1. Responsible for the marketing planning of "Infinity Nikki" in Europe and America, including version strategy refinement, brand materials, creative content, and interactive activities for overseas market planning and implementation. Able to create outstanding creative campaign content by combining overall overseas annual market strategy, target audience insights, and core regional characteristics.
2. Strong understanding of products and user insights, able to clearly judge and understand game users, and effectively use product data for analysis to propose effective strategy refinement; at the same time, plan communication topics and nodes for product content to ensure content rhythm is understood and spread within the player community.
3. Possess strong creative content planning and aesthetic abilities, able to set clear content standards and control corresponding output to ensure high-quality content presentation, monitor and evaluate effects, and complete content iteration.
4. Establish and maintain cooperative relationships with overseas suppliers, participate in the development and maintenance of cross-industry collaborations in Europe and America, and promote multi-party resource integration.
1. 2-3 years of experience in game promotion, with mature PC game publishing experience; overseas marketing experience is preferred.
2. Passionate about games, familiar with Infinity Nikki IP or MMO/open world/ACG genres, with rich experience in PC and console games, and knowledge of platforms like Steam, Epic.
3. Possess excellent creative planning ability; successful promotion cases are preferred.
4. Good at summarizing and thinking, strong self-drive, results-oriented, pioneering and innovative, with strong stress resistance.