Performance Marketing Manager (3+ years of experience)

4 Months ago • 3 Years + • Marketing

Job Summary

Job Description

Captions seeks a Performance Marketing Manager with 3+ years of experience to scale its paid marketing program. The role focuses on Google Search, with support for other platforms (iOS/Android) as needed. Responsibilities include managing campaigns, driving experiments, identifying growth opportunities, and writing ad copy. The ideal candidate is data-driven, organized, and comfortable working independently and collaboratively with cross-functional teams. A strong understanding of conversion tracking and analytical skills are essential. The position requires in-person work at the NYC HQ (Union Square).
Must have:
  • 3+ years in performance marketing (paid search)
  • Proficiency in Google Ads & Bing Ads
  • Strong analytical & data-driven approach
  • Manage multiple tasks, write ad copy
  • Conversion tracking setup knowledge
  • Cross-functional collaboration
Good to have:
  • Paid social media experience
  • Experience with iOS/Android app ads
Perks:
  • Comprehensive medical, dental, and vision
  • 401K with employer match
  • Commuter Benefits
  • Catered lunch
  • Dinner stipend
  • Doordash DashPass
  • Health & Wellness Perks
  • Team offsites & events
  • Generous PTO & flexible WFH days

Job Details

Captions is the leading video AI company, building the future of video creation. Over 10 million creators and businesses have used Captions to create videos for social media, marketing, sales, and more. We're on a mission to serve the next billion.

We are a rapidly growing team of ambitious, experienced, and devoted engineers, researchers, designers, marketers, and operators based in NYC. You'll join an early team and have an outsized impact on the product and the company's culture.

We’re very fortunate to have some the best investors and entrepreneurs backing us, including Index Ventures (Series C lead), Kleiner Perkins (Series B lead), Sequoia Capital (Series A and Seed co-lead), Andreessen Horowitz (Series A and Seed co-lead), Uncommon Projects, Kevin Systrom, Mike Krieger, Lenny Rachitsky, Antoine Martin, Julie Zhuo, Ben Rubin, Jaren Glover, SVAngel, 20VC, Ludlow Ventures, Chapter One, and more.

Check out our latest financing milestone and some other coverage:

The Information: 50 Most Promising Startups

Fast Company: Next Big Things in Tech

The New York Times: When A.I. Bridged a Language Gap, They Fell in Love

Business Insider: 34 most promising AI startups

Time: The Best Inventions of 2024

** Please note that all of our roles will require you to be in-person at our NYC HQ (located in Union Square) **

About the role:

We’re seeking a Performance Marketer to scale our paid marketing program, focusing on web campaigns while supporting efforts on iOS and Android as needed. You’ll manage campaigns across platforms, drive experiments, and identify growth opportunities. Organized and data-driven, you balance quick iteration with a commitment to quality.

You’ll focus on Google Search while supporting the team across platforms, identifying growth opportunities, testing new strategies, and launching fresh tactics. With a data-driven mindset, you’ll thrive in managing campaigns in a fast-growing startup.

Key Requirements:

  • 3+ years of experience in performance marketing, specializing in paid search.

  • Proven proficiency in Google Ads, Bing Ads, and other web acquisition platforms.

  • Strong analytical skills and a data-driven approach to budgeting and performance monitoring.

  • Ability to manage multiple tasks, write concise ad copy, and execute independently
    Technical understanding of conversion tracking setup, with the ability to execute independently or guide technical teams.

  • Strong cross-functional collaboration with teams like Design, Engineering, and Analytics.

Bonus Points:

  • You have familiarity with paid social, and some experience running ads for iOS or Android apps.

Benefits:

  • Comprehensive medical, dental, and vision plans

  • 401K with employer match

  • Commuter Benefits

  • Catered lunch multiple days per week

  • Dinner stipend every night if you're working late and want a bite!

  • Doordash DashPass subscription

  • Health & Wellness Perks (Talkspace, Kindbody, One Medical subscription, HealthAdvocate, Teladoc)

  • Multiple team offsites per year with team events every month

  • Generous PTO policy and flexible WFH days

Captions provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Please note benefits apply to full time employees only.

Compensation Range: $100K - $140K

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