Sponsorship and Events Coordinator

Key Responsibilities:

1. Sponsorship Management:
   • Coordinate product orders and oversee the logistics of new product launch seeding and holiday influencer gifts to maximize brand visibility.
   • Create asset request and creative briefs for influencers and partners launches promotions and evergreen requests. 
   • Conduct market research and build marketing plans in order to grow brand awareness in influencer and event marketing across local markets.   
   • Create meaningful and effective relationships with affiliates, esports teams, pro players and event companies.
2. Affiliate Management: 
   • Identify and recruit new affiliate partners in the gaming community, coupon partners and traditional affiliate programs to expand our reach and drive sales. 
   • Create and manage a promotional calendar to outline key campaigns, events and affiliate initiatives throughout the year.
   • Develop and execute monthly marketing campaigns tailored to different affiliate partners, ensuring alignment with overall partnership strategy.
   • Monitor affiliate performance, analyze metrics, and provide weekly and monthly reports. 
   • Support updating partnership, influencers and affiliates database boards, tracking engagement and performance metrics to optimize partnerships.
   • Support the creation of monthly and weekly reports to monitor sponsorship initiatives, analyze outcomes, and provide insights for future strategies.
3. Event Management:
   • Manage all aspects of SCUF events, including creating comprehensive event briefs that outline goals, strategies, and logistics.
   • Provide recommendations for travel arrangements for team members attending events.
   • Oversee event sales initiatives, including marketing inventory, onsite booth layout, and promotional activities.
   • Coordinate shipping and logistics for event materials and equipment.
   • Manage the setup and teardown of events, ensuring that all operations run smoothly and efficiently.
   • Ensure that events are well-staffed, with clear roles and responsibilities assigned to team members.
   • Build and manage relationships with vendors to ensure quality service delivery.
4. Reporting 
   • Create post-event recap reports detailing attendance, engagement metrics, and financial performance for finance.
   • Support weekly/monthly/quarterly reports for partnerships and influencers.
5. Inventory and Product Management:
   • Manage event loaner products, ensuring proper tracking and maintenance.
   • Manage marketing and SCUF webstore event inventory providing post event inventory counts and monthly on-hand counts. 
   • Build and manage relationships with vendors to ensure quality service delivery.

Qualifications:

• Bachelor's degree or Equivalent in Marketing, or a related field.
• Passion for influencer marketing and event logistics is a must.
• Proven experience in sponsorship or affiliate management, event planning, and influencer recruitment.
• Strong organizational skills with the ability to manage multiple projects simultaneously.
• Excellent communication and interpersonal skills.
• Proficient in Microsoft Office Suite and event management software.
• Self-motivated, confident and be able to work independently and with a team. 
• Able to work overtime, weekends and travel to esports/industry events. 
• Highly creative and process driven.