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Staff Product Manager - Product Partnerships (User Acquisition & Retention)

2 Hours ago • 12 Years + • Product Management • $117,811 PA - $215,000 PA

Job Summary

Job Description

Crunchyroll seeks a Staff Product Manager to lead user acquisition and retention strategies through partnerships. Responsibilities include developing and implementing product strategies for integrations with telecoms, platforms, and game consoles; creating data-driven strategies to increase user engagement; collaborating with engineering, business development, marketing, and data teams; and developing partner-facing APIs and user experience designs. The ideal candidate possesses 12+ years of product management experience, expertise in digital services partnerships, and a proven ability to build technical products. The role involves leading complex programs, analyzing product performance, and becoming a subject matter expert.
Must have:
  • 12+ years product management experience
  • Digital services partnership expertise
  • API integration experience
  • Data-driven decision making
  • User acquisition & retention strategies
  • Technical product development (0 to 1)
  • Cross-team collaboration
Perks:
  • Competitive compensation & bonus
  • Flexible time off
  • Comprehensive benefits (medical, dental, vision)
  • 401k plan with employer match
  • Commuter benefit
  • HSA & FSA programs

Job Details

About Crunchyroll

WE HELP EVERYONE BELONG. IT’S OUR PURPOSE.

Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it’s powered by the anime content we all love.

Join our team, and help us shape the future of anime!

About the role

Crunchyroll’s Product Partnerships team is seeking a Staff Product Manager who is excited to increase user acquisition and retention strategies through new product features and partnerships across global markets. You will lead the strategy and execution of expanding and optimizing our partnerships with telecom operators, platform providers, game consoles, billing partners, and more. Your work will help grow our paid user base and deliver exciting, scalable products that delight our fans.

This is a hands-on, individual contributor role that involves working with engineering, business development, product, marketing, and data teams to ensure the success of our product partnerships.

Responsibilities

  • Lead Product Strategy & Implementation: Lead the product strategy and roadmap for main partner integrations, including bundles, promotional offers, and device app distribution.
  • Increase User Acquisition & Retention: Develop data-driven strategies to acquire and engage users through our partnerships, delivering products and features that align with our needs and user expectations.
  • Lead Complex Programs: You will use your technical and business expertise to provide scalable, impactful product solutions and share a vision of success by working with several teams and external partners.
  • Collaborate on Product Requirements: Develop partner-facing APIs, user experience designs, and new scalable product features that enhance Crunchyroll membership, anticipating evolving requirements while keeping the end-user at the forefront.
  • Analyze & Promote Insights: Dive deep into product and partner performance, using data to improve our offerings and adjust strategies to create maximum value.
  • Become the Subject Matter Expert: Expand your knowledge of the business and your craft, becoming a trusted domain expert and go-to ally across teams leading innovation.
  • Leadership and influence: You will lead without authority, influence teams, and promote outcomes that move the needle.

In the role of Staff Product Manager - Product Partnerships - User Acquisition and Engagement, you will report to the Director of Product Management.

We are considering applicants for the location of San Francisco, CA.

About You

We get excited about candidates, like you, because...

  • 12+ years of product management experience, experience shaping the product vision, strategy, and direction, working with external partners
  • Experience with digital services partnerships, including API integrations, user acquisition and retention, and subscription management
  • Experience building technical products from 0 to 1
  • Experience using data to make decisions and guide your strategy.
  • Experience leading discussions with all audiences to break down complex ideas into clear strategies
  • Experience creating product strategies for seamless and high-quality user experience
  • Experience with project management
  • Experience with A/B testing

About the Team

The Product Partnerships team is at the sweet spot where entertainment, tech, and awesome partnerships collide, we’re all about making the anime experience as fun and exciting as possible for our fans. We team up with incredible companies and brands to expand our reach and spread joy to anime lovers everywhere without sacrificing the user experience. While San Francisco is our home base, our impact is global. We work with internal and external teams to create unforgettable experiences for our passionate communities. If you’ve got an end-user mindset, love shaking things up, and are always up for learning from those around you, you’ll fit right in!