Ad Operations Manager, APAC
Job Summary
Job Description
Mistplay seeks an Ad Operations Manager, APAC, to manage and optimize client performance on their platform. Responsibilities include setting up clients in the campaign management platform, managing creatives and campaign structures, ensuring proper tracking of key metrics (clicks, installs, impressions, post-install events), analyzing campaign performance, proposing optimizations, reporting on trends, identifying upsell opportunities, and supporting Account Managers with data for QBRs. The role requires strong analytical skills, experience with campaign optimization, and collaboration with customer-facing teams. Experience in mobile gaming or adtech is a plus.
Must have:
- 3+ years in ad operations
- Campaign performance optimization
- Excellent analytics & advanced Excel skills
- Performance orientation
- Collaboration with customer-facing teams
- Organization & time management
Good to have:
- Mobile gaming or adtech experience
- Japanese language proficiency
Perks:
- Team lunches
- Game nights
- Company-wide events
3 skills required
Job Details
Mistplay is the #1 Loyalty Program for mobile gamers - with over 20 million users worldwide. Millions of gamers use our platform to discover games, connect with friends, and earn awesome rewards. We are a fast growing profitable company, recently ranked as the 3rd fastest growing technology company in Canada. Our passion to innovate drives our growth across the industry with the development of new apps, and powerful ad tech tools. Mistplay embraces strategic, creative, and data-driven collaboration to fuel our imagination of what can be achieved.
Mistplay's Ad Operations Manager is a critical front line role that manages and optimizes client performance on the Mistplay platform. The Ad Operations Manager manages the implementation of campaigns, analytics, campaign management and optimization of client performance to meet and exceed client expectations and help Mistplay deliver on the promise of being a core user acquisition partner.
What you'll do at Mistplay:
Set up new clients in campaign management platform;
Manage creatives and campaign structures for games;
Create, edit, activate/deactivate individual campaigns;
Ensure proper tracking of clicks, installs, impressions, and post-install events;
Analyze campaign performance;
Run KPI reviews;
Propose and implement optimizations for underperforming campaigns;
Report on trends in performance across clients;
Highlight upsell opportunities for high performing campaigns to customer success team;
Support Account Managers and Account Executives with data and insights for QBRs;
Triage, investigate and report on campaign behaviour;
Liaise with the analytics team to optimize dashboards and data enablement.
What you'll bring to Mistplay:
3+ years experience in ad operations;
Proven track record optimizing campaign performance;
Excellent analytics skills and advanced excel skills;
Intrinsic performance orientation and a passionate desire to meet performance goals;
Proven track record of collaboration with customer success, account executives or other customer facing teams;
Organization and time management skills;
Self-sufficient high performer who enjoys driving the success of your team;
Experience in the mobile gaming or adtech market a huge plus;
Professional working capabilities in English (Japanese would be great nice-to-have).
Why Mistplay?
We strive to make our work environment as inviting and fun as possible! Working at Mistplay is coupled with a whole array of perks that we've adopted virtually and in-person: Team Lunches, game nights, company-wide events, and so much more. Our culture is deeply rooted in growth and upheld by a team of smart, dynamic, and enthusiastic people. We utilize data to constantly learn, improve, and adapt. We foster an environment where everyone is encouraged to share their ideas, push boundaries, take calculated risks, and witness their visions come to life.
Why Mistplay?
We strive to make our work environment as inviting and fun as possible! Working at Mistplay is coupled with a whole array of perks that we've adopted virtually and in-person: Team Lunches, game nights, company-wide events, and so much more. Our culture is deeply rooted in growth and upheld by a team of smart, dynamic, and enthusiastic people. We utilize data to constantly learn, improve, and adapt. We foster an environment where everyone is encouraged to share their ideas, push boundaries, take calculated risks, and witness their visions come to life.
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