Field Marketing Intern - Manufacturing

Location: Dallas, TX (On-site, Hybrid,)

*We are only able to consider students LOCAL to the Dallas area*

Start Date: May 2025

Hourly Pay Rate: $18.00

About Blue Yonder:

Blue Yonder is a leading supply chain software company, driving end-to-end, autonomous, and sustainable supply chains. Our cutting-edge technology empowers organizations to make smarter decisions, optimize operations, and enhance customer experiences. Join us on a journey to revolutionize the world of supply chain management.

Summary:

Blue Yonder is looking for a talented, results-driven field marketing intern to join our award-winning, fast-paced, energetic marketing team and drive growth initiatives with the sales and business development teams. This position will play a critical role in driving the success of marketing events, campaigns and account-based marketing programs across the Manufacturing industry.  

The successful candidate will bring passion, ambition and an entrepreneurial spirit to the role with the ambition to become a B2B marketing professional.  Our ideal candidate is quick to adopt processes and systems, exhibits a close attention to detail, and comfortable with drafting communications. Your skills and passion can make a significant impact!

What you will do:

• Account-Based Marketing (ABM):
  • Collaborate with sales and business development teams to identify target accounts.
  • Develop and execute ABM strategies tailored to specific accounts.
  • Track and analyze the effectiveness of ABM initiatives.
• Event Coordination and Management:
  • Assist in planning, organizing, and executing marketing events.
  • Coordinate logistics for trade shows, webinars, and other marketing events.
  • Manage event calendars and timelines to ensure timely execution.
• Collaboration and Communication:
  • Work closely with cross-functional teams, including sales, business development, and product marketing.
  • Participate in team meetings and contribute ideas for marketing strategies.
  • Communicate effectively with internal and external stakeholders.
• Professional Development:
  • Gain hands-on experience in B2B marketing within the Manufacturing industry.
  • Develop skills in event management, campaign execution, and account-based marketing.
  • Receive mentorship and guidance from experienced marketing professionals.
• Additional Responsibilities:
  • Handle administrative tasks related to marketing activities.
  • Assist with special projects as needed.

What we are looking for:

• Applicant must be local to the Dallas area
• Currently pursuing a degree related to marketing, business administration, communications, or information technology
• Demonstrated interests in the continually evolving craft of marketing
• Ability to work independently, creatively and analytically
• Ability to work remotely
• Keen on working in an international environment
• Flexibility with the ability to adapt to change in a fast-paced environment
• Organizational and communication skills
• Team player
• Interest in marketing technology, systems and progress
• Some experience with CRM (preferably Salesforce.com and Marketo)
• Knowledge of Excel, Word, PowerPoint, Databases

Why Blue Yonder?

At Blue Yonder, you'll be part of a diverse and innovative team working on cutting-edge technologies that are shaping the future of supply chain management. As an intern, you'll have the opportunity to learn from industry experts, contribute to meaningful projects, and gain hands-on experience in automation and cloud deployment. Join us in our mission to revolutionize the world of supply chain solutions.

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