CRM Analyst

1 Day ago • 3 Years + • Account Management

Job Summary

Job Description

Welltech, a global leader in the Health & Fitness industry with over 220 million installs across three life-changing apps, is seeking a CRM Analyst. This role is crucial for optimizing operations and driving data-driven decisions to enhance customer engagement and retention. The analyst will provide insights into customer behavior, optimize the customer journey, conduct and analyze A/B tests, manage data quality proactively, perform root cause analysis, improve reporting efficiency, and deliver ad-hoc data. The position involves supporting CRM and other teams with data-driven decision-making and ensuring the CRM strategy aligns with broader business objectives.
Must have:
  • +3 years of experience with CRM or Re-engagement teams' mobile products
  • Excellent SQL knowledge
  • Proficiency with Tableau
  • Demonstrated experience with A/B testing
  • Experience with Cohort Analysis
  • Experience with Customer Lifecycle Management
  • Strong analytical and problem-solving skills
  • Excellent communication and presentation skills
Good to have:
  • Knowledge of marketing attribution models/tools
  • Experience with offers/vouchers or loyalty programs
  • Experience with B2C subscription models
  • Python + Pandas/Numpy and other data science libraries
Perks:
  • Grow Together culture
  • Lead by Example empowerment
  • Results-Driven focus
  • Opportunity to make a difference in global health and wellness

Job Details

🚀 Who Are We?

Welcome to Welltech—where health meets innovation! 🌍 As a global leader in Health & Fitness industry, we’ve crossed over 220 million installs with three life-changing apps, all designed to boost well-being for millions. Our mission? To improve the health of millions of people through intuitive nutrition trackers, powerful fitness solutions, and personalized wellness journeys—all powered by a diverse team of over 750+ passionate professionals with a presence across 5 hubs.

Why Welltech? Imagine joining a team where your impact on global health and wellness is felt daily. At Welltech, we strive to be proactive wellness partners for our users while continually evolving ourselves.

What We're Looking For

As a CRM Analyst, you'll play a key role in optimizing our current operations and ensuring data-driven decisions.


Key responsibilities:

  • Offer customer engagement and retention insights: Understand key drivers of customer engagement, retention, and churn, use these insights to identify high-impact opportunities across onboarding, pre-churn, retention, and cancellation user journeys to improve customer lifetime value and revenue.

  • Optimising the customer’s journey: Identify key moments of drop-off, friction, high and low value touch points within the customer experience, informing strategies to increase engagement and value.

  • Conducting and Enhancing A/B Test Analyses: Conduct A/B tests across the customer’s lifetime to improve user experience and engagement with our customer journeys. Conducting additional calculations for A/B tests and providing optimization recommendations.

  • Proactive Data Quality Management: Monitoring data integrity, identifying and resolving discrepancies, and collaborating on data source improvements.

  • Conducting Root Cause Analysis: Investigating channel performance trends to identify underlying causes and support strategic decisions.

  • Improving Reporting Efficiency: Design, build, and maintain clear data visualisations and presentations that translate complex data into actionable insights for stakeholders at all levels.

  • Delivering Prompt Ad-Hoc Data: Fulfilling specific data requests for strategic planning, segmentation, and troubleshooting.

  • Supporting CRM and other teams with decision-making: Preparing data and presenting findings to the CRM team to align on goals and strategies. Proactively explore data across the business, and where necessary, collaborate with Finance and Product to ensure our CRM Strategy aligns with broader business objectives, including margin and profitability considerations.

Required skills:

  • +3 years of experience working with CRM or Re-engagement teams' mobile products as a CRM/Marketing/Product Analyst

  • Strong experience working with big data, demonstrating excellent SQL knowledge.

  • Proficiency with data visualization tools, especially Tableau.

  • Demonstrated experience with the process of continuous A/B testing, including detailed performance analysis.

  • Experience with Cohort Analysis, customer behavioural lifecycle

  • Experience with Customer Lifecycle Management

  • Strong analytical and problem-solving skills, with the ability to translate complex data into clear, actionable insights.

