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Marketing Director

Marketing Director

2 Weeks ago • 5-10 Years • Marketing • Undisclosed

About the job

5 skills required for this role

Add these skills to join the top 1% applicants for this job

budget-management

innovation

influencer-marketing

strategic-partnerships

cross-functional

Job Description

Seedworld Studios seeks a Marketing Director to lead their marketing efforts in the web3 and gaming space. Responsibilities include developing strategies to grow and monetize their audience, identifying web3 trends, collaborating with IP partners, executing multi-channel marketing campaigns, managing strategic partnerships, overseeing content creation, and leading a remote marketing team. The ideal candidate will have extensive experience in web3 marketing, video game marketing, and community building, as well as strong leadership and communication skills. The role requires a deep understanding of product development, community engagement, and the Web3 landscape. This is a fully remote position with flexible hours.

Must have:

Web3 marketing experience
Marketing leadership experience
Video game marketing experience
Community growth in Web3
Strategic partnership experience
Strong leadership and communication skills

Good to have:

Influencer marketing expertise
Experience with stablecoins

Perks:

21 days of holidays/year + local bank holidays
Sick days
Training/course budget
Work equipment budget

Marketing Director | Seedworld

Seedworld Studios seeks a passionate and creative leader with experience developing and executing marketing campaigns and building long-term strategies in web3 and the gaming or entertainment industry. We're looking for a hands-on storyteller who is passionate and driven to collaborate with our internal teams to manage and grow our global community of players and partners.

The ideal candidate has tangible results to accompany their experience and passion for Web3 and gaming. To work closely with our development team and strategic partners to grow and serve our community, you will need a deep understanding of product development, community engagement, and the Web3 landscape.

Our teams are distributed and mostly work remotely, so you'll need to be comfortable managing and working with a diverse group of people to build powerful campaigns. You should also be comfortable interacting with platform and investment partners to learn, engage, and educate. You'll work with our team daily to expand our community and delight our customers through thoughtful, targeted campaigns.

Responsibilities:

● Develop strategies to grow, retain, and monetize an audience of both web3 and traditional gamers.

● Identify and capitalize on web3, blockchain, and gaming trends.

● Collaborate with our IP partners to create synergy across the brand and ensure alignment across publishing efforts.

● Execute exceptional multi-channel marketing campaigns to attract, grow, and retain our user base.

● Develop and maintain consistent messaging and branding across all marketing channels and partnerships.

● Identify, negotiate, and manage strategic partnerships with platform holders, investors, other web3 projects, and brand partners.

● Oversee content creation for all marketing channels.

● Lead and grow a cross-functional and remote marketing team.

● Oversee the branding department by hiring, training, assigning, scheduling, and mentoring staff.

● Establish branding department standards for production, productivity, and quality.

● Ensure the team adheres to current processes, identifies opportunities for improvement, and proposes and creates processes and tools to support design operations.

● Develop presentation approaches, styles, and techniques for the team

● Work with the team on a creative audit to elevate innovation and establish a unified brand understanding and company voice.

● Develop creative briefs based on ideas from brainstorming sessions, with direction, schedules, and deliverables for the creative team.

● Analyze market trends, consumer needs, and the competitor landscape, and track campaign performance.

Requirements:

● 2+ years marketing in web3, blockchain or cryptocurrency space

● 3+ years in a marketing leadership or CMO role

● 5+ years in video game marketing

● Proven track record of growing communities in web3

● Experience sourcing and executing meaningful strategic partnerships

● Knowledge of successful influencer marketing strategies and tactics

● Strong leadership, communication, and management skills

● Passion for gaming and web3 with a belief in the potential for web3 technology to revolutionize the gaming industry

● Strong creative vision with attention to business objectives

Location:

100% remote

Timezone: flexible but working hours must be in the range between 9AM and 10PM (UTC time).

Benefits:

-21 days of holidays / year + local bank holidays.

-Sick days.

-Budget for training / courses.

-Budget towards purchasing work equipment such as laptop.

Salary:

-Monthly salary paid in stablecoins (USDC)

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About The Company

Seedify

64 Active Jobs

Seedify is a leading Web3 project incubator and launchpad, specializing in innovative technologies like DeFi, AI, Big Data, NFTs and Web3 Gaming. We empower creators with funding, community development, marketing, and a robust partnership network, facilitating the launch of top projects within and beyond our community.