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Associate Manager, Brand Social

1 Hour ago • 3 Years + • Social Media • $76,300 PA - $104,800 PA

Job Summary

Job Description

The Associate Manager, Brand Social at Hulu is responsible for developing innovative social-first content across various Hulu verticals and titles. This role involves collaborating with multiple teams (Marketing, Publicity, Content, Creative) to create engaging social campaigns that align with Hulu's brand strategy. Responsibilities include managing licensed titles' social media presence, developing strategic plans, partnering with agencies, supporting title campaigns from production to launch, and collaborating with internal teams. The ideal candidate will possess strong creative judgment, analytical skills, and a deep understanding of social media platforms and best practices. They will also be adept at identifying cultural moments and developing engaging content to leverage those opportunities. The position requires a minimum of 3 years of social media marketing experience.
Must have:
  • 3+ years social media marketing experience
  • Strong creative thinking & problem-solving
  • Social platform expertise (Instagram, TikTok, etc.)
  • Excellent communication & writing skills
  • Collaboration & teamwork
  • Manage multiple projects & meet deadlines
Perks:
  • Bonus
  • Long-term incentives
  • Medical benefits
  • Financial benefits
  • Other benefits

Job Details

Job Summary:

Do you love the art and science of social? Are you passionate about social storytelling and entertainment? Love connecting audiences to a brand? Join Hulu's Brand Social team to shape how millions connect with their favorite shows and movies.

As Associate Manager, you'll develop innovative social-first content across Hulu verticals and titles, collaborating with Marketing, Publicity, Content, and Creative teams to bring our brand voice to life. You'll have the opportunity to create dynamic campaigns that tap into cultural moments and drive meaningful engagement.

RESPONSIBILITIES:

  • Manage verticals including licensed titles (ABC, Nat Geo, etc), brand, bundle and evergreen campaigns as assigned.

  • Assist with researching, developing concepts, and creating strategic plans that align with Hulu’s brand social strategy.

  • Partner with creative agencies to develop and execute engaging social campaigns that align with brand objectives.

  • Support social title campaigns from production to launch – with best-in-class creative community strategies, as well as creative asset development, routing, and delivery.

  • Be a cross-functional teammate who engages, listens, and collaborates with internal teams regarding Hulu’s overall marketing strategy.

  • Understand where Hulu can fit into the cultural landscape and help generate ideas to be part of those conversations. 

  • Take big swings with ideas to create first-of-its-kind social content experiences.

  • Use strong creative judgement to develop campaigns that can grab audience interest quickly and fuel engagement. 

  • Leverage analytics to optimize content performance and inform strategic decisions

BASIC QUALIFICATIONS:

  • 3+ years of social media marketing experience.

  • Extremely detail-oriented and organized, with a strong ability to manage multiple projects and meet deadlines.

  • Strong creative thinking and problem-solving skills.

  • A demonstrated understanding of social platform tools and best practices across Instagram, TikTok, Facebook, Twitter, and more.

  • A team-first, collaborative mentality.

  • Strong communication and writing skills.

  • A high degree of drive, accountability, and initiative.


The hiring range for this position in Burbank, CA is $76,300 to $104,800 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

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From classic animated features and exhilarating theme park attractions to cutting edge sports coverage, and the hottest shows on television, The Walt Disney Company has been making magic since 1923, creating unforgettable stories that connect with audiences around the world. And we’re just getting started!

The key to our success…. The Cast, Crew, Imagineers and Employees who honor Disney’s rich legacy by stretching the bounds of imagination to create the never-before-seen, bringing unparalleled entertainment experiences to people of all ages. Begin a career that delivers unparalleled creative content and experiences to audiences around the world and just imagine the stories you could be part of…

What is #LifeAtDisney like? It’s a series of magical moments with cast members and employees developing and telling our stories in the most innovative ways. Whether it’s a day spent as a Disney VoluntEAR, or celebrating the release of a new interactive experience, retail product or movie, our days are filled with the knowledge that we are creating entertainment experiences the whole family can enjoy. Follow @DisneyCareers on Facebook, Twitter and Instagram for a peek behind-the-curtain, and discover how you could connect to a world of stories with Disney!

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