Senior Ad Monetization Manager

Your mission

We are a worldwide gaming loyalty platform operator and publisher. Our purpose is to enable free-to-play mobile game players to get rewarded for their hobby. We launched JustPlay in the US in 2020, and now our product is one of the leading loyalty rewards apps in the world. Our team is based in 19+ countries and our headquarters is in Berlin, Germany.

We are looking for a Senior Ad Monetization Manager to join our team! You will work with the Ad Monetization team of our Justplay App and mobile games subsidiary, Gimica Games (with 9-digit annual revenue). This role focuses on waterfall management, offer wall operations, managing relationships with major ad platforms, and driving innovation in ad product development.

Job responsibilities

• Identify growth opportunities and develop strategies for mobile app ad monetization
• Manage bidding and waterfall configurations across the company’s mobile games portfolio (using MAX Mediation)
• Communicate and negotiate with advertising partners on commercial deals, and resolve technical issues (bugs, discrepancies, creative quality, SDK updates)
• Lead and collaborate with cross-functional teams to optimize ad product monetization
• Develop dashboards and monitor KPIs for ad performance (e.g., eCPM, ARPDAU, IMPDAU)
• Stay abreast of the advertising landscape and apply emerging trends to mobile games
• Drive innovation in ad products

The experience we hope you bring to JustPlay

• Demonstrate a minimum of three years’ experience in mobile advertising
• Possess a solid understanding of how the mobile gaming industry operates
• Maintain up-to-date knowledge of global waterfall optimization strategies
• Execute manual tasks and perform deep dives into data
• Operate autonomously with a self-motivated approach
• Communicate fluently in both written and spoken English
• Embrace a passion for automation, processes, and systems, with technology at the core
• Bring a passion for mobile gaming and data-driven decision making

Our benefits package:

• Work-Life Balance and Flexibility: Flexible working hours and options for digital nomads, occasional office visitors, or regular office-goers
• Employee Stock Options: Opportunity to join our Virtual Share Option Program (VSOP) and share in the success of an already profitable company
• Mental Health Support: Free personal coaching through our partner nilo.health to support our team members to live fulfilled lives at home and at work
• Training & Development: A competitive personal development budget of up to 2000€/year for training, conferences, workshops, etc., and free language courses with Chatterbug
• Germany-Based Benefits: 25 vacation days, free Gympass gold subscription, free monthly Deutschland-Ticket, and a monthly €50 tax-free internet contribution
• State-of-the-Art Equipment: Doesn’t matter if you are a MacBook or Windows user; we will provide you with the technical gear you need to succeed
• A Relocation Package: Includes visa support for those who need it
• Berlin Office Perks: Ergonomic setup, free daily lunch, and a dog-friendly environment.
• Engaging and Diverse Work Environment: Join a team of 25+ nationalities, working from 19+ countries around the world

Why us?

• A spirited, inspiring, international and enthusiastic team
• An organization with a high level of trust and sense of belonging among employees, that prioritizes employee quality of life, job satisfaction and professional development
• An opportunity to be a part of a company that’s breaking with traditional ideas and taking a new approach that’s shattering how the games industry works