DV360 Programmatic Account Manager
Job Summary
Job Description
As a DV360 Programmatic Account Manager, you'll drive video and display growth for DV360 across industries. You'll be a programmatic ecosystem expert, helping clients achieve business goals using Google's media tools. Responsibilities include developing programmatic growth strategies, owning media strategy and adoption, executing business plans for customer and business growth, building client and agency relationships, creating and implementing business plans, collaborating on integrated media plans, staying ahead of industry trends, providing actionable insights, overseeing platform training and campaign execution, and ensuring compliance with privacy regulations. This role requires fluent English and Italian communication for managing C-level client relationships.
Must have:
- 2+ years programmatic advertising experience
- Consultative sales/digital media sales experience
- IT digital market experience
- Fluent English & Italian
- DV360 platform knowledge
- Upselling and video consolidation strategies
Good to have:
- Experienced in engaged selling
- Long-term client/agency partnership building
- MarTech/AdTech solutions expertise
- Leading sales initiatives
- Navigating complex client challenges
2 skills required
Job Details
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 2 years of experience in programmatic advertising, in a consultative sales, digital media sales, or business development role.
- Experience within the IT digital market, including experience with key dynamics and industry trends, and working with agencies.
- Experience with upselling, engaged selling, and video consolidation strategies.
- Ability to communicate in English and Italian fluently to manage client and stakeholder relationships up to C-level.
Preferred qualifications:
- Experience in engaged selling with the ability to successfully position solutions against performers.
- Experience building and nurturing long-term partnerships with customers and agencies, providing consultative expertise on programmatic and MarTech/AdTech solutions.
- Experience with DV360, including working platform knowledge, to drive exceptional campaign performance and boost investment.
- Ability to lead sales initiatives, navigate complex client challenges, and drive the adoption of programmatic solutions at the executive level.
About the job
Businesses that partner with Google come in all shapes, sizes and market caps, and no one Google advertising solution works for all. Your knowledge of online media combined with your communication skills and analytical abilities shapes how new and existing businesses grow. Using your relationship-building skills, you provide Google-caliber client service, research and market analysis. You anticipate how decisions are made, persistently explore and uncover the business needs of Google's key clients and understand how our range of product offerings can grow their business. Working with them, you set the vision and the strategy for how their advertising can reach thousands of users.As a Display and Video 360 (DV360) Programmatic Account Manager, you will be responsible for driving video and display transformational growth for DV360 across industries. You will be an expert in the programmatic ecosystem and help our clients understand how our programmatic media tools can help them achieve their business goals. You will be responsible for developing programmatic growth of our clients, owning programmatic media strategy, and adoption and acceleration across assigned accounts, with the goal to develop and execute business plans to drive customer and business growth.Our Large Customer Sales teams partner closely with many of the world’s biggest advertisers and agencies to develop digital solutions that build businesses and brands. We enjoy a bird’s eye view on the massive transformation occurring as advertising shifts to mobile and online platforms. We're uniquely situated to help shape how companies grow their businesses in the digital age. We advise clients on Google's broad range of products across search, video and mobile to help them connect instantly and seamlessly with their audiences.
Responsibilities
- Drive programmatic strategy and adoption for key clients, achieving substantial business growth, product adoption, and market expansion.
- Build and expand relationships with key decision-makers at clients and agencies, serving as a trusted advisor on programmatic and digital media strategies.
- Lead the creation and implementation of business plans aligned with client goals, capitalizing on emerging programmatic opportunities.
- Collaborate with internal teams to develop and implement integrated media plans, maximizing display, video, and CTV investments across domestic and export markets.
- Stay ahead of industry trends, advising clients on the evolving programmatic landscape and translating complex concepts into actionable insights. Ensure operational excellence by overseeing platform training, media planning, and campaign execution, ensuring compliance with the changing privacy landscape.
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About The Company
A problem isn't truly solved until it's solved for all. Googlers build products that help create opportunities for everyone, whether down the street or across the globe. Bring your insight, imagination and a healthy disregard for the impossible. Bring everything that makes you unique. Together, we can build for everyone.
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