Team Lead, Media Operations: Tagging and Automation

What you will do: 

• Create SOPs for the core processes of this role or build upon and update existing SOPs 

• Handle implementation of all media tagging, including but not limited to audience tags, footfalling tags, placement tags, etc. 

• Create a systematic approach to all media conversion pixel creation for every DSP or Ad Publisher and then execute on that approach 

• Investigate current media tags or pixels with the DS&I team to triage any data errors 

• Review, Modify, Create, and Implement any Google Scripts (or other platform automation scripts) to increase automation of relevant consistent optimizations 

• Assist media team in continual documentation organization of all media department processes 

• Create JIRA tickets for the media buying teams based on media intake from the Media Strategy team 

• Stay up to date with media platform certifications relevant to position as well as management trainings to prepare for growth of this position 

• Be a strong leader focused on growth, collaborating across agency departments to ensure proposals meet client needs and are aligned with capabilities to drive revenue 

• Continue to identify and implement process improvements that align with the ever-changing digital landscape 

Experience/ Background: 

• Bachelor’s degree plus 7+ years relevant experience preferred 

• Demonstrated aptitude to learn new service and technology solutions and turn these into winning strategies to increase media revenue 

• Experience in managing media successful in growing spend and improving performance with programmatic and video media channels 

• Demonstrated knowledge of marketing, technology, and channel industry trends, the buyer needs, and business structure 

• Able to report to senior leadership in a concise and impactful manner 

• Strong verbal and written communications, including negotiation skills 

We are a culture of passionate, collaborative and respectful people. We are curious about finding the most strategic solutions, while being fearless in our pursuit of pushing the limits.