Senior Director, Marketing - Olympic & Paralympic Games

4 Weeks ago • 4-8 Years • Marketing • $138,000 PA - $184,000 PA

Job Summary

Job Description

The Senior Director, Marketing - Olympic & Paralympic Games will lead all aspects of On Location's Olympic Games Hospitality marketing strategy for consumer and business audiences. This role requires developing and executing omnichannel marketing strategies to drive e-commerce transactions and direct sales. Responsibilities include collaborating with various teams, managing marketing budgets, and overseeing marketing campaign performance. A key focus is on the LA 2028 Olympics, with support for Milano Cortina 2026. The ideal candidate will have extensive experience in live event/hospitality marketing, a deep understanding of insights-led strategy, and proven success in driving direct sales and revenue. Strong leadership and communication skills are essential.
Must have:
  • Extensive experience in live event/hospitality marketing
  • Deep understanding of insights-led strategy
  • Proven success in driving direct sales and revenue
  • Strong leadership and communication skills
  • End-to-end marketing budget management
  • Experience working with sales, tech, and operational teams

Job Details

Who We Are: 

On Location is a premium experience provider, offering world class hospitality, ticketing, curated guest experiences, live event production, and travel management across sports, entertainment, and fashion. From unrivaled access for corporate clients to guests looking for fully immersive experiences at marquee events, On Location is the premier and official service provider to over 150 iconic rights holders, such as the IOC (Paris 2024, Milano Cortina 2026, LA 2028), NFL, NCAA, UFC and PGA of America, and numerous musical artists and festivals. The company also owns and operates a number of unique and exclusive experiences, transforming the most dynamic live events into a lifetime of memories. On Location is a subsidiary of Endeavor, a global sports and entertainment company.

We are hiring a driven, experienced, and passionate Marketing/Senior Marketing Director to lead all aspects of our Olympic Games Hospitality marketing strategy and activity across consumer and business audiences. You’ll be responsible for direct and indirect revenue-generating activity across ecommerce and direct sales channels. The right candidate will help us grow the prestige, profile, and long-term positioning of Olympic Games Hospitality with a predominant focus on LA 2028 and input/support on Milano Cortina 2026. You’ll report to the SVP of Marketing for Olympic & Paralympic Games.

You will:

  • Create and deliver omnichannel consumer and business marketing strategies relevant to the product, audience segment, and sales channel to drive e-commerce transactions and direct sales leads in line with targets.
  • Help drive GTM alongside other functional areas to be ready to launch.
  • Drive pipeline and marketing attributed direct sales through lead generation.
  • Oversee execution of marketing activities, working with the global Olympic Games. Hospitality team to find collaboration opportunities and ensure alignment on guidelines and key dates.
  • Liaise with the global Olympic Games Hospitality PR & Comms team to identify and activate press and talent opportunities.
  • Maintain strong relationships and develop promotional programs with US Olympic Organizations, including the USOPC, national sports federations, and sponsors.
  • Manage performance monitoring, optimization, and reporting of all marketing activity, as well as action adjustments where necessary to ensure optimization for maximum performance, reach, and return on investment.
  • Maintain and optimize deployment of the marketing budget.
  • Manage a high-performing team.

You Have These:

  • Extensive experience delivering successful commercially driven consumer and business marketing strategies and campaigns for live events and/or hospitality.
  • Deep understanding and respect for insights-led strategy, brand, creative, storytelling, and performance marketing.
  • Experience driving direct sales/b2b pipeline and marketing, attributed revenue.
  • Experience working with sales teams, tech teams, and operational teams.
  • End-to-end marketing budget management experience.
  • Strong understanding of how to leverage the full media mix to target different, high-value customer segments.
  • Proven experience analyzing, optimizing, and reporting on the effectiveness of a 360 marketing campaign.
  • Strong communication skills and the ability to influence and collaborate both within a business and among its partner organizations at all levels.
  • Established and effective leader with strong people management skills and ability to excel in a fast-paced environment.
  • Ability to self-start, self-direct, and motivate your team to produce excellent results.
  • Excellent written, verbal, presentation, and interpersonal communications skills.
  • A strong team player who is flexible depending on business demand.
  • Excellent prioritization skills, ability to work calmly under pressure while delivering against goals.
  • Strong organizational skills with the ability to handle multiple tasks and prioritize.
  • Strong financial acumen and ability to communicate commercial performance effectively.
  • Ability to travel frequently to LA as needed.

Per local requirements and in the interest of transparency, the range shown below reflects the prevalent current hiring range for this position. Hiring pay rates are based on a number of factors, including location and may vary depending on job-related qualifications, knowledge, skills and experience. The company strives to provide locally competitive rewards packages, which include base rate along with, as applicable, short- and long-term incentives, growth and developmental opportunities, and robust benefits, such as health care, retirement, vacation and other paid time off, and additional offerings.


Hiring Range Minimum:

$138,000 annually

Hiring Range Maximum:

$184,000 annually

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About The Company

On Location is a global leader in premium experiential hospitality. We offer official ticketing, curated guest experiences, live event production and travel management across sports, entertainment, fashion and culture. On Location provides unrivaled access for corporate clients and fans looking for official, immersive experiences at marquee events, including the Olympic and Paralympic Games, Super Bowl, NCAA Final Four, New York Fashion Week and more. An official partner and/or service provider to over 150 iconic rights holders, such as the IOC (Paris 2024, Milano Cortina 2026, LA 2028), NFL, NCAA, UFC and PGA of America, and numerous musical artists and festivals, the company also owns and operates a number of its own unique experiences. On Location is a subsidiary of Endeavor, a global sports and entertainment company. On Location is an equal opportunity employer, committed to a inclusive workplace environment. Visit onlocationexp.com/careers to explore.

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