Digital Media Analyst (Paid Media)

1 Month ago • 1 Years + • Campaign Management • Marketing

About the job

Summary

The Digital Media Analyst at PGD is responsible for leading the digital campaigns for assigned advertisers. Implementing, optimizing, and reporting on paid media advertisements are crucial for achieving campaign KPI and performance goals. The role requires experience using digital marketing platforms, campaign management/optimization, or digital media operations, along with familiarity with Paid Media Platforms like Meta Ads, LinkedIn Ads, TikTok Ads, Google Ads, etc.
Must have:
  • 1+ year of experience with digital marketing platforms
  • Experience with Paid Media Platforms (Meta Ads, LinkedIn Ads, etc.)
  • Experience implementing and monitoring digital marketing campaigns
  • Proficient in MS Excel
  • English Level B2+ or Higher
Perks:
  • Employee engagement activities and events
  • Technical training, soft skills development, technical certifications
  • Access to online libraries and e-learning platforms
  • Find your Path Program
  • Level up Program
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Company Description

Publicis Global Delivery is the talent powerhouse of Publicis Groupe, the largest global communications group. We make sure to hire, boost and develop the best people worldwide to deliver outstanding work for the most prominent clients within the Groupe. 

In LATAM, we are over 1,700 passionate employees that love to push boundaries and drive innovative solutions. If you are a risk-taker and love to develop intrepid ideas, PGD is the place for you. 

We Move People, and People Move Us!

Job Description

At PGD, the Digital Media Analyst is responsible of leading the digital campaigns for the assigned advertisers.  Implementation, optimization, and reporting of the paid media advertisements are the most important aspects of achieving the campaign KPI’s performance goals

Qualifications

Key Qualifications:

  • Minimum 1 year of experience using digital marketing platforms, campaign management/optimization, or digital media operations.
  • Experience using one or more Paid Media Platforms related to Paid Social, Paid Search, and/or Programmatic
  • Tools or platforms like Meta Ads, LinkedIn Ads, TikTok Ads, Google Ads, SA360, Google Analytics, Shopping, DV360, TTD, and/or Campaign Manager, etc.
  • Experience implementing and monitoring digital marketing campaigns
  • MS Excel
  • English Level B2+ or Higher (is a must)

Key Skills

  • The individual should have the willingness to accept responsibility of their role
  • Feel challenged in a constantly changing environment
  • Strong attention to detail
  • Strategic planning and organization of their daily tasks 
  • Open to learn new aspects of the Digital Marketing constantly

Additional Information

  • Employee engagement activities and events
  • Technical training, soft skills development, technical certifications, access to online libraries and e-learning platforms
  • Find your Path Program
  • You will have a coach that will support and help you grow
  • Level up Program
View Full Job Description

About The Company

Founded in 1926 by Marcel Bleustein-Blanchet, today Publicis Groupe is the second largest communications group in the world and a leader in marketing, communication, and digital business transformation, led by Arthur Sadoun, the third CEO in its history.


Publicis Groupe is positioned at every step of the value chain, from consulting to execution, combining marketing transformation and digital business transformation. Publicis Groupe is a privileged partner in its clients’ transformation to enhance personalisation at scale. The Groupe relies on ten expertise concentrated within four main activities: Communication, Media, Data and Technology. Through a unified and fluid organisation, its clients have a facilitated access to all its expertise in every market. Present in over 100 countries, Publicis Groupe employs around 98,000 professionals.


Facebook: http://www.facebook.com/publicisgroupe

Twitter: @PublicisGroupe

Youtube: http://www.youtube.com/publicisgroupe

Website: www.publicisgroupe.com

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