Product Analyst

1 Year ago • 2 Years +

Job Summary

Job Description

Krafton India is looking for a Product Analyst with over two years of experience in product and data analytics to support the publishing unit's game analytics activities. The role involves assisting in strategic business decisions through insights gained from game data analysis. This includes helping create localized features and analyzing player behavior. The responsibilities include monitoring KPIs, analyzing game performance, developing reports, generating forecasts, collaborating with the product team on feature design and performance, advising on pricing strategies, and analyzing competitor games.
Must have:
  • 2+ years of experience in product and data analytics (preferably for a gaming company).
  • Proficient in writing SQL queries.
  • Proficient in BI tools such as Tableau, MS Excel.
  • Strong analytical skills with attention to detail.
  • Strong problem-solving skills.
  • Excellent communication skills, written and verbal.

Job Details

[ WHO WE ARE ]

We are a global video game organization based out of Seoul, South Korea. The name derives from the slogan “Keep the craftsmanship on”, a rendition of our commitment to developing and publishing world class games from our studios and publishing centres across the globe.

While in India, chances are you know us better as the creators of PUBG. Our stellar studios based across the globe include PUBG Studio, Striking Distance Studios, Bluehole Studio, and Rising Wings.

[ ABOUT THE ROLE ]

  • Krafton India is seeking a Product Analyst possessing over two years of experience in product and data analytics, who can assist our publishing unit's game analytics activities.
  • The role involves aiding strategic business decisions through insights obtained from game data analysis. It also includes assistance in the creation of localized features and analyzing player behavior.

[ RESPONSIBILITIES ]

  • Monitor KPIs, deep dive into game performance, and handle independent projects.
  • Develop reports for regular health checks of the game, evaluate the effectiveness of newly introduced items, and investigate significant issues affecting the game.
  • Generate forecasts for business KPIs to strategically plan UA budgets and provide better visibility of the project roadmap.
  • Collaborate as part of the product team to assist in designing and developing features, monitor feature performance, and track customer feedback.
  • Utilize data to advise the team on pricing strategies for in-game items, game balancing and other gameplay refinements to boost game metrics.
  • Play competitor games, analyse them, and propose potential feature additions to enhance our games.

[ REQUIREMENTS ]

  • 2+ years of experience in product and data analytics (preferably for a gaming company)
  • Proficient in writing SQL queries to derive relevant business insights.
  • Proficient in BI tools such as Tableau, MS Excel etc.
  • Strong analytical skills with the ability to collect, organize, and dissect significant amounts of information with attention to detail and accuracy.
  • Strong problem-solving skills, capable of applying data analysis to solve real-world business problems.
  • Excellent communication skills, both written and verbal, with the ability to effectively present data-driven insights to non-technical stakeholders.

 

 

 

 

 

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About The Company

Headquartered in South Korea, KRAFTON, Inc. is dedicated to discovering and publishing captivating games that offer fun and unique experiences. Established in 2007, KRAFTON is home to globally renowned developers that include Striking Distance Studios, Unknown Worlds, VECTOR NORTH, Neon Giant, KRAFTON Montréal Studio, Bluehole Studio, RisingWings, 5minlab, Dreamotion, ReLU Games, and Flyway Games. Each studio strives to continuously take on new challenges and leverage innovative technologies with a goal to win over more fans by broadening KRAFTON’s platforms and services. KRAFTON India has established itself as a trailblazer in the gaming industry, driven by its unwavering commitment to delivering distinctive and enjoyable gaming experiences. We take immense pride in our premier entertainment properties that include highly popular titles like BATTLEGROUNDS MOBILE INDIA (BGMI), Road To Valor: Empires, Garuda Saga, Defense Derby, New State Mobile. These games have not only captured the hearts of Indian players but have also played a pivotal role in fostering a thriving e-sports ecosystem in the country. By organizing India-centric events and delivering localized content, KRAFTON India has made substantial contributions to the growth of e-sports in India. With an active investment approach, KRAFTON India has strategically channeled over $150 million into the Indian market over between 2021 to 2023 and recently announced another 150$ million to the Indian start-up ecosystem for the next two years. These investments primarily target gaming, technology start-ups, and media and entertainment sectors. With an India-first approach, KRAFTON remains committed to fostering holistic growth of the gaming and startup ecosystem in the country and as a part of this objective, KRAFTON launched KRAFTON India Gaming Incubator in October 2023 (KIGI).

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