SMB Growth Marketing Senior Specialist/Manager

1 Year ago • 5 Years + • Marketing

Job Summary

Job Description

Salesforce Japan is seeking a creative and communicative Growth Marketing Senior Specialist/Manager for the SMB segment to lead marketing activities that enhance customer engagement and deliver high business impact. The role involves developing and executing comprehensive marketing strategies for new customer acquisition within the SMB segment. This includes planning and managing campaigns, coordinating with stakeholders (sales, product marketing, digital marketing, customer success, etc.), and driving lead generation and pipeline creation through events, webinars, and content production. The position offers opportunities to learn about content, performance analysis, and operational aspects of demand generation.
Must have:
  • 5+ years of marketing or sales experience in SaaS/IT products
  • Proactive, flexible, and driven to exceed expectations
  • Entrepreneurial mindset, willing to take on new challenges
  • Self-starter with a desire to learn and interest in cloud services
  • University degree and TOEIC score of 700+
Good to have:
  • Salesforce user or proposal experience
  • Digital marketing knowledge
  • Experience creating marketing materials
  • Team player
  • Growth mindset

Job Details

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Marketing & Communications

Job Details

About Salesforce

We’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you’ve come to the right place.

セールスフォース・ジャパンでは、新規顧客獲得に向けたマーケティング戦略の立案と実行に挑戦し、お客様とのエンゲージメントを高めて、ビジネスインパクトの高いマーケティング活動をリードできる、クリエイティブ、且つ、高いコミュニケーション力を有した、プロフェッショナルなグロースマーケティング シニアスペシャリスト/マネージャー(中小企業セグメント担当)を募集します。

SMBセグメント グロースマーケティング シニアスペシャリスト/マネージャーは、マーケティング統括本部デマンドジェネレーショングループに所属し、会社のビジョン、売上や商談金額目標、マーケティング製品に関するビジネスニーズや課題、最新トレンドから、社内のステークホルダー(営業、プロダクトマーケティング、デジタルマーケティング、カスタマーサクセス、アライアンス、ソリューションエンジニアリングチーム等)と密にコミュニケーションを行い、SMBセグメントの新規顧客開拓におけるクリエイティブ且つ、包括的なマーケティング戦略、計画を立案し、キャンペーンマネージメント(予算、スケジュール、リソース、ステークホルダー・コミュニケーション、PDCA)を実行し、目標に貢献頂きます。

主な業務内容

  • 小規模・中小企業の新規リード獲得、案件創出のため戦略・活動計画立案

  • 自社主催セミナー、ハンズオン、ウェビナーなどの自社主催または共催イベント、展示会やメディア媒体やセミナー主催者などの外部主催または協賛イベントの実施に向けて、ステークホルダーの調整を行い、内容や実施計画作成、ならびにセミナーやイベントに関して計画や必要なリソース手配

  • キャンペーン施策で活用するコンテンツの制作や社内外ステークホルダー及び制作会社との調整

  • 各種オペレーション業務(見積発注業務、予算管理、データ分析、WEBサイト掲載文言作成など)

その他、従来の手法にとらわれない革新的なアプローチを提案し、様々なマーケティング施策に挑戦いただきます。

また上記の活動を通して活動における課題認識と解決を繰り返し、デマンドジェネレーション全般に関わる経験(コンテンツ、効果測定分析、オペレーション業務)を習得することが出来ます。


必要なスキル・経験

  • 5年以上のSaaS・IT製品のマーケティングまたは営業経験

  • 柔軟性が高く、スピーディに行動し、期待を超えるパフォーマンスの達成にチャレンジできる方

  • 起業家マインドがあり、新しい分野にチャレンジし、柔軟な発想をもって、ステークホルダーを巻き込みながら、リーダーシップを発揮できる方

  • 自発的に新しいことを学ぶことができるSelf Starterで、クラウドサービス、テクノロジーに興味がある方

  • 経歴: 大学卒業以上、TOEIC 700点以上
     

歓迎するスキル・経験

  • Salesforceのユーザー経験・提案経験

  • デジタルマーケティングやマーケティングに関する知識

  • 各種マーケティングマテリアルの制作経験

  • チームプレイヤー

  • 成長思考

Accommodations

If you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form.

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

Similar Jobs

Looks like we're out of matches

Set up an alert and we'll send you similar jobs the moment they appear!

Similar Skill Jobs

Looks like we're out of matches

Set up an alert and we'll send you similar jobs the moment they appear!

Jobs in Tokyo, Japan

Looks like we're out of matches

Set up an alert and we'll send you similar jobs the moment they appear!

Marketing Jobs

Looks like we're out of matches

Set up an alert and we'll send you similar jobs the moment they appear!

About The Company

We're Salesforce, the Customer Company, inspiring the future of business with AI + Data + CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing wellanddoing good – you've come to the right place.

San Francisco, California, United States (On-Site)

Madrid, Community Of Madrid, Spain (On-Site)

San Francisco, California, United States (On-Site)

London, England, United Kingdom (Remote)

Dallas, Texas, United States (On-Site)

Seattle, Washington, United States (On-Site)

New York, United States (Remote)

Mexico City, Mexico (On-Site)

Atlanta, Georgia, United States (On-Site)

View All Jobs

Get notified when new jobs are added by Salesforce

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug