Content Marketing Specialist

Who we are:

Motive empowers the people who run physical operations with tools to make their work safer, more productive, and more profitable. For the first time ever, safety, operations and finance teams can manage their drivers, vehicles, equipment, and fleet related spend in a single system. Combined with industry leading AI, the Motive platform gives you complete visibility and control, and significantly reduces manual workloads by automating and simplifying tasks.

Motive serves more than 120,000 customers – from Fortune 500 enterprises to small businesses – across a wide range of industries, including transportation and logistics, construction, energy, field service, manufacturing, agriculture, food and beverage, retail, and the public sector.

Visit gomotive.com to learn more.

We’re seeking a Content Marketing Specialist to join our growing Content Marketing team. This role is perfect for an early-career marketer with a passion for writing, research, and performance-driven content. You’ll focus on SEO content development, creating and optimizing blog posts, landing pages, social media copy, video content, customer stories, and other content needs that arise, which improves search visibility and drives pipeline. Additionally, as an integral part of the Content Marketing team, you’ll help us stay organized, supporting editorial planning, content calendars, WordPress and reporting tool management, and campaign execution. This is a great opportunity to build your career in content marketing at a fast-growing, category-defining company. 

What You'll Do:

• Write, edit, and optimize SEO content (blog posts, web pages, video content, etc.) in collaboration with marketing and SEO leads
• Support multimedia content production, including customer stories, short-form video, social content, and email campaigns
• Assist in maintaining the editorial calendar and tracking content across campaigns, personas, and funnel stages
• Help conduct content audits, keyword research, and performance analysis
• Collaborate cross-functionally with product marketing, design, web, and demand gen to support content needs across the business
• Ensure all content aligns with Motive’s brand voice, style guide, and performance goals
• Bring creative energy to brainstorms and be a team player, ready to roll up your sleeves

What We're Looking For:

• 1–2 years of experience in content marketing, digital marketing, SEO, journalism, or a related field (internships and freelance work count!) 
• Excellent writing, editing, and communication skills 
• A strong understanding of SEO best practices and how content drives performance
• Experience with generative AI for content creation, refinement, and measurement
• Detail-oriented with strong organizational and project management skills 
• A self-starter who’s eager to learn, iterate, and grow 
• Experience with CMS platforms (e.g. WordPress), Google Analytics, and/or SEO tools (e.g. SEMrush, Ahrefs) is a plus 
• A passion for storytelling, technology, and learning new things

Creating a diverse and inclusive workplace is one of Motive's core values. We are an equal opportunity employer and welcome people of different backgrounds, experiences, abilities and perspectives. 

Please review our Candidate Privacy Notice here .

UK Candidate Privacy Notice here.

The applicant must be authorized to receive and access those commodities and technologies controlled under U.S. Export Administration Regulations. It is Motive's policy to require that employees be authorized to receive access to Motive products and technology. 

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