Senior Product Marketing Manager

7 Months ago • All levels • Marketing • $87,100 PA - $138,400 PA

Job Summary

Job Description

Senior Product Marketing Manager focused on Unity's industry solutions. Requires experience in B2B tech marketing, particularly within industries like manufacturing, retail, or automotive.
Must have:
  • Product Marketing
  • B2B Tech Marketing
  • Messaging & Positioning
  • Sales Enablement
Good to have:
  • Manufacturing, Retail
  • Automotive Industries
  • Market Research
  • Digital Marketing Campaigns
Perks:
  • Relocation Support
  • International Relocation

Job Details

The opportunity

Join Unity’s dynamic industry product marketing team team and play a key role in shaping the future of real-time 3D solutions across industries such as manufacturing, retail, automotive and more. You’ll define and execute go-to-market (GTM) strategies, craft compelling value propositions and messaging, and develop content that supports sales, campaigns, and GTM initiatives.This role offers the opportunity to significantly influence how Unity’s industry solutions are positioned and communicated to diverse audiences.

What you'll be doing

  • Positioning & Messaging: Develop and refine differentiated messaging and positioning for Unity’s industry solutions that resonate with target personas and address specific industry challenges.
  • Sales Enablement: Create and maintain high-impact sales enablement materials, including presentations, solution briefs, case studies, and competitive analysis, to empower the sales team in engaging with prospects and customers.
  • Content Development: Produce various content types—such as blog posts, videos, and webinars—that align with the buyer’s journey and support GTM initiatives.
  • Market Research: Conduct in-depth market research to understand industry trends, customer needs, and competitive dynamics, translating insights into actionable strategies that drive Unity’s market leadership.
  • Cross-Functional Collaboration: Collaborate with sales, product management, and campaign teams to develop integrated marketing strategies that drive adoption and growth of Unity’s industry solutions.
  • Campaign Support: Contribute to the planning and execution of digital marketing campaigns, events, and other demand generation activities that amplify Unity’s industry presence and thought leadership.

What we're looking for

  • Strong Product Marketing experience, with a focus on positioning, messaging, sales enablement, and market research. Experience in B2B tech marketing, particularly within industries like manufacturing, retail, or automotive, is desirable.
  • Exceptional writing and communication skills, with the ability to craft clear and compelling narratives for technical and business audiences.
  • Proven ability to develop and execute strategic marketing plans that drive measurable business outcomes.
  • Exceptional communication skills: A team player with excellent interpersonal skills and the ability to work effectively across departments in a fast-paced environment.
  • Strong organizational skills with the ability to manage multiple projects and prioritize tasks to meet deadlines. Comfortable with ambiguity and able to pivot quickly in response to changing market conditions or company priorities.

Additional information

  • Relocation support is not available for this position.
  • International relocation support is not available for this position.
  • Work visa/immigration sponsorship is not available for this position.

Life at Unity

Unity [NYSE: U] is the world's leading platform of tools for creators to build and grow real-time games, apps, and experiences across multiple platforms. Creators, ranging from game developers to artists, architects, automotive designers, infrastructure experts, filmmakers, and more, use Unity to bring their imaginations to life across multiple platforms, from mobile, PC, and console, to spatial computing.

As of the fourth quarter of 2023, more than 69% of the top 1,000 mobile games are made with Unity as derived from a blended number of the top 1,000 games in the Google Play Store and iOS App Store. In 2023, Made with Unity applications had an average of 3.7 billion downloads per month. For more information, please visit www.unity.com.

Unity is a proud equal opportunity employer. We are committed to fostering an inclusive, innovative environment and celebrate our employees across age, race, color, ancestry, national origin, religion, disability, sex, gender identity or expression, sexual orientation, or any other protected status in accordance with applicable law. Our differences are strengths that enable us to support the growing and evolving needs of our customers, partners, and collaborators. If there are preparations or accommodations we can make to help ensure you have a comfortable and positive interview experience, please fill out this form to let us know.

This position requires the incumbent to have a sufficient knowledge of English to have professional verbal and written exchanges in this language since the performance of the duties related to this position requires frequent and regular communication with colleagues and partners located worldwide and whose common language is English. Headhunters and recruitment agencies may not submit resumes/CVs through this website or directly to managers. Unity does not accept unsolicited headhunter and agency resumes. Unity will not pay fees to any third-party agency or company that does not have a signed agreement with Unity.

Your privacy is important to us. Please take a moment to review our Prospect and Applicant Privacy Policies. Should you have any concerns about your privacy, please contact us at DPO@unity.com .

#LI-ET1 #SEN

*Note: Certain locations require a good faith disclosure of the base pay for the role. The actual base pay for the successful candidate may differ based on location and level.

Gross pay salary

$87,100 — $138,400 USD

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About The Company

Unity (NYSE: U) is the world’s leading platform for creating and operating real-time 3D (RT3D) content. Creators, ranging from game developers to artists, architects, automotive designers, filmmakers, and others, use Unity to make their imaginations come to life. Unity is the foundation upon which the world’s most powerful digital content is created. Specifically, Unity’s platform provides a comprehensive set of software solutions to create, run and monetize interactive, real-time 2D and 3D content for mobile phones, tablets, PCs, consoles, and augmented and virtual reality devices. 

In the fourth quarter of 2021, Unity had, on average, 3.9 billion monthly active end users who consumed content created or operated with its solutions. The applications developed by these creators were downloaded, on average, five billion times per month in 2021. For more information, please visit www.unity.com. 


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