding of integrated campaign planning and execution
    • A keen eye for storytelling - both visual and verbal - and attention to detail
    • Confidence to work across functions and cultures in a fast-paced international environment
    • Being able to adapt and change directions in an instant
    • High level of responsibility, punctuality, initiative, proactivity and strong can-do attitude
    • Advanced level of spoken and written English and Russian
    • Advanced use of Excel, Power Point, Google Docs

Additional skills:

    • iGaming industry experience is a plus, but not required

What we offer:

  • Full-time remote work opportunities and flexible working hours
  • Comprehensive Mental Health Programme
  • Private insurance
  • Sports program compensation
  • Free online English lessons
  • An additional 1 Day off per calendar year
  • Generous referral program
  • Training, internal workshops, and participation in international professional conferences and corporate events

About Us:

SOFTSWISS is an international company, and an iGaming software expert. We don't only follow iGaming market trends, we create them! SOFTSWISS is a recognised industry leader in iGaming software solutions development, covering almost all aspects of the iGaming industry. The company has an international team and an official presence in several countries. Projects powered by SOFTSWISS receive numerous awards and accolades from industry media.

Our Mission:

Changing the iGaming industry through technological innovation.

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