Agency Lead - Japan

3 Months ago • 5 Years + • Business Development

Job Summary

Job Description

As BeReal's Agency Lead in Japan, you'll design and execute the local sales strategy, selling traditional and innovative ad inventory to key agencies. Leveraging Voodoo's expertise in app monetization, you'll build new business for BeReal. You'll need strong brand and agency contacts in Japan (Dentsu, Hakuhodo, CyberAgent, etc.), a deep understanding of the digital advertising landscape, and the ability to manage long-term relationships. Responsibilities include owning your local agency strategy, building BeReal awareness, presenting to clients, attending conferences, and coordinating internal resources.
Must have:
  • 5+ years in digital ad sales in Japan
  • Strong agency contacts in Japan
  • Deep knowledge of digital advertising
  • Excellent sales and relationship management skills
  • Social media mobile experience
  • Ability to manage a portfolio of clients

Job Details

Founded in 2013, Voodoo is a tech company that creates mobile games and apps with a mission to entertain the world. Gathering 800 employees, 7 billion downloads, and over 200 million active users, Voodoo is the #3 mobile publisher worldwide in terms of downloads after Google and Meta. Our portfolio includes chart-topping games like Mob Control and Block Jam, alongside popular apps such as BeReal and Wizz.

Team

BeReal is the fastest growing and most exciting mobile social app of the 2020s. With 23 million monthly active users including 4 million in Japan only, the app has become a daily routine for GenZ with innovative content and high engagement. 


Role

As Voodoo is integrating BeReal, the company is looking to grow its sales team around the world to drive ad sales to agencies and brands. As BeReal’s Agency Lead, you will be responsible for designing and executing the local Japanese sales strategy by selling traditional and innovative ad inventory to key agencies.

You will leverage Voodoo’s unique know-how in app monetization to establish new business for BeReal.
You will need extensive brand and agency contacts in Japan at major Holdcos (Dentsu, Hakuhodo, CyberAgent, etc) and independent agencies to succeed. These contacts should be decision makers for trading, social media and investment teams.
You need to have a deep knowledge of the digital advertising landscape.
You will be also responsible for the long-term development of business relationships with these prospects.

    • Own your local agency strategy and roadmap.
    • Build awareness and adoption around BeReal offering with agencies through client presentations, conference attendance and networking events.
    • Combine new business development and sales skills with long-term relationship management.
    • Engage with senior agency executives to drive deal growth in the long-term.
    • Communicate effectively internally to coordinate resources (Ads Ops, Publishing Management, User acquisition, etc...) and effectively sell our inventory

Profile

    • You have 5 years+ of experience in digital ad sales in Japan with an outstanding track record in selling ad products to Agencies.
    • Social media mobile experience is a strong plus.
    • You have a strong track record. 
    • A high degree of creativity, self-motivation, and drive.
    • An expert in managing a portfolio of clients and understanding the mobile ecosystem in a way that you can respond thoroughly and persuasively to the client’s needs and questions.
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