Global Product Activation Lead

2 Hours ago • 8 Years + • $174,400 PA - $261,600 PA

Job Summary

Job Description

As a Global Product Activation Manager at Moloco, you will be responsible for connecting the market to the product. This involves aligning product development with market needs and ensuring successful product launches and adoption. You will define product positioning and go-to-market strategies, prioritize product requests, and showcase product progress to stakeholders. Additional responsibilities include creating training materials and analyzing market trends. The role requires understanding of the AdTech industry, sales activation and product commercialization, and driving top-line growth in a fast-paced environment.
Must have:
  • 8+ years in sales activation, sales ops, sales leadership
  • 4+ years in Mobile Advertising industry and AdTech market dynamics
  • Understanding of AdTech sales and product adoption practices
  • Drive top line growth via sales activation and product commercialization
  • Ability to synthesize solutions from disparate data points
Perks:
  • Competitive benefits package for US residents

Job Details

About Moloco:

Moloco is a machine learning company empowering organizations of all sizes to grow and unlock the full value of their unique first-party data, elevating the traditional path to performance advertising. While the largest technology companies have proven the speed and scale of ad-targeting utilizing data— the same robust performance powered by machine learning has previously been unavailable beyond their platforms. 

That's where Moloco steps in. With Moloco's powerful combination of cutting-edge machine learning technologies, we play a unique and visible role in shaping the digital economy, all while allowing companies to stay independent and scale.

An industry leader at the nexus of machine learning, performance marketing, and visionary product infrastructure, Moloco is advancing the advertising technology industry. We ranked in the top 10% of the Inc. 5000 fastest-growing private companies for 2023. Recognized as one of 46 leading Cloud Computing companies, receiving the Stratus Award for 2023. In 2023, we received Google’s Cloud DevOps Dreamers Award, a recognition given to companies that are implementing DevOps practices to drive organizational success and high performance. Lastly, Moloco is a 2024-certified Great Place to Work! Check us out on Glassdoor and be sure to get an inside look at working at Moloco on Instagram, Twitter, and YouTube.

Moloco is headquartered in Silicon Valley, with offices in San Francisco, New York, Los Angeles, Seattle, London, Berlin, Seoul, Singapore, Beijing, Gurgaon, Bangalore, Tel Aviv and Tokyo.

Creating a diverse workforce and a culture of inclusion and belonging is core to our existence. To reach our goals, diversity of talent and thought is a critical component of how we operate as an organization. Our workforce is our superpower, and we know that fostering a culture of inclusion, authenticity, and belonging will allow us the greatest opportunity to carry out our mission -- to empower businesses of all sizes to grow through operational machine learning.

Moloco is a truly rewarding place to work and in an exciting period of growth, which you could be a part of. Join us today and apply now!

The Impact You’ll Be Contributing to Moloco:

The Product Solutions & Operations (PSO) team is responsible for driving the success of a specific set of Moloco products and initiatives, serving as chief champions and functional experts of our products. The PSO team works closely with Sales and strategic Customers in each region/market to bring out the best in our products, connecting market needs back to our Product team to shape how our products are built and brought to market. The PSO team are experts in Mobile AdTech trends and monitor what is happening in the industry to help prioritize issues and communicate key takeaways to Sales, Product, Engineering, Data Science, and other cross-functional partners to shape product direction and drive product adoption.

As a Global Product Activation Manager within Moloco's Product Solutions and Operations (PSO) team, you will play a critical role in connecting the market to our product and vice-versa. You will be responsible for helping align the execution of our product development lifecycle with market needs and Moloco's readiness, ultimately ensuring the successful launch and adoption of our products.

The ideal candidate for this role can navigate seamlessly between diving deep into the markets your Sales stakeholders are serving to understand the root cause of market feedback as well as zooming out to find patterns among datapoints which are validated in reality through the Voice of the Customer. You have a proven track record partnering effectively with external customers, product/engineering and sales/marketing counterparts, enabling an efficient product<>market feedback loop and influencing long-term direction as well as day-to-day execution.

