Product Marketing Manager

1 Month ago • All levels • Marketing

Job Summary

Job Description

Kwalee seeks a Product Marketing Manager for its PC & Console team based in Leamington Spa. Responsibilities include creating and executing product marketing plans to meet revenue targets from initial signing to post-launch. This involves collaborating with internal and external teams, developing marketing assets, managing budgets, tracking KPIs, and working with platform publishers and developers for optimal game launches. The role demands experience in PC & Console game marketing, strong communication and analytical skills, budget management expertise, and a passion for gaming. The successful candidate will be responsible for maximizing product awareness and profitability, creating engaging marketing materials, and presenting findings to management.
Must have:
  • PC & Console game marketing experience
  • Strong communication & analytical skills
  • Budget management expertise
  • Collaboration with internal/external teams
  • KPI tracking and strategy adjustment
  • Passion for gaming
Perks:
  • Comprehensive medical cover
  • Dental and optical care
  • Life assurance
  • Solid pension plan
  • 25 days holiday
  • Unlimited snacks & drinks
  • On-site gym
  • Free parking
  • Electric charging stations
  • Career growth opportunities
  • Seasonal events
  • Dog-friendly policy

Job Details

At Kwalee, we foster an environment where creativity and collaboration come together. Specialising in both the development and publishing of casual and hybrid casual games, we also bring our creative touch to publishing PC & Console titles, ensuring a diverse and exciting gaming portfolio. 

By joining our talented team in Bangalore or Leamington Spa, you’ll be part of a space where ideas flow freely, innovation flourishes, and team spirit stays strong. We’ve found that when we’re all together, great things happen. With over 1 billion players already reached, your work will contribute to our shared mission of making the most fun games for the world's players. 

Join the team!

As we continue to grow, we are now looking for a Product Marketing Manager to join our PC & Console team.

As a Product Marketing Manager, you will be responsible for executing product marketing plans that deliver against revenue expectations, from initial signing through to retail launch and post-launch. You will work closely with internal PC & Console teams, external developers, partners, and other stakeholders to prepare games for a successful commercial launch. Together, you will maximise corporate profitability and growth, creating impactful marketing assets and strategies.

This is a permanent role based in our Leamington Spa studio, where our daily in-office collaboration fuels creativity and innovation.

Responsibilities:

    • Create and execute product marketing plans that deliver against revenue expectations from initial signing through retail launch and post-launch.
    • Prepare games for successful commercial launch, working with internal PC & Console teams and external developers, partners, and other stakeholders.
    • Work with internal and external creative service teams to create best-in-class marketing assets within budget.
    • Write exemplary digital store copy and product blogs as required.
    • Manage assigned product budget efficiently, maximising product awareness.
    • Establish and maintain positive, productive working relationships with internal teams, the Kwalee marketing department, and external developers and partners.
    • Determine KPIs for the PMP and track meaningful metrics to assess campaign and product performance, adjusting strategy as necessary.
    • Work with First Party Platform Publishers, Developers, and Production teams to ensure optimal game launches.
    • Play games and research competitors to understand what makes successful PC & Console games stand out.
    • Present marketing research and findings to management and team members.

Requirements:

    • Experience in product marketing, with a focus on PC & Console games.
    • Strong understanding of the full product marketing lifecycle, from planning through to launch and post-launch.
    • Excellent written communication skills, with the ability to create engaging store copy and blogs.
    • Ability to manage budgets and maximise product awareness within allocated resources.
    • Strong interpersonal skills, with the ability to build relationships across teams and external partners.
    • Experience working with creative teams to produce high-quality marketing materials.
    • Analytical mindset with the ability to track KPIs and adjust marketing strategies based on data.
    • Passion for gaming and staying up-to-date with market trends and competitor products.
    • Based in our office in Leamington Spa with 5 days per week on-site.

Why Kwalee?

We believe in more than just a job—we’re committed to helping you thrive with a fantastic work-life balance and a range of great benefits! You’ll enjoy comprehensive medical cover, including dental and optical care, life assurance, and a solid pension plan. Plus, you’ll have 25 days of holiday to recharge, along with unlimited snacks and drinks to keep you energised throughout the day.

Enjoy the benefits of an on-site gym, free parking, and convenient electric charging stations. We provide state-of-the-art equipment and plenty of career growth opportunities to set you up for success. And to keep things lively, we host seasonal events, regular townhalls, and share exclusive Kwalee merch. With our dog-friendly policy and a vibrant office atmosphere, there’s always something fun going on!

Our Commitment to Diversity & Inclusion

At Kwalee, we take pride in being an equal opportunity employer, where we believe that diversity and inclusion are essential to driving creativity. We are committed to creating a safe, welcoming, and supportive environment where everyone can thrive.

Our culture is built on celebrating the diverse voices of our team members, fuelling innovation and strengthening our connection to our players. We are dedicated to advancing equity, diversity, and inclusion across all areas of life, including age, disability, gender identity, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, and sexual orientation.

We recognise the importance of self-development, career progression, and well-being in retaining our talented team. At Kwalee, we celebrate individuality and encourage everyone to bring their authentic selves to work.

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About The Company

We make the most fun games for the world's players. Find us on your phone, PC and consoles. Thanks to our players, we've achieved one billion downloads with games like Draw It, Jetpack Jump, or Airport Security. Look out for exciting PC and console games like Space Chef, Wildmender, and Robobeat.

Find out more about our team, games, publishing and careers here: https://bit.ly/45qoGYx

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