Content Programming Associate Manager

34 Minutes ago • 1-3 Years • Editorial • $71,000 PA - $95,100 PA

Job Summary

Job Description

The Direct-to-Consumer Team is seeking a Content Programming Associate Manager to support business and editorial priorities for Disney+ and Hulu, focusing on Hulu KPIs. Responsibilities include programming, testing, and optimizing curation across both platforms; monitoring campaign performance; partnering with data teams on experiments; contributing to title campaign ideation and planning; managing title prioritization and targeting; maintaining thorough documentation; troubleshooting creative with stakeholders; covering evening and weekend events; and collaborating on ad-hoc programming strategies. The ideal candidate will have 1-3 years of experience in a related field, strong data analysis skills (Tableau, Looker, Excel, etc.), excellent communication, and a passion for television and film.
Must have:
  • 1-3 years experience in content programming/curation
  • Data analysis skills (Tableau, Looker, Excel)
  • Excellent communication & presentation skills
  • Strong attention to detail & follow-through
  • Ability to manage multiple projects
  • Passion for television and film
Good to have:
  • Experience with streaming television
  • Understanding of Airtable
Perks:
  • Bonus
  • Long-term incentive units
  • Full range of medical, financial, and other benefits

Job Details

Job Summary:

 

The Direct-to-Consumer Team seeks a Content Programming Associate Manager who will help support business and editorial priorities to achieve our engagement objectives across Disney+ and Hulu, with a focus on driving Hulu KPIs. The role will work with a team of Hulu Content Programmers to create and execute on-platform campaigns and promotions. The right person for this role has familiarity with content management systems, visualization tools, and project management tools. Candidates should also have enthusiasm for growth and a broad knowledge of television, film, and popular culture. If you are curious, decisive, and flexible, this role could be the perfect fit for you.                                                   

                                               

WHAT YOU’LL DO

  • Program, test, and optimize curation across Hulu and Disney+ to best serve the needs of our viewers and the business

  • Monitor editorial campaign and upsell pacing and performance to identify optimization opportunities

  • Partner with insights, data, and analytics teams on experiment design, data collection, and measurement

  • Contribute to title campaign ideation, planning, tracking, and communication across teams and the larger organization

  • Manage title prioritization and targeting strategies using audience segmentation tools

  • Maintain thorough documentation of processes and identify workflow efficiency

  • Troubleshoot creative with partners, standards and practices, and other stakeholders

  • Cover evening and weekend programming events, when needed

  • Collaborate with team members on ad-hoc programming strategies

WHAT TO BRING

  • 1-3 years of experience in content programming, curation, product, audience development, or streaming television

  • Familiarity and comfort with using data to make informed decisions by using Tableau, Looker, Conviva, Excel, Google Sheets, etc.

  • Excellent communication abilities, including comfort presenting to large groups

  • Outstanding attention to detail and follow-through

  • Quick learner; critical thinking, analytical, and problem-solving skills

  • Desire to work in a fast-paced, constantly changing environment

  • Ability to balance multiple projects simultaneously, change priorities seamlessly, and remain calm under pressure

  • Experience and success growing various audiences across different platforms

  • A love of television and movies

NICE-TO-HAVES

  • Previous experience working in streaming television

  • Strong understanding with Airtable

 


The hiring range for this position in CA is $71,000.00 to $95,100.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

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About The Company

From classic animated features and exhilarating theme park attractions to cutting edge sports coverage, and the hottest shows on television, The Walt Disney Company has been making magic since 1923, creating unforgettable stories that connect with audiences around the world. And we’re just getting started!

The key to our success…. The Cast, Crew, Imagineers and Employees who honor Disney’s rich legacy by stretching the bounds of imagination to create the never-before-seen, bringing unparalleled entertainment experiences to people of all ages. Begin a career that delivers unparalleled creative content and experiences to audiences around the world and just imagine the stories you could be part of…

What is #LifeAtDisney like? It’s a series of magical moments with cast members and employees developing and telling our stories in the most innovative ways. Whether it’s a day spent as a Disney VoluntEAR, or celebrating the release of a new interactive experience, retail product or movie, our days are filled with the knowledge that we are creating entertainment experiences the whole family can enjoy. Follow @DisneyCareers on Facebook, Twitter and Instagram for a peek behind-the-curtain, and discover how you could connect to a world of stories with Disney!

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