About the job

Summary_{By Outscal}

We're seeking a data-driven Growth Hacker to drive user growth, engagement, and conversion in the Mocaverse. You'll analyze user behavior, develop targeted campaigns, and collaborate with cross-functional teams. Strong marketing analytics, web3 understanding, and experimentation skills are essential.

Job Summary:

We're looking for a data-driven Growth Hacker to develop and execute marketing strategies that drive user growth, engagement, and conversion. The ideal candidate will have a strong background in marketing analytics, a passion for experimentation, and excellent communication skills. As a Growth Hacker, you will be responsible for analyzing user behavior, identifying growth opportunities, and collaborating with cross-functional teams to launch and optimize marketing campaigns.

Responsibilities:

Develop and execute data-driven marketing strategies to drive user acquisition, retention, and revenue growth
Analyze user behavior, identify growth opportunities, and create targeted marketing campaigns to address them
Collaborate with cross-functional teams, including product, design, and engineering, to launch and optimize marketing campaigns
Design and execute testing and experimentation to measure campaign effectiveness and inform future marketing strategies
Develop and maintain dashboards to track key marketing metrics, including user acquisition, retention, and revenue growth
Conduct market research and competitor analysis to stay up-to-date on industry trends and best practices
Manage and optimize marketing budgets to achieve maximum ROI
Communicate marketing strategies and results to stakeholders, including executives, product teams, and sales teams

Requirements:

6+ years of experience in growth marketing
Bachelor's degree in Marketing, Business, or a related field
Strong background in marketing analytics, including data analysis and interpretation
Strong understanding of the web3 industry
Excellent communication and project management skills
Ability to work in a fast-paced environment and prioritize multiple projects simultaneously
Experience with data visualization tools

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