Senior Digital Marketing Strategist

Team: Consumer Products

Location: Franklin, TN—on-site, relocation assistance available, flexible schedules available

Salary: $70,000 - $90,000/year* + profit sharing + benefits

*Range depends on skill level and overall experience.

A Little Bit About Us: You might know us from our founder and CEO, Dave Ramsey, who’s given no-nonsense money advice on the radio since 1992. Three decades later, Ramsey Solutions is a household name in personal finance, with a mission to change the toxic money culture for good.

Our Mission: Ramsey Solutions provides biblically based, commonsense education and empowerment that give HOPE to everyone in every walk of life.

Here’s a Taste of Our Benefits:

• Health insurance (includes plans eligible for an HSA—with a company match up to $500!)
• 401(k) retirement plan with 4% match/company contribution
• Annual wellness, counseling and grocery membership reimbursement
• On-campus cafe with subsidized pricing for breakfast, lunch and coffee bar
• Dependent care FSA
• Tons of cultural activities, like weekly devotional, leadership development courses, Battle of the Bands, and one epic Christmas party!

Where and How You’d Work:

Ramsey Solutions Headquarters is located just outside of Nashville in Franklin, Tennessee. We value our strong, unified company culture because we believe the best work is done together. That’s why all of our team members work on-site under the same roof. But work-life balance is also important to us, so we offer flexible work schedules to take the stress out of appointments, family obligations and other needs that may pop up.

While every team member has a designated workspace (with an electronic sit-stand desk), our campus was designed to house a variety of unique work and play zones (e.g., quiet library space, coffee bar/lounge areas, recreational game zone, and outside/patio work and break areas).

What You’d Do in This Role:

In this role, you will create and implement strategic marketing and content strategies. You will collaborate with various teams, utilize customer insights, and leverage data to drive marketing success.

You’re Probably a Match If:

• You have 5+ years of digital marketing experience including analyzing marketing funnels and identifying areas for enhancement.
• You have 2+ years of planning and driving marketing campaigns.
• You have go-to-marketing product strategy experience. 
• You have experience working in B2C.
• You are comfortable using tools like Google Analytics and Segment to uncover insights and personalize marketing.

What Winning Looks Like:

• Craft and implement a dynamic omnichannel (channel marketing) marketing strategy, leveraging email, paid media, content marketing, SEO, Adwords (Google Ads), digital advertising, and organic social media
• Create detailed marketing action plans (MAPs) for product launches, campaigns, and giveaways
• Utilize tools like Google Analytics and Segment for in-depth analysis and personalized marketing
• Conduct research to create targeted marketing campaigns that address audience needs, while maintaining transparent communication with stakeholders through detailed reports on marketing squad performance, achievements, and upcoming initiatives

Other Stuff to Know:

We’re looking for people who are passionate about our mission. This isn’t just a J-O-B. We experience resistance every day because what we believe is absolutely countercultural. We actually hate debt. We actually cut up our credit cards . . . like, for real. Some of us are still fighting our way out of debt, but we aren’t going back. If you don’t know much about Ramsey Solutions and our founder, Dave Ramsey, we encourage you to download the Ramsey Network mobile app and consume our content.

If Ramsey Solutions sounds like a workplace where you can get excited about Mondays, apply today. We can’t wait to hear from you!

EOE, including disability/vets   

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