  • Excellent communication and presentation skills, capable of conveying technical findings to both technical and non-technical stakeholders.

Nice to have:

  • Knowledge of marketing attribution models and/or tools

  • Experience with offers/vouchers and/or loyalty programs or other incentivization strategies is a plus

  • Experience with B2C subscription models

  • Python + Pandas/Numpy and other data science libraries

Candidate journey: ⭕️ Recruiter call ➔ ⭕️ Technical conversation ➔ ⭕️ Meet the hiring manager ➔ ⭕️ Meet the leadership team

✨ Why You’ll Love Being Part of Welltech:

  • Grow Together: Join a culture that champions both personal and professional growth. Here, you’ll thrive as we learn, evolve, and succeed together.

  • Lead by Example: No matter your role, your leadership matters. Every team member is empowered to inspire and make an impact.

  • Results-Driven: We’re all about achieving meaningful outcomes. It’s not just about the effort, but the difference we make every day.

  • We Are Well-Makers: Be part of a movement that’s creating a healthier, happier world. Together, we make well-being a reality!


Check out some of our products

Muscle Booster — https://musclebooster.fitness/

Yoga-Go — https://yoga-go.io/

WalkFit -http://walkfit.pro

Similar Jobs

ISS Stoxx - Data and Analytics Specialist

ISS Stoxx

Makati City, Metro Manila, Philippines (Hybrid)
• 1 Month ago
AI Fund - Head of Marketing

AI Fund

San Francisco, California, United States (Hybrid)
• 4 Months ago
Zelis  - Product Manager

Zelis

St. Petersburg, Florida, United States (Hybrid)
• 1 Week ago
Square - (Junior) Pricing Analyst

Square

Bergkirchen, Bavaria, Germany (On-Site)
• 4 Days ago
Telastra - Infrastructure Engineering and Operations Lead

Telastra

Singapore (On-Site)
• 1 Week ago
Notion - Account Executive, Mid-Market, Southern Europe

Notion

Dublin, County Dublin, Ireland (On-Site)
• 2 Weeks ago
AeroSpike - Director, Technical Account Management

AeroSpike

United States (Remote)
• 3 Weeks ago
Snap Mobile INC - Account Executive

Snap Mobile INC

Atlanta, Georgia, United States (On-Site)
• 2 Months ago
Thales - Account Manager

Thales

Manila, Metro Manila, Philippines (On-Site)
• 1 Month ago
Trend Micro - Enterprise Regional Account Manager

Trend Micro

BrasĂ­lia, Federal District, Brazil (Remote)
• 1 Month ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

OKX - HRBP Director (Leadership BP)

OKX

Singapore (On-Site)
• 2 Months ago
Eline Media - Game Design Director

Eline Media

Abu Dhabi, Abu Dhabi, United Arab Emirates (Hybrid)
• 1 Month ago
Keywords Studios - AI - Project Lead (Prompts)

Keywords Studios

Silesian Voivodeship, Poland (On-Site)
• 4 Months ago
Match Group - Compensation Business Partner

Match Group

Dallas, Texas, United States (Hybrid)
• 4 Weeks ago
Grammarly - Product Marketing Manager, Education

Grammarly

San Francisco, California, United States (Hybrid)
• 5 Days ago
Apple - Apple Services Operations, Business Analyst - Sports & TV+

Apple

Austin, Texas, United States (On-Site)
• 1 Month ago
Instrumental - Growth Engineer

Instrumental

(Remote)
• 2 Months ago
PwC - Strategy& Luxembourg Financial Services - Manager (m/f/d)

PwC

Luxembourg (On-Site)
• 7 Months ago
Humanitarian Operations - Legal/Finance Manager

Humanitarian Operations

Edinburgh, Scotland, United Kingdom (On-Site)
• 4 Months ago
London stock Exchange - Lead Engineer – Analytics DevOps

