Digital Marketing Strategist

1 Month ago • 2 Years + • Marketing

Job Summary

Job Description

The Digital Marketing Strategist role within Google's gTech Ads, GCS team in Germany requires fluency in German and English. Responsibilities include collaborating with account managers to optimize client support, leveraging market knowledge to solve business challenges, analyzing data to create insights, implementing solutions, and tracking campaign performance against advertiser goals. This role demands expertise in Google's product suite and a data-driven approach. The successful candidate will be trained on Customer Success Acceleration and will work with cross-functional teams to deliver impactful results for clients, ensuring they achieve maximum ROI from Google Ads.
Must have:
  • Bachelor's degree or equivalent experience
  • 2+ years digital marketing/advertising experience
  • Fluent in German and English
  • Data-driven approach
  • Campaign implementation and measurement
  • Client solution provision
Good to have:
  • Understanding of Media landscape
  • Knowledge of Google's advertising solutions
  • Cross-functional team collaboration

Job Details

Minimum qualifications:

  • Bachelor's degree or equivalent practical experience.
  • 2 years of experience working with digital media or digital marketing/advertising solutions, implementing and measuring campaigns and providing client solutions.
  • Ability to communicate in German and English fluently to support clients in the region.

Preferred qualifications:

  • Understanding of Media landscape.
  • Knowledge of Google’s advertising solutions or similar digital advertising campaigns and platforms.
  • Ability to work with cross-functional teams.
  • Ability to demonstrate a data-driven approach when proposing solutions, providing actionable insights to customers.

About the job

gTech Ads is responsible for all support and media and technical services for customers big and small across our entire Ad products stack. We help our customers get the most out of our Ad and Publisher products and guide them when they need help. We provide a range of services from enabling better self help and in-product support, to providing better support through interactions, setting up accounts and implementing ad campaigns, and providing media solutions for customers business and marketing needs and providing complex technical and measurement solutions along with consultative support for our large customers. These solutions range from bespoke and customized ones for our customers to scalable support for millions of customers worldwide. Based on the evolving needs of our ads customers, we partner with Sales, Product and Engineering teams within Google to develop better solutions, tools, and services to improve our products and enhance our client experience. As a cross-functional and global team, we ensure our customers get the best return on investment with Google and we remain a trusted partner.

Google creates products and services that make the world a better place, and gTech’s role is to help bring them to life. Our teams of trusted advisors support customers globally. Our solutions are rooted in our technical skill, product expertise, and a thorough understanding of our customers’ complex needs. Whether the answer is a bespoke solution to solve a unique problem, or a new tool that can scale across Google, everything we do aims to ensure our customers benefit from the full potential of Google products.

To learn more about gTech, check out our .

Responsibilities

  • Trained on Digital Marketing Strategist, Customer Success Acceleration to become an expert in Google’s product suite, and in the Google Customer Solutions (GCS) team.
  • Collaborate with Account Managers/Account Executives to determine the optimal support for the client portfolio.
  • Develop and apply knowledge of the market, industry, products, and tools in preparation to offer solutions for clients' business challenges.
  • Analyze data and trends in order to create meaningful insights for clients.
  • Implement solutions, track performance, and optimize against advertiser goals.

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