Brand Marketing Manager

2 Months ago • All levels • Marketing

Job Summary

Job Description

As a Brand Marketing Manager at Moonbug Entertainment, you will be a key part of the global brand marketing team, developing and executing marketing strategies for IPs like CoComelon and Blippi. This role involves collaborating with teams in the US and UK to create campaigns across various channels, ensuring consistent brand messaging and market presence. Responsibilities include managing elements of marketing plans, identifying opportunities for brand campaign enhancement, acting as a key link between US and international teams, executing talent integrations and brand collaborations, monitoring market trends, and building an internal communications plan. You will also be responsible for maintaining relationships with external partners and supporting administrative tasks.
Must have:
  • Develop and implement marketing strategies.
  • Manage key elements of marketing plans.
  • Collaborate with internal stakeholders.
  • Identify and execute talent integrations.
  • Monitor market trends and competitor activities.
  • Build internal communications plan.
Perks:
  • Free Private Healthcare
  • Enhanced Maternity and Paternity leave
  • Matched 5% pension scheme
  • Free yoga/fitness wellbeing classes
  • Free weekly lunch
  • Friday drinks @ 4pm

Job Details

Thank you for considering the Brand Marketing Manager role with Moonbug Entertainment, an award-winning global entertainment company inspiring kids everywhere to laugh, learn and grow.  The company is behind some of the biggest kids’ entertainment brands in the world including CoComelon and Blippi. Moonbug believes every child should have access to our entertaining and enriching content, which is why our shows are available on more than 150 video platforms globally including Netflix, Disney+, BBC iPlayer and YouTube Kids. Moonbug is also a global leader in pre-school music and audio experiences, available on 100+ audio platforms globally. Moonbug brands extend far beyond the screen to include streaming music, toys, games, books, live events, and even theme park exhibits. 

Moonbug is part of Candle Media, an independent, creator-friendly home for cutting-edge, high-quality, category-defining brands and franchises. By bringing together elite talent operating at the intersection of content, community, and commerce, it helps to position leading entertainment businesses for accelerated, sustainable growth in the current market and beyond.

This role reports onsite in our London office.

📍London, Camden | Office based | Benefits including Free Private Healthcare, Enhanced Maternity and Paternity leave, matched 5% pension scheme, free yoga/fitness wellbeing classes, free weekly lunch and Friday drinks @ 4pm ✨

The Role

As a Brand Marketing Manager at Moonbug Entertainment, you will be an integral part of the global brand marketing team, playing a crucial role in the development and execution of marketing strategies and initiatives across all IP, including CoComelon and Blippi. You will collaborate closely with cross-functional teams across US and UK to develop and implement marketing campaigns across various channels, ensuring consistent brand messaging and a strong market presence. 

This is an exciting opportunity to contribute to the growth of a global entertainment company known for its high-quality children's content.

Responsibilities:

  • Collaborate with the broader Global Brand Marketing team to develop and implement comprehensive marketing strategies to support the growth of core brand IP, with particular focus on driving greater awareness and affinity with parents
  • Manage key elements of the annual marketing plans for all core brands
  • Collaborate with key internal stakeholders (eg. Consumer Products, Gaming, Experiences) to identify and develop opportunities to further enhance tentpole brand campaigns to drive greater scale and penetration in key markets
  • Work with the Senior Brand Marketing Manager to act as a key conduit between US and ex-US teams, ensuring all teams have timely, actionable insight, information and materials for our core brands
  • Work cross-functionally with teams to identify and execute on talent integrations and brand collaborations across all core brands. 
  • Monitor market trends, consumer behavior, brand performance and competitor activities, with a keen eye on identifying opportunities to optimise marketing strategies and presenting back to the business leaders
  • Lead on building a robust internal comms plan for how we rally the wider business around our key brand marketing tentpoles/moments 
  • Cultivate and sustain strong relationships with external partners, agencies, and vendors, focusing on support for key IP as well as cross-Moonbug initiatives
  • Support on administrative tasks as required

Similar Jobs

Apple - NPI Capacity Program Manager

Apple

Cupertino, California, United States (On-Site)
2 Months ago
Pattern - Sr Software Engineer

Pattern

Lehi, Utah, United States (Hybrid)
1 Month ago
kaizen gaming  - Product Designer, Platform

kaizen gaming

Athens, Greece (Hybrid)
1 Month ago
Qualcomm - Senior Automotive Platform/BSP/Safety Application Engineer

Qualcomm

Ingolstadt, Bavaria, Germany (On-Site)
2 Months ago
Qualcomm - Premium Modem - Senior Physical Design Engineer

Qualcomm

Bengaluru, Karnataka, India (On-Site)
1 Month ago
Nice - Partner Marketing Director - International (EMEA/APAC)

Nice

London, England, United Kingdom (Hybrid)
4 Weeks ago
Aryaka - Marketing Coordinator

Aryaka

California, United States (On-Site)
1 Month ago
Sony Pictures Entertainment - Assistant Manager, Advertising and Publicity