London stock Exchange

Buffalo, New York, United States (On-Site)
• 2 Weeks ago

Get notifed when new similar jobs are uploaded

Jobs in Poland

Techland - Creative Director

Techland

Wrocław, Lower Silesian Voivodeship, Poland (Hybrid)
• 2 Months ago
CD PROJEKT RED - DevOps Engineering Manager

CD PROJEKT RED

Warsaw, Masovian Voivodeship, Poland (On-Site)
• 2 Months ago
Motorola solutions - Senior Network Engineer

Motorola solutions

KrakĂłw, Lesser Poland Voivodeship, Poland (Hybrid)
• 2 Months ago
PwC - Starszy Konsultant / Starsza Konsultantka | Audyt

PwC

Warsaw, Masovian Voivodeship, Poland (Hybrid)
• 9 Months ago
moonmana - Dedicated Game Development Team

moonmana

Gdańsk, Pomeranian Voivodeship, Poland (On-Site)
• 2 Weeks ago
Techland - Level Designer

Techland

Warsaw, Masovian Voivodeship, Poland (On-Site)
• 7 Months ago
Valeo - Product Technical Leader

Valeo

Czechowice, Łódź Voivodeship, Poland (On-Site)
• 1 Month ago
Veeam Software - Python Developer in QA

Veeam Software

Poland (On-Site)
• 2 Weeks ago
Trueplay - Senior Finance Manager

Trueplay

Warsaw, Masovian Voivodeship, Poland (On-Site)
• 2 Months ago
Techland - UE5 QA Analyst

Techland

Wrocław, Lower Silesian Voivodeship, Poland (On-Site)
• 3 Weeks ago

Get notifed when new similar jobs are uploaded

Account Management Jobs

Zones - Key Account Manager

Zones

Bengaluru, Karnataka, India (On-Site)
• 2 Months ago
Toast - Field Sales Account Executive

Toast

Lansing, Michigan, United States (On-Site)
• 2 Months ago
Philips - Account Manager (m/w/d) Hospital Patient Monitoring

Philips

Germany (On-Site)
• 1 Month ago
Toast - Retail Account Executive

Toast

Petaluma, California, United States (On-Site)
• 1 Month ago
Headout - Account Executive

Headout

Hanoi, Vietnam (On-Site)
• 1 Month ago
Rippling - Account Manager- Mid-Market, Growth & Retention (HR Services Channel)

Rippling

San Francisco, California, United States (Hybrid)
• 1 Month ago
Philips - Senior Account Sales, Ultrasound

Philips

Chengdu, Sichuan, China (On-Site)
• 1 Month ago
Aptive - Payroll Specialist

Aptive

Spain (On-Site)
• 1 Day ago
Zscaler - Account Executive, Majors - LATAM/HLA

Zscaler

Mexico City, Mexico (Remote)
• 1 Month ago
fluence - Tax Accountant Specialist, Indirect and Transactional Tax

fluence

Bengaluru, Karnataka, India (On-Site)
• 1 Month ago

Get notifed when new similar jobs are uploaded

About The Company

Welcome toWelltech—where health meets innovation! 🌍 As a global leader inHealth & Fitness industry, we’ve crossed over220 million installswith life-changing apps, all designed to boost well-being for millions. Our mission? To improve the health of millions of people through intuitive nutrition trackers, powerful fitness solutions, and personalized wellness journeys—all powered by a diverse team of over700+ passionate professionals with a presence across 5 hubs.Why Welltech?Imagine joining a team where your impact on global health and wellness is felt daily. At Welltech, we strive to be proactive wellness partners for our users, while continually evolving ourselves.

Poland (Remote)

Barcelona, Catalonia, Spain (Remote)

Barcelona, Catalonia, Spain (On-Site)

Ukraine (Remote)

Spain (Remote)

Barcelona, Catalonia, Spain (Remote)

View All Jobs

Get notified when new jobs are added by Welltech

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug