Creative Marketing Director

3 Months ago • 8 Years + • Marketing

Job Summary

Job Description

The Creative Marketing Director will lead the creative marketing team, setting developmental goals and organizing workshops. They will develop creative briefs, provide creative direction for marketing campaigns, and ensure brand consistency. Collaboration with internal and external teams is essential, along with understanding franchise and brand needs. The role requires a strong strategic mindset and the ability to translate business objectives into brand strategies and creative concepts. The director will also oversee the quality and creativity of marketing assets, providing feedback and ensuring alignment with the Brand Book.
Must have:
  • 8+ years of experience in brand marketing or creative direction.
  • Deep understanding of the gaming industry and target audiences.
  • Ability to translate business objectives into brand strategies.
  • Experience developing and implementing marketing campaigns.
  • Experience creating creative concepts across various mediums.
  • Portfolio showcasing creative work.
Good to have:
  • Experience in 3D art, character animation, or motion graphics.
  • Experience in editing, sound design, or VFX.
  • Experience in graphic composition, typography, or graphic design.
  • Experience in creating marketing texts/headlines.
Perks:
  • Private medical care and life insurance.
  • Pro-health campaigns and gifts for different occasions.
  • Flexible working hours and no dress code.
  • Dedicated development budget for each employee.
  • Two paid days for training and CSR.
  • Extensive internal and external training.
  • Financing of English and Polish language classes.
  • Chillout zones, fully equipped kitchen, and gym (Wroclaw).
  • Free car park (Warsaw limited amount of space).

Job Details

Company Description

Techland is one of the biggest video game companies in Poland, with over 30 years of experience in the gaming industry. From our studios in Wroclaw and Warsaw, we’ve built an international team of more than 500 talented professionals, all dedicated to pushing the boundaries of game development.

We’re known for creating iconic franchises like Call of Juarez and the zombie genre-defining Dying Light, which has been played by over 45 million players worldwide. With a focus on open-world action, storytelling, and community engagement, we’re committed to delivering unforgettable experiences to our players.

We’re constantly striving to improve, innovate, and take on new challenges. With ambitious plans for the future, we’re looking for passionate people to be part of this exciting journey.

Job Description

Responsibilities:

Team Leadership and Development:

  • Leading the creative marketing team.
  • Organizing regular internal workshops and developing creative skills in the team.
  • Setting developmental goals that will help grow your team.

Conceptual Work:

  • Developing creative briefs, translating them into creative concepts.
  • Supporting business units with creative approach and fresh ideas.

Creative Direction and Oversight:

  • Establishing creative direction and supervising: marketing campaigns, promotional materials, and all marketing assets.
  • Setting the bar for the quality and creativity of assets.
  • Providing final feedback for any creative asset before its release.

Consistency and Brand Alignment:

  • Ensuring that designs/assets are consistent and aligned with each other and the Brand Book.

Collaboration and Communication:

  • Collaborating with internal and external teams to produce high-quality creative content.Cooperating with game developers to implement their assets.
  • Understanding Franchise & Brand needs, close cooperation with appropriate teams working in those fields.

Qualifications

  • 8+ years of experience in brand marketing, advertising, or creative direction within the game development industry.
  • Deep understanding of the gaming industry, gaming trends, and target audience preferences.
  • Strong strategic mindset with the ability to translate business objectives into brand strategies and creative concepts.
  • Knowledge of brand management principles and best practices.
  • Experience developing and implementing marketing/brand campaigns from strategic creation to final delivery.
  • Experience in creating creative concepts across a variety of mediums.
  • Experience working with briefs and stakeholders to create fresh ideas.
  • A portfolio showcasing creative work across various mediums, demonstrating a deep understanding of brand development, visual storytelling, and consumer engagement.
  • Strong interpersonal and communication skills, with the ability to effectively present ideas, influence stakeholders, and collaborate with cross-functional teams.
  • Ability to work effectively in a fast-paced environment, managing multiple projects simultaneously.
  • Flexibility to adapt to changing priorities.
  • Very good command of English.

Nice to have:

  • Experience in one or more areas: 3D art, character animation, motion graphics, editing, sound design, VFX, graphic composition, typography, graphic design or illustration, creating marketing texts/headlines.

Additional Information

What we can offer:

  • A wide array of benefits: private medical care, life insurance, pro-health campaigns, gifts for different occasions.
  • An outstanding work atmosphere in a highly-skilled team of professionals, with flexible working hours, no dress code, and full support of the dedicated HR Business Partner.
  • A constant stream of company newsletters, PR & project updates so you will always be in the know.
  • Many opportunities for personal development: a dedicated development budget for each employee, extra two paid days for training and CSR, stable career paths, extensive internal and external training, and financing of English and Polish language classes.
  • State-of-the-art offices filled with chillout zones, a fully equipped kitchen, a gym (Wrocław office), and a free car park (Warsaw limited amount of space).

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About The Company

Warsaw, Masovian Voivodeship, Poland (On-Site)

Wrocław, Lower Silesian Voivodeship, Poland (On-Site)

Warsaw, Masovian Voivodeship, Poland (On-Site)

Wrocław, Lower Silesian Voivodeship, Poland (On-Site)

Wrocław, Lower Silesian Voivodeship, Poland (On-Site)

Warsaw, Masovian Voivodeship, Poland (On-Site)

Warsaw, Masovian Voivodeship, Poland (On-Site)

Wrocław, Lower Silesian Voivodeship, Poland (On-Site)

Wrocław, Lower Silesian Voivodeship, Poland (On-Site)

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