User Acquisition Manager

3 Months ago • 2 Years +

Job Summary

Job Description

As a User Acquisition Manager, you will collaborate with the UA team to optimize acquisition campaigns for mobile apps like Weather and Scanner. Your responsibilities include researching creative briefs, overseeing campaign execution, and monitoring KPIs. You'll also support various UA projects. Luni is a B2C mobile application developer aiming to create quality brands and experiences. The company's culture emphasizes flexibility, collaboration, and ownership. The role is full-time and based in either Bordeaux or Paris, France.
Must have:
  • 2+ years of experience in paid marketing and user acquisition
  • Strong knowledge of social networks, especially Instagram and TikTok
  • Analytical skills for data interpretation and Excel proficiency
  • B2 English level for managing English campaigns and communication
  • C1 French level

Job Details

Who are we ? ✨ At Luni, we aim to improve people’s everyday lives by creating brands and experiences that truly matter. We develops B2C mobile applications, aiming to stand out through quality, differentiated content or new way to approach a product.
Our vision is to constantly explore new playgrounds, without setting any limits in terms of exploration or creativity. As one of the top ten app publishers globally, with millions of users worldwide, some of our creations include: 🎬 Shorts, ⭐️ Astro Club and 🖨️ Scanner.
We have also created ⚽️ Omada, a living experience and vision for Gen Z to redefine how they engage with sports, primarily targeting the US market.
Indeed, 80% of our revenue is generated in the US and our business model is simple: we monetize through in-app subscriptions.
The culture at Luni 🌈 Our values are as follows: -Flexibility and adaptability for innovation -The power of collaboration and trust -Achieving success through ownership
➡️ And how does this translate into our daily lives? A great deal of flexibility is given to team members, allowing everyone to take ownership of their role and be proactive in making suggestions. A high level of trust is granted, with a strong company culture centered around challenge, sharing and attention to details.
👀 To know more Luni, you can listen to this podcast (in French) 🎤Adrien Miniatti - Créer en 3 ans un leader mondial autofinancé par l'Appstore by Matthieu Stefani - "Generation Do it Yourself"
The job 🚀 As a User Acquisition manager, you will join Natacha’s team, composed of Octave and Baptiste (User Acquisition Managers).
👉 What you will do ? -Collaborate closely with UA managers to oversee and optimize acquisition campaigns for a diverse portfolio of mobile apps: Weather, Scanner, or other "in-progress" apps. -Assist in the research and development of creative briefs, and oversee the execution of these campaigns to ensure they meet our strategic goals. -Conduct daily and weekly monitoring of campaign KPIs, providing performance reporting to ensure all campaigns are aligned with our business objectives. -Provide support on various UA managers' projects as needed, contributing to the overall success of the team.
Who you are 🧑‍💻 -You have at least 2 years of experience in paid marketing and user acquisition -You have a very good knowledge of social networks, with a strong understanding of content formats and trends on major platforms, particularly Instagram and TikTok. Any additional experience in Snapchat and Google Ads being advantageous. -You have analytical skills with the capability to interpret data for informed decision-making; proficient in creating dynamic tables in Excel. -You have a B2 English level, meaning you’re capable of effectively managing English campaigns and communicating with international teams. -You have a C1 French level.
🏢 This is a full-time role that can be held from one of our French hubs (Bordeaux/Paris). There is a job offer open in each city, but only one vacancy.

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