Opportunity Brief
Marketing Planning & Execution:
- Ignite creative brainstorming sessions to craft and propose targets, develop and implement IMC plans and campaigns, including the IMC component of campaign launching in alignment with key business priorities, brand & customer needs, and work with product team, KOLs, Community team to drive publishing goals such as acquiring new users, retaining current ones, re-engaging churned users, and boosting event performance.
- Manage and execute the elements of the optimal IMC mix including content marketing (develop and refine captivating content, optimize & report on: website, copywriting, art direction, video production (3D, MV, short film, web material, iTVC, influencers activities). Leveraging contents in tailored ways to specific channels and campaigns, in collaboration with partners like production houses, agencies, photographers, and key opinion leaders (KOLs).
Performance Management:
- Responsible for product and campaign awareness, users reach & engagement metrics on social media platforms, managing all brand’s media channels.
- Produce insightful periodic and post-campaign reports to measure key performance indicators (KPIs) and highlight areas for improvement.
- Conduct in-depth analysis and evaluation of the effectiveness of various campaigns and channels to continuously optimize marketing strategies.
- Experience: Minimum 3 years in end-to-end Marketing project management with extensive experience in digital campaign marketing. It is a plus point if the candidate is fluent with mechanism of main social platforms such as Facebook, Youtube, Tiktok, Discord, etc.
- Qualifications: Bachelor's degree or equivalent practical experience, coupled with a portfolio showcasing your past projects.
- Passion: A deep love for Football & Gaming is a must
- Skills: Sharp analytical mind, strong problem-solving abilities, and clear, effective communication skills.
- Language: Fluent in English.
What We Offer
*APPLICATION FORM GUIDANCE:
Please help to submit your job application with the documents includes:
1. Your CV
2. Your Portfolio:
+ You can view a sample here: https://www.vnmedias.net/portfolio
+ It's not necessary to be a website, you can simply make a word/a doc/an excel/a pdf/a PPT/a showreel...
+ We are expecting to know about your significant projects, your roles and impacts in those projects along with those projects' results in this Portfolio
3. Your Gaming Resume (You can download the template in the link: https://shorturl.at/aH1os , fill in and upload together with your CV and portfolio):
Ready to level up your career? Join us and let's conquer the championship together!
Garena is a leading global online games developer and publisher. Free Fire, its self-developed mobile battle royale title, was the most downloaded mobile game in the world in 2019, 2020, and 2021, according to data.ai, previously known as App Annie.
Garena is run by passionate gamers and has a unique understanding of what gamers want. It exclusively licenses and publishes hit titles from global partners – such as Arena of Valor and Call of Duty: Mobile – in selected markets globally. Garena champions social and entertainment experiences through games, enabling its communities to engage and interact. Garena is also a leading esports organiser and hosts some of the world’s biggest esports events.
Garena is a part of Sea Limited (NYSE:SE), a leading global consumer internet company. In addition to Garena, Sea’s other core businesses include its e-commerce arm, Shopee, and digital financial services arm, SeaMoney. Sea’s mission is to better the lives of consumers and small businesses with technology
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