The Opportunity:

  • GTM Strategy and Execution: Define product positioning, value proposition, and go-to-market (GTM) plans to unlock commercial success. Scope and execute initiatives to drive commercial outcomes in-market. Guide new product rollouts (Alpha/Beta/GA) in collaboration with Product Management (PM) and other GTM colleagues, defining and tracking success metrics.
  • Product Prioritization: Work with regional cross-functional teams to collect top customer needs from the market, formulate problem statements, and identify sales enablement and/or experimentation initiatives that can be actioned. Aggregate, clarify and size regional feedback to stack rank global product requests.
  • Product Commercialization: Showcase product progress to internal and external stakeholders to drive awareness, adoption, and gather feedback. Work cross-functionally to help build Moloco’s point of view on industry trends/issues and participate in industry forums to evangelize.
  • Training & Knowledge Management: Create global templates for new product launches, including global communications and objection handling materials, training templates, commdocs, and pitch decks.

How Do I Know if the Role is Right For Me?

  • 8+ years in sales activation, sales operations, sales leadership, with 3+ years of program/project management
  • 4+ years in the Mobile Advertising Industry and a deep familiarity with AdTech market dynamics
  • Keen understanding of AdTech sales motions, including sales enablement and product adoption best practices.
  • Proven track record of driving top line growth via sales activation and product commercialization in a global, fast-paced, and highly cross-functional environment, and will be adept at leading through influence and driving clarity in ambiguous situations
  • Combination of strong analytical chops with a deep understanding of real-life seller, customer, and product development dynamics
  • A strong ability to synthesize compelling solutions that result in cross-functional consensus from disparate data points and then work with stakeholders to deliver tangible results from those solutions.
  • Balance advocating for unique regional needs while also being able to connect global initiatives to local markets productively based on regional nuances
  • Demonstrated capability of implementing operational rigor with an eye toward not letting procedure get in the way of impact.
  • Experience working with, supporting, and teaching customers
  • Comfortable communicating complex and lightly technical concepts to both technical and non-technical audiences
  • Strong ability to multitask and prioritize well in a fast-growing, dynamic work environment

Our Compensation And Benefits (for United States Residents Only)

In accordance with various state laws, the range provided is a reasonable estimate of the base pay for this role. The actual amount may be higher or lower, based on non-discriminatory factors such as experience, knowledge, skills, and abilities. We also offer a competitive benefits package.

Base Pay Range:

$174,400 - $261,600 USD

Moloco Thrive: Benefits and Well-Being:

We take care of you and create the conditions for you to do the best work of your career. Through a lens of inclusion, we offer innovative benefits that empower our employees to take care of themselves and their families so they can do the best work of their lives. For an overview of our global benefits, click here

Moloco Values

  • Lead with Humility: Everyone’s voice is respected, valued, and heard. With humility, we become more open and accessible to each other. We win, lose, and learn together. Accountability and feedback are essential to our success. 
  • Uncapped Growth Mindset: We see all situations as opportunities to learn, grow, and improve as individuals and as an organization. We seek diverse perspectives, encourage curiosity, and promote experimentation to push the boundaries of what’s possible. 
  • Create Real Value: We pursue the most impactful opportunities with rigor and integrity. We take intelligent risks and make disciplined trade-offs to maintain deep focus. We help our customers win by delivering durable value. 
  • Go Further Together: We’re one team working towards one mission and vision. We collaborate proactively and inclusively, involving the right people at the right time and in the right way. We strive to create a more equitable workplace. We won’t let each other fail. 

Additional Resources: 

Equal Opportunity: 

Moloco is an equal opportunity employer. As we highly value diversity in our current and future employees, we do not discriminate (including in our hiring and promotion practices) on the basis of race, color, creed, religion, national origin, age, sex and gender, gender expression, and gender identity, sexual orientation, marital status, ancestry, physical or mental disability, military and veteran status, or any other characteristic protected by law.

Candidate Privacy Notice:

Your privacy matters to us. By applying, you acknowledge that you’ve reviewed our Candidate Privacy Notice.

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