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Community Marketing Manager

Ontario, Canada (On-site)

Community Marketing Manager

3 Weeks ago • 3-5 Years

About the job

Summary_{By Outscal}

2 skills required for this role

Boost these skills to join the top 1% applicants for this job

Must have:

Community Management
Social Media
Gaming Industry
Analytics Skills

Good to have:

Gamification Strategies
Player Feedback
Event Planning
Conflict Resolution

Perks:

Competitive Salary
Career Development

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Join our dynamic and innovative gaming company that's passionate about creating immersive and cutting-edge gaming experiences. We pride ourselves on a culture of creativity, collaboration, and a commitment to pushing the boundaries of gaming. If you're a highly motivated and skilled specialist passionate about the gaming industry, we want you to join our team. Discover a workplace that combines the thrill of entertainment with a supportive and rewarding environment.

Blazesoft is currently seeking an experienced Community Marketing Manager to support and enhance the brand reputation for our growing portfolio of social and casino products. In this key role, you will be responsible for engaging with our players, fostering a positive and inclusive environment, and driving community growth and loyalty.

KEY RESPONSIBILITIES:

Community Development and Engagement

Develop and implement comprehensive community management strategies to attract, retain, and nurture a highly engaged player base.

Cultivate a positive and welcoming community atmosphere by actively participating in discussions, responding to queries, and addressing player concerns promptly.

  Identify and leverage trending topics, events, and industry developments to create engaging content and foster lively conversations.

  Collaborate with cross-functional teams, including marketing, customer support, and product, to align community initiatives with overall business objectives.

Social Media Management

  Manage and monitor the brand's social media presence, including Facebook, Twitter, Reddit, Discord, and other relevant channels.

  Curate and publish compelling, on-brand content that resonates with the target audience and encourages community participation.

  Actively engage with players by responding to comments, messages, and mentions, addressing concerns, and fostering a sense of community.

  Analyze social media metrics and provide insights to optimize content and engagement strategies.

Player Feedback and Advocacy

  Actively collect and consolidate player feedback, ideas, and suggestions from various community channels.

  Communicate player insights to relevant stakeholders, including product, marketing, and customer support teams, to drive continuous improvements.

  Advocate for the community's needs and ensure their voices are heard within the organization.

Community Events and Gamification

  Plan and execute engaging community events, tournaments, and initiatives to foster a sense of belonging and loyalty.

  Develop and implement gamification strategies to incentivize player engagement and participation.

  Collaborate with the marketing team to promote community activities and drive player participation.

Feedback Collection

  Gather and relay community feedback to relevant departments to help improve products, services, and community satisfaction.

Customer Support

  Connect community members with support teams when necessary to ensure a seamless user experience.

Issue Reporting

  Identify and report any unusual or suspicious activities to social media managers and brand teams.

Analytics and Reporting

  Track and analyze key metrics to measure the success of community growth initiatives.

Requirements

3-5 years of proven experience as a Community Manager in the online gambling or gaming industry.

Exceptional communication and interpersonal skills, with the ability to engage with a diverse player base.

Strong analytical skills and experience in tracking and interpreting community metrics to drive data-informed decisions.

Familiarity with popular social media platforms and community-building best practices.

Maintain active communication on all channels, promptly responding to comments, messages, and questions to foster a positive community atmosphere.

Excellent problem-solving and conflict resolution skills, with the ability to navigate sensitive situations.

Passion for creating and nurturing thriving online communities.

Thorough understanding of the online casino industry, including regulatory requirements, responsible gaming practices, player behaviour, and community dynamics.