Brand Copywriter
Job Summary
Job Description
The Brand Copywriter will be responsible for crafting compelling copy for various platforms, including emails, product interfaces, and the web. This role involves shaping and scaling doola’s brand voice, ensuring clear and engaging communication across all customer touchpoints. The copywriter will collaborate with product, design, and marketing teams to launch new features, onboard users, and drive conversions. The position requires both strategic brand thinking and meticulous execution to create impactful messaging that resonates with customers.
Must have:
- 3+ years of copywriting experience with portfolio of lifecycle emails.
- Background in brand strategy, UX writing, or product marketing.
- Understand how to use copy to move users through lifecycle.
- Strong editing and revision skills, with passion for clarity and impact.
- Familiarity with tools like Figma, Notion, and Google Docs.
- Strong asynchronous communication skills and comfort working independently.
Good to have:
- Experience owning messaging across an organization or product.
- Experience in SaaS, B2B, or early-stage startup environments.
- Familiarity with lifecycle platforms like Customer.io or Braze.
- Ability to interpret and act on performance data to improve messaging.
7 skills required
Job Details
About doola
doola is a dynamic company committed to simplifying the complexities of business formation, payment setup, compliance, taxes, and more. We empower entrepreneurs and businesses of all sizes to navigate the intricate landscape of financial and regulatory requirements with ease, allowing them to focus on what truly matters - building and growing their ventures.
Job Description
We’re seeking a sharp, creative, and strategic Brand Copywriter to join our marketing team. In this role, you’ll lead the charge in crafting compelling copy across our most critical user-facing surfaces—email, product, and web. You’ll shape and scale doola’s brand voice, accelerate the speed and quality of copy development, and ensure every customer touchpoint tells a clear, cohesive, and engaging story.
You’ll partner cross-functionally with product, design, and marketing to bring new features to life, onboard users, and drive conversion through messaging that’s as effective as it is delightful.
This is a high-impact, high-visibility role that requires both big-picture brand thinking and meticulous execution.
Key Responsiblities
- Own all brand copywriting across emails, onboarding, and in-product flows.
- Translate complex product concepts into simple, engaging messaging that drives action.
- Define, document, and scale a distinct, consistent brand voice across all touchpoints.
- Partner with Product, Design, and Growth teams to write emails, web pages, product launches, and marketing materials.
- Build a brand messaging framework that enables other teams to move faster and write better.
- Use copy to improve conversion performance, guide user behavior, and deepen customer engagement.
Skills and Qualifications
- 3+ years of experience in copywriting roles, with a strong portfolio of lifecycle emails and product copy.
- Background in brand strategy, UX writing, or product marketing.
- Deep understanding of using copy to move users through their lifecycle, empathizing with the customers’ perspective and balancing the company goals.
- Strong editing and revision skills, with a passion for clarity, brevity, and impact.
- Familiarity with tools like Figma, Notion, and Google Docs.
- Strong async communication skills and comfort working independently.
Bonus Qualifications
- Experience owning messaging or brand tone across an organization or product.
- Experience in SaaS, B2B, or early-stage startup environments.
- Familiarity with lifecycle platforms like Customer.io or Braze.
- Ability to interpret and act on performance data to improve messaging.
Why Join Us
- This is a rare opportunity to define and scale a brand voice.
- You’ll work on high-visibility launches that impact tens of thousands of customers.
- You’ll help build systems that make messaging better—and faster—across the entire company.
- We’re a fast-growing team where your ideas and writing will help shape how we grow.
- Opportunity to work with a dynamic and innovative company at the forefront of the industry.
- Collaborative and supportive team environment with opportunities for growth and development.
- Flexibility to work remotely from anywhere with a stable internet connection.
- Competitive compensation package with performance-based incentives.
If you are passionate about helping businesses succeed and thrive, and you possess the skills and experience outlined above, we want to hear from you! Join us at doola and be part of a team dedicated to simplifying the path to business success.
doola is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
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