Sony Pictures Entertainment

Bangkok, Thailand (On-Site)
2 Months ago
Philips - Category Sourcing Manager - Marketing APAC

Philips

Gurugram, Haryana, India (On-Site)
2 Months ago
Dapper labs  - Growth Marketing Manager

Dapper labs

(Remote)
3 Months ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

Cognite - Engineering Manager

Cognite

Bengaluru, Karnataka, India (Hybrid)
3 Months ago
PayPal - Senior Quality Assurance Engineer

PayPal

Chennai, Tamil Nadu, India (Hybrid)
1 Month ago
Regent craft - Propulsion Design Engineer

Regent craft

North Kingstown, Rhode Island, United States (On-Site)
3 Months ago
PayPal - Inside Sales, Outbound

PayPal

New York, New York, United States (Hybrid)
2 Months ago
Palo Alto Networks - Sales Excellence Program Manager - Public Sector

Palo Alto Networks

Reston, Virginia, United States (On-Site)
1 Month ago
Accenture - Business Process Architect

Accenture

Bengaluru, Karnataka, India (On-Site)
1 Month ago
Blinkhealth - Senior CRM Manager, Revenue Systems

Blinkhealth

United States (Remote)
4 Weeks ago
Match Group - Senior Payroll Officer

Match Group

Paris, Île-de-France, France (Hybrid)
3 Months ago
Scale AI - Technical Product Manager

Scale AI

San Francisco, California, United States (On-Site)
3 Months ago
Reddit - Engineering Manager, ML Understanding

Reddit

United States (Remote)
4 Weeks ago

Get notifed when new similar jobs are uploaded

Jobs in London, England, United Kingdom

Jagex - Senior Gameplay Engineer - RuneScape Dragonwilds

Jagex

Cambridge, England, United Kingdom (Hybrid)
1 Month ago
Coupa - Senior Account Executive - GB UKI

Coupa

United Kingdom (Remote)
1 Month ago
Lighthouse Games - Principal Technical Artist

Lighthouse Games

Royal Leamington Spa, England, United Kingdom (Hybrid)
2 Months ago
creative assembly - Associate Gameplay Programmer

creative assembly

Horsham, England, United Kingdom (Hybrid)
1 Month ago
Gunzilla - Senior Game Designer (Weapons)

Gunzilla

London, England, United Kingdom (On-Site)
3 Months ago
Sonar Source - Mid-Market Account Executive - France (French Speaker)

Sonar Source

London, England, United Kingdom (Hybrid)
5 Months ago
Pivotroots - Head of Business Growth & Marketing (Mat Cover)

Pivotroots

London, England, United Kingdom (Hybrid)
3 Months ago
Tesla - Customer Experience Specialist, Sales

Tesla

Swindon, England, United Kingdom (On-Site)
5 Months ago
Universally Speaking - Simplified Chinese Games Tester

Universally Speaking

Liverpool, England, United Kingdom (On-Site)
4 Months ago
NetBrain - Director of Solutions Engineering, EMEA

NetBrain

United Kingdom (On-Site)
4 Weeks ago

Get notifed when new similar jobs are uploaded

Marketing Jobs

Sailpoint - Americas Regional Marketing Manager – Verticals (Healthcare, Federal & SLED)

Sailpoint

Austin, Texas, United States (On-Site)
1 Month ago
attentive - Manager, Solutions Marketing

attentive

United States (Remote)
1 Month ago
Nintendo - Marketing Specialist

Nintendo

Redmond, Washington, United States (Hybrid)
9 Months ago
Nintendo - Senior Advertising Specialist

Nintendo

Redmond, Washington, United States (Hybrid)
1 Year ago
Postman - Senior Field Marketing Manager

Postman

San Francisco, California, United States (Hybrid)
1 Month ago
whoop - Country Marketing Manager, North America

whoop

Boston, Massachusetts, United States (On-Site)
2 Months ago
Rocket studio - UA Marketing Junior

Rocket studio

Hanoi, Hanoi, Vietnam (On-Site)
3 Months ago
awem - Marketing Creative Manager

awem

(Remote)
3 Months ago
WebFX - Jr. Marketing Sales Strategist

WebFX

Harrisburg, Pennsylvania, United States (On-Site)
9 Months ago
beghou consulting - Marketing Ops/Growth Specialist

beghou consulting

Bengaluru, Karnataka, India (Hybrid)
5 Months ago

Get notifed when new similar jobs are uploaded

About The Company

Los Angeles, California, United States (On-Site)

London, England, United Kingdom (On-Site)

London, England, United Kingdom (On-Site)

London, England, United Kingdom (On-Site)

London, England, United Kingdom (On-Site)

London, England, United Kingdom (On-Site)

London, England, United Kingdom (On-Site)

London, England, United Kingdom (On-Site)

London, England, United Kingdom (On-Site)

View All Jobs

Get notified when new jobs are added by Moonbug Entertainment

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug