Lead Project Manager, Fisher Price

4 Months ago • 7 Years + • Product Management • Marketing • $94,400 PA - $118,000 PA

Job Summary

Job Description

The Lead Project Manager at Fisher-Price (Mattel) will manage the creative development and execution of integrated marketing campaigns. Responsibilities include overseeing projects from inception to completion, managing budgets and resources, coordinating with cross-functional teams, and ensuring on-time delivery. The role requires experience in project management, creative production, and various media types (print, broadcast, e-comm, social media). Strong communication, organizational, and problem-solving skills are essential, along with proficiency in project management software and DAM systems. The position is hybrid, requiring four days a week in the East Aurora, NY office.
Must have:
  • 7+ years relevant experience
  • Project Management experience
  • Creative production experience
  • Excellent communication skills
  • Proficiency in project management software
  • Budget management
  • Cross-functional team coordination
Good to have:
  • PMP certification
  • Experience with Adobe Creative Cloud
  • Familiarity with Agile/Kanban
  • Mentoring experience

Job Details

Company Description

CREATIVITY IS OUR SUPERPOWER. It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.

The Team:

The newly formed Integrated Marketing Communications (IMC) team functions like a best-in-class internal agency. IMC is dedicated to a simple but ambitious vision – crafting the best marketing and advertising in the world. It’s mission – create audience-first, idea-led, omnichannel, globally aligned campaigns.

Job Description

The Opportunity: 

The Integrated Marketing Communications (IMC) is looking for a Lead Project Manager for Fisher Price with a passion for and focus on operational structure, procedures and team collaboration. This position will support the creative development and execution of integrated marketing campaigns and design projects, interfacing with cross-functional teams to ensure on-time/on-budget delivery on all projects. Ideal candidate should have a project management or producer-type experience at an in-house creative team or creative agency model. This is an in-office position – reporting to Fisher Price headquarters in East Aurora, NY four (4) days a week (Monday, Tuesday, Wednesday and Thursday) with the ability to work remotely on Fridays.

What Your Impact Will Be: 

Core Competencies:

  • Timeline & resource management  ​
  • Campaign creative development process and asset tracking ​
  • Operational KPI tracking and reporting (project duration, throughput, burn-rate, asset utilization) via Adobe Workfront​ or similar management tool (Monday, Jira, smartsheet)
  • Scheduling / workflow organization ​

Core Responsibilities:

  • Independently lead day-to-day project management from inception to completion for medium-to-high-level projects such as, but not limited to: guides, brand identity, high-profile integrated marketing campaigns, retail/eComm assets, live events, trade shows, demand creation videos (DCVs), sizzle videos and pitch materials.
  • Manage intake and project setup of all briefs in Adobe Workfront​.
    • Maintain project status dashboards and reports with real-time communication to the team as well as leading to status meetings or daily stand-ups for assigned projects.
  • Coordinate with cross-functional team to ensure deliverables are all met from brief.
    • Interface and maintain relationships with key cross-functional partners as well as outside design/production resources to complete all project deliverables.
  • Develop and maintain timelines for all projects, in support of Account Management ​to deliver on-time.
    • Communicate with entire project team to develop project plan and schedule in order to ensure on time delivery within a fluctuating workload and ever-changing business environment
    • Identify and anticipate barriers in timely manner with a solutions-oriented mindset
  • Tracks resource allocation for all projects and inform resourcing plans & scope.​
  • Partner with Account Management, Production and Operations Center of Excellence (COE) to open and track budget line-items and tasks at project initiation​.
    • Maintain budgets based on available funds, obtain estimates with internal and external sources using various finance/accounting software to track project expenditures, open purchase orders, identify if scope or budget changes are needed, assist with monthly billing processes, and reconcile jobs upon completion.
  • Lead all submissions of creative development work through Legal/Standards & Practices in support of Account Management​.
  • Monitor and document global approvals in Workfront, in support of Account Management​.
    • Liaison with client groups, internal creatives and external vendors to facilitate timely and successful completion of creative.
  • Partner with Channel/Asset Management teams on trafficking of final assets.
    • Upload final files to Digital Asset Management (DAM) system for global distribution and archiving.
    • Fulfill and respond to asset requests submitted to department on a daily basis.
    • Gather information from requestors on what assets are being used for, timing, and preferred file format and method of delivery.
    • Thorough understanding of all file/asset delivery methods and which method is most appropriate based on request/requestor.
  • Document and tracks asset utilization, globally.
  • Assist with prioritization and drive focus for the IMC team.
    • Flexibility and agility to shift priorities quickly to meet the needs of the business.
  • Assist in identifying project workflow improvements and drive efficiencies.
  • Manage and/or mentor Senior Associate/Associate Project Managers to hone fundamental operations and communication skills and knowledge.

Qualifications

What We’re Looking For:

  • 7+ years of relevant experience in creative/marketing/communications; and/or B.A./B.S. Marketing, Business, Communications or related field (or equivalent). PMP certification a plus, but not required.
  • Demonstrated Project Management experience working on creative and production projects at in-house and/or agency environment.
  • Experience with a variety of media including print production, broadcast, e-comm, social media, consumer good and/or retail.
  • Excellent computer skills: Excel, Word, PowerPoint, Adobe Acrobat/Signature are required; familiarity with Adobe Creative Cloud programs (InDesign, Illustrator, Photoshop) and Sketch a plus.
  • Experience with cloud-based work management software (Adobe Workfront, Asana, Trello, Monday, Wrike, smartsheet etc.).
  • Project management knowledge and theory (Agile, Kanban, SCRUM).
  • Familiarity with Digital Asset Management (DAM) software and metadata, file taxonomy, nomenclature.
  • Excellent organizational and time management skills.
  • Ability to juggle and prioritize multiple tasks and projects.
  • Problem solver and ability to act with urgency.
  • Ability to navigate within a complex corporate structure (lots of stakeholders within a meeting-heavy culture).
  • Collaborative team leader and player.
  • Initiative and sound critical judgment in extremely fast-paced environment.
  • Excellent written and oral communication skills (written and verbal); must have strong executive presence to effectively liaison with Senior/Executive management.
  • Strong attention to detail and follow-through.
  • Positive attitude and willingness to learn.
  • Proactive, self-starter with the ability to work independently or as part of a team.
  • Strict attention to detail with strong follow-up skills.
  • Demonstrated a growth mindset by staying curious and continuously learning, embracing challenges, and improving themselves.

The annual base salary range for this position is between $94,400 and $118,000.
**This range is indicative of projected hiring range, however annual base salary will be determined based on a candidate’s work location, skills and experience.

Additional Information

Don’t meet every single requirement? At Mattel we are dedicated to building a diverse and inclusive workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.

How We Work:

We are a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:

  • We collaborate: Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
  • We innovate: At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
  • We execute: We are a performance-driven company. We strive for excellence and are focused on pursuing best-in-class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.

Who We Are:

Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, MEGA and Polly Pocket, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering generations to explore the wonder of childhood and reach their full potential.

Mattel’s award-winning workplace culture has been recognized by Forbes, Fast Company, Newsweek, Great Place to Work, TIME, and more.

Visit us at https://jobs.mattel.com/ and www.instagram.com/MattelCareers.

Mattel is an Affirmative Action/Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers, and all applicants will receive consideration for employment without regard to race, ethnicity, color, national origin, religion, sex, gender, gender identity or expression, sexual orientation, veteran and protected veteran status, disability status, and or any other basis protected by applicable federal, state or local law.

Pursuant to the Los Angeles Fair Chance Ordinance and the California Fair Chance Act, qualified applicants with arrest or conviction records will be considered for employment.

Videos to watch:
The Culture at Mattel
Mattel Investor Highlights

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About The Company

We empower generations to explore the wonder of childhood and reach their full potential.


We treat play as if the future depends on it — because it does. Play is our language, and we speak to our consumers authentically by representing the world as they see and imagine it.


Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers through our portfolio of iconic brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Monster High and MEGA, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies.

Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in collaboration with the world’s leading retail and ecommerce companies.


Mattel is recognized as a Great Place to Work™ and as one of Fast Company’s Best Workplaces for Innovators.

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