Social Media Manager

1 Month ago • 3 Years + • Social Media

Job Summary

Job Description

Kaizen Gaming, powering Betano, is a leading GameTech company operating in 19 markets. We are seeking a Social Media Manager with a creative and strategic mindset, deeply connected to Argentina's digital culture. This role will lead and optimize Betano's organic social media strategy in Argentina, ensuring alignment with global brand identity. The manager will collaborate with Marketing, Design, CRM, Sponsorship, and Product teams to create content that resonates with the local community. Responsibilities include developing and implementing a data-driven organic social media strategy, managing the content calendar across platforms like Instagram, X, TikTok, and YouTube, executing awareness and engagement campaigns, measuring performance with tools like Sprout or Brandwatch, and leading the local influencer marketing strategy. The role also involves activating real-time content based on trends and collaborating on content localization.
Must have:
  • At least 3 years of experience in social media management/digital content
  • Deep understanding of platform best practices (Instagram, Meta, X, YouTube)
  • Experience with social media listening/performance tools
  • Excellent written and verbal communication skills in English
  • Proven ability to manage complex projects and collaborate cross-functionally
Good to have:
  • Experience in entertainment, sports, or online betting industries
  • People management and stakeholder engagement experience
  • Familiarity with AI-powered content creation tools

Job Details

We are Kaizen Gaming

Kaizen Gaming, the team powering Betano, is one of the biggest GameTech companies in the world, operating in 19 markets. We always aim to leverage cutting-edge technology, providing the best experience to our millions of customers who trust us for their entertainment.

We are a diverse team of more than 2.700 Kaizeners, from 40+ nationalities spreading across 3 continents. 

Our #oneteam is proud to be among the Best Workplaces in Europe and certified Great Place to Work across our offices. Here, there’ll be no average day for you. Ready to Press Play on Potential?

Let's start with the role

We are looking for a Social Media Manager with a creative, strategic mindset and a strong connection to Argentina’s digital culture. This role will be responsible for leading, optimizing, and scaling Betano’s organic social media strategy in Argentina, aligned with our global brand identity. They will work closely with the Marketing, Design, CRM, Sponsorship, and Product teams to ensure that all content reflects Betano’s voice and resonates with our local community. 

As a Social Media Manager,  you will:

  • Develop and implement a data-driven organic social media strategy aligned with the brand’s global and local objectives.
  • Manage and optimize the content calendar, ensuring relevant, engaging, and platform-adapted posts (Instagram, X, TikTok, YouTube, Facebook, etc.).
  • Execute organic campaigns focused on awareness, engagement, and community building, using Betano’s content pillars.
  • Use tools like Sprout, Brandwatch, or similar to measure performance (reach, engagement, conversions) and deliver monthly reports with insights and recommendations.
  • Lead the local influencer marketing strategy by identifying creators, building strategic partnerships, and boosting organic reach.
  • Activate real-time content (reactive marketing), leveraging trends and key moments in sports and entertainment.
  • Collaborate with Marketing, CRM, Sponsorship, and Product teams to align brand messaging across all channels.
  • Contribute to the translation and localization of global content (web, app, CRM), ensuring an authentic and relevant local voice.

What you will bring:

  • At least 3 years of experience in social media management and/or digital content, preferably in the entertainment, sports, or online betting industries; 
  • Deep understanding of platform-specific best practices (Instagram, Meta, X, YouTube, etc.) and content formats;
  • Experience with social media listening and performance tools (e.g., Sprout, Brandwatch, or similar);
  • Excellent written and verbal communication skills in English; 
  • Proven ability to manage complex projects, collaborate cross-functionally, and influence without direct authority;
  • People management and stakeholder engagement experience is highly desirable.
  • Familiarity with AI-powered content creation tools is a nice-to-have.

Similar Jobs

Globalization Partners - Benefits Specialist

Globalization Partners

(Remote)
5 Months ago
extreme network - Senior/Staff Systems Software Engineer – Linux Platform & Virtualization

extreme network

Ontario, Canada (Hybrid)
4 Months ago
GoTo Group - Senior HSSE

GoTo Group

Jakarta, Indonesia (On-Site)
3 Weeks ago
Sailpoint - Sales Enablement Manager

Sailpoint

Austin, Texas, United States (Remote)
2 Months ago
Saama - Senior Financial Analyst

Saama

Pune, Maharashtra, India (On-Site)
3 Months ago
Sporty - Branding Social Media Manager

Sporty

Madrid, Community Of Madrid, Spain (Hybrid)
1 Month ago
Focus Entertainment - Social Media Manager Assistant

Focus Entertainment

Paris, Île-de-France, France (Hybrid)
1 Month ago
Kulfi Collective - Creative Director - Social Media

Kulfi Collective

Mumbai, Maharashtra, India (On-Site)
2 Months ago
Ubisoft - Social Media Publishing Coordinator

Ubisoft

Montreal, Quebec, Canada (Hybrid)
1 Month ago
clevertap - Manager - Social Media

clevertap

Mumbai, Maharashtra, India (Hybrid)
2 Months ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

IGG - Games Account Supervisor

IGG

Manila, Metro Manila, Philippines (On-Site)
8 Months ago
Lightcast - Associate Data Scientist

Lightcast

Chennai, Tamil Nadu, India (Hybrid)
1 Month ago
Bungie - Destiny Senior UI Engineer

Bungie

(Hybrid)
6 Months ago
Publicis Groupe - Assistant Manager

Publicis Groupe

Garland, Texas, United States (On-Site)
3 Weeks ago
Illumination - Archival Intern - Summer 2025

Illumination

Santa Monica, California, United States (Hybrid)
4 Months ago
FalconX - Senior Institutional Sales

FalconX

Hong Kong (On-Site)
1 Month ago
London stock Exchange - Senior UX Designer

London stock Exchange

Bucharest, Bucharest, Romania (On-Site)
1 Month ago
SEGA - Senior People Partner

SEGA

Horsham, England, United Kingdom (On-Site)
1 Month ago
Palo Alto Networks - Manager, Production Engineering (Cortex)

Palo Alto Networks

Santa Clara, California, United States (On-Site)
1 Month ago
Hedra - Full-Stack Engineer

Hedra

New York, New York, United States (On-Site)
3 Months ago

Get notifed when new similar jobs are uploaded

Jobs in Buenos Aires, Buenos Aires, Argentina

Salesforce - Business Development Representative - Argentina

Salesforce

Buenos Aires, Buenos Aires, Argentina (On-Site)
6 Months ago
pixel owl  - Developer

pixel owl

Buenos Aires, Buenos Aires, Argentina (On-Site)
2 Months ago
hogarth - Presentation Designer

hogarth

Buenos Aires, Buenos Aires, Argentina (Hybrid)
2 Months ago
Jam City - Product Manager

Jam City

Buenos Aires, Buenos Aires, Argentina (On-Site)
10 Months ago
Simcorp - Analytics Operations Analyst

Simcorp

Buenos Aires, Buenos Aires, Argentina (Hybrid)
2 Months ago
Evolution  - Technical Integration Specialist

Evolution

Buenos Aires, Buenos Aires, Argentina (On-Site)
9 Months ago
hogarth - Transcreation Team Lead

hogarth

Buenos Aires, Buenos Aires, Argentina (Hybrid)
1 Month ago
Dialpad AI - Senior Software Engineer - Omnichannel, Cloud and Infrastructure

Dialpad AI

Buenos Aires, Buenos Aires, Argentina (On-Site)
1 Month ago
Sika Group - EHS Manager

Sika Group

Caseros, Buenos Aires Province, Argentina (On-Site)
1 Month ago
Dexerto - Junior Public Relations and Corporate Communications Manager

Dexerto

Argentina (Remote)
2 Months ago

Get notifed when new similar jobs are uploaded

Social Media Jobs

Crunchyroll - Social Media Manager - Fluent in French and English

Crunchyroll

London, England, United Kingdom (Hybrid)
3 Months ago
Worlds - Social Media Manager

Worlds

(Remote)
3 Months ago
Elsewhere - Video Content Creator (CONTRACT)

Elsewhere

San Francisco, California, United States (Remote)
7 Months ago
WongDoody - Creative Director Social Media

WongDoody

Berlin, Berlin, Germany (Remote)
2 Months ago
kaizen gaming  - Social Media Manager

kaizen gaming

Athens, Greece (On-Site)
1 Month ago
Jellyfish - Social Content Manager

Jellyfish

Berlin, Berlin, Germany (Hybrid)
2 Months ago
Thatgamecompany - Social Media Specialist, China

Thatgamecompany

Shanghai, Shanghai, China (On-Site)
3 Months ago
kaizen gaming  - Social Media Executive

kaizen gaming

São Paulo, Brazil (Hybrid)
1 Month ago
Sporty - Social Media Intern (Sao Paulo)

Sporty

São Paulo, State Of São Paulo, Brazil (Hybrid)
3 Months ago
Pivotroots - Account Director – Social Media

Pivotroots

Mumbai, Maharashtra, India (On-Site)
2 Months ago

Get notifed when new similar jobs are uploaded

About The Company

Kaizen Gaming is one of the biggest and fastest growing GameTech companies in the world. With a focus on Technology and People we aim to continually improve our products and services to provide the best and most trusted online gaming experience to our customers around the world. 


We operate two brands in 13 countries: Betano (Portugal, Romania, Germany, Brazil, Bulgaria, Czech Republic, Chile, Peru, Ecuador, Canada-Ontario, Nigeria) and Stoiximan (Greece, Cyprus), and employ more than 2,200 people across three continents. Obsessed with our customers, we use technology and data to constantly push the boundaries of online gaming entertainment. 


Why work with us


💻Tech the Ride | Our Adventure

We have made it our quest to shape and influence the GameTech industry globally. We Kaizeners move fast and make things happen: we imagine, develop and build with no

limitations. Working here means getting the freedom to explore as you help us create the technology that powers entertainment.


😎Pick #oneteam | Our Culture

We each have a role to play in building a company culture we can all trust. We Kaizeners are open, direct and respectful; we support each other to reach our goals as

#oneteam. Working here means facing challenges that inspire the team to be on its A-game to get the job done.


☝ Level up | Our Growth

We know our hard work will take us places. We Kaizeners get plenty of opportunities to supercharge our potential as the company grows, overcoming challenges with the support of our colleagues. Working here means continually finding new boundaries to push and new career horizons to reach.


Press Play on Potential!

Join our #oneteam

Athens, Greece (Hybrid)

Athens, Greece (Hybrid)

Thessaloniki, Greece (Hybrid)

Lima, Callao Region, Peru (On-Site)

Athens, Greece (Hybrid)

Lisbon, Lisbon, Portugal (Hybrid)

São Paulo, Brazil (Hybrid)

Sofia, Sofia City Province, Bulgaria (Hybrid)

Buenos Aires, Buenos Aires, Argentina (Hybrid)

View All Jobs

Get notified when new jobs are added by kaizen gaming

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug