Marketing Manager

5 Days ago • 5-7 Years

About the job

SummaryBy Outscal

Razer is looking for a Marketing Manager in Tokyo to develop and execute regional marketing strategies, manage retail and digital marketing, and oversee NPI marketing plans. 5-7 years of experience in gaming/tech or retail is required, with a strong understanding of retail business and marketing, especially in consumer electronics. Experience with gamer mindset and the gaming industry is essential.

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities :

This role is responsible for regional marketing strategies and execution in Japan, especially focus on retail marketing as well as digital marketing to bring Razer's brand awareness to next level.
  • Responsible for development and execution of regional marketing strategies as well as overseeing and managing the daily activities
  • Develop and execute comprehensive New Product Introduction (NPI) marketing plans and sustain marketing programs, both short and long range, to support sales and revenue objectives of the organization
  • Manage overall retail marketing strategies and execution.
  • Plan and set the goal and KPIs for digital marketing as well as execute each campaigns.
  • Manage communication, workflow and priorities with regional HQ marketing teams
  • Work closely with supporting teams regionally and globally to localize or develop product campaign assets
  • Management and tracking of regional marketing budget, identification of ROI, and execution of marketing programs within budget
  • Demonstrate technical and creative marketing skills to build and maintain healthy relationships with key retail partners through strategic alignment
  • Direct communication with regional distributor and channel partners on various co-marketing activities including coordinating business and marketing development with external companies such as agencies, and partners
  • Plan and execute Razer participation in regional industry or store events
  • Researches, analyses and monitors financial, technological, and demographic factors to capitalize on market opportunities and minimize effects of competitive activity
  • Regular weekly reporting of marketing calendar and activities comparing target outcomes to actual achievements

Pre-Requisites :

  • Approximately 5-7 years marketing experience preferably in the gaming/ tech or retail industry
  • Strong understanding on retail business and marketing especially in Consumer Electronics Retail.
  • Extensive experience in all aspects of developing and maintaining marketing strategies to meet company objectives
  • Strong understanding of gamer mindset and the gaming and consumer electronics industry and requirements
  • Well versed in marketing trends, terminology and best practices
  • Willing to travel and work in a multi-national team of professionals
  • Good verbal and written communication skills in English and Japanese
  • Good to have: Understanding of esports
  • Good to have: Basic photoshop skills / design understanding

Are you game?

About The Company

Tokyo, Japan (On-Site)

Ho Chi Minh City, Vietnam (On-Site)

Singapore (On-Site)

Singapore (On-Site)

Selangor, Malaysia (On-Site)

Selangor, Malaysia (On-Site)

Federal Territory Of Kuala Lumpur, Malaysia (On-Site)

Selangor, Malaysia (On-Site)

Selangor, Malaysia (On-Site)

Federal Territory Of Kuala Lumpur, Malaysia (On-Site)

View All Jobs

Similar Jobs

dentsu - Performance Marketing Manager

Bangkok, Thailand (On-Site)

Maersk Careers - Paid Marketing Manager

Shanghai, China (On-Site)

PTW - Marketing Manager

Tokyo, Japan (Hybrid)

MatchGroup - Junior Marketing Manager UK (CDD)

Île-de-France, France (Hybrid)

Logitech - Online Customer Marketing Manager

Ho Chi Minh City, Vietnam (On-Site)

Logitech - Etail Customer Marketing Manager

Karnataka, India (On-Site)

Captions - Performance Marketing Manager

New York, United States (On-Site)

Captions - Performance Marketing Manager

California, United States (On-Site)

Hasbro - Retail Marketing Manager (12mnth FTC)

England, United Kingdom (On-Site)

Hasbro - Regional Marketing Manager

New South Wales, Australia (On-Site)

Similar Skill Jobs

Expedia - Software Engineer

California, United States (Hybrid)

Expedia - Data Scientist

Washington Seattle Campus (Hybrid)

Nasdaq - PMO Project Manager to Professional Services

Vilnius County, Lithuania (Hybrid)

Nasdaq - Project Director - Customer Delivery

New York, United States (On-Site)

Expedia - Software Engineer

California, United States (Hybrid)

Expedia - Data Scientist

Washington Seattle Campus (Hybrid)

Nasdaq - PMO Project Manager to Professional Services

Vilnius County, Lithuania (Hybrid)

Nasdaq - Project Director - Customer Delivery

New York, United States (On-Site)

paypal - Sr. Storage and Systems Engineer

Tamil Nadu, India (Hybrid)

paypal - Sr. Storage and Systems Engineer

Tamil Nadu, India (Hybrid)

Marketing Jobs

Nasdaq - Marketing Salesforce Specialist

Vilnius County, Lithuania (Hybrid)

Nasdaq - Marketing Salesforce Specialist

Vilnius County, Lithuania (Hybrid)

Cadence - Technical Communications Engineer II

Uttar Pradesh, India (On-Site)

dentsu - Performance Marketing Manager

Bangkok, Thailand (On-Site)

dentsu - Senior Performance Marketing Specialist

Bangkok, Thailand (On-Site)

dentsu - Senior MarTech Consultant (SFMC)

Prague, Czechia (Hybrid)

Maersk Careers - Paid Marketing Manager

Shanghai, China (On-Site)

PwC - Marketing & Communications Specialist

Kyiv City, Ukraine (On-Site)

PwC - Digital Marketing Specialist

Kyiv City, Ukraine (On-Site)

Salesforce - EMEA Marketing, Sr Lead

England, United Kingdom (On-Site)

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug