Brand & Content Marketing Intern

1 Month ago • Upto 1 Years • Marketing

Job Summary

Job Description

The Brand & Content Marketing Intern at Disney+ Hotstar supports the campaign marketing function. Responsibilities include assisting with 360-degree campaigns, collaborating with agencies on marketing assets (key visuals, AV spots) for various content, distributing assets to business units (Partnerships, Performance, Lifecycle), reviewing lifecycle communication materials, managing asset distribution folders, collecting weekly data for reporting, and assessing campaign effectiveness. The role offers hands-on experience in entertainment marketing within a fast-paced environment.
Must have:
  • Bachelor's degree in Marketing/related field
  • Interest in entertainment and marketing
  • Proactive, collaborative, organized
  • Strong communication skills
  • Microsoft Office proficiency

Job Details

Job Summary:

Wherever you are in the amazing world of Disney, you are contributing to the stories of our iconic brands, recognised by audiences everywhere for entertainment, information and inspiration. Innovation, imagination and inclusion are at the core of Disney, defining the experience that we deliver as well as providing the foundation of our success. The scope of our business, combined with global growth and collaboration result in an inclusive employee experience characterised by continuous learning, development and achievement.

Disney Entertainment includes the company’s full portfolio of entertainment media and content businesses globally.

The Integrated Marketing Team is a dynamic and collaborative group responsible for driving strategic marketing initiatives across various platforms and media channels. From developing comprehensive marketing campaigns for the streaming platform to creating impactful campaigns for our theatrical releases, the team works together to elevate the brands under the Disney umbrella and connect with audiences locally.

The Brand & Content Marketing Intern role provides a unique opportunity for marketing professionals to gain hands-on experience in the fast-paced and exciting world of entertainment marketing. The intern will play a role in supporting the campaign marketing function and will be exposed to various aspects of integrated marketing.

Responsibilities:

  • Support in 360 Disney+ Hotstar campaign including on-ground executions
  • Work closely with creative agencies to prepare, localize and review all marketing assets for Disney+ Hotstar content from franchise titles to regional titles, including but not limited to key visual and AV spots.
  • Distribution of marketing assets to relevant business units. E.g. Partnership, performance and lifecycle.
  • Review of lifecycle communication materials in alignment to local strategy.  
  • Manage and maintain asset distribution folder for ease of use of other team members and business units.
  • Weekly data collection from different business units for reporting purposes and assessment on campaign effectiveness.  

Internship Requirements:

  • Currently an undergraduate pursuing a bachelor's degree
  • Still an undergraduate and not yet graduated during the internship period
  • Must be available for full-time internship commitment (Monday to Friday, 9am-6pm) between July to December 2025
  • Indicate your internship availability (start and end date) in your resume
  • Indicate your expected graduation date in your resume
  • Indicate your marketing portfolio link in your resume and application

*Please apply to this job posting only if you are available for a full-time internship during the stated period. Please note that only shortlisted candidates will be contacted.

Requirements:

  • Currently pursuing a bachelor’s degree/diploma in Marketing, Communications, Media or related fields.
  • Possess a keen interest entertainment coupled with a knack for marketing.
  • Proactive, resourceful and collaborative
  • Good organizational and time management skills with an ability to multi-task
  • Meticulous and diligent individual with strong verbal and written communication skills
  • Highly proficient in Microsoft Office (Powerpoint, Word and Excel).
  • Proactive, resourceful, and collaborative
  • Numerical inclined and process-driven

The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. We are committed to building a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.

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About The Company

From classic animated features and exhilarating theme park attractions to cutting edge sports coverage, and the hottest shows on television, The Walt Disney Company has been making magic since 1923, creating unforgettable stories that connect with audiences around the world. And we’re just getting started!

The key to our success…. The Cast, Crew, Imagineers and Employees who honor Disney’s rich legacy by stretching the bounds of imagination to create the never-before-seen, bringing unparalleled entertainment experiences to people of all ages. Begin a career that delivers unparalleled creative content and experiences to audiences around the world and just imagine the stories you could be part of…

What is #LifeAtDisney like? It’s a series of magical moments with cast members and employees developing and telling our stories in the most innovative ways. Whether it’s a day spent as a Disney VoluntEAR, or celebrating the release of a new interactive experience, retail product or movie, our days are filled with the knowledge that we are creating entertainment experiences the whole family can enjoy. Follow @DisneyCareers on Facebook, Twitter and Instagram for a peek behind-the-curtain, and discover how you could connect to a world of stories with Disney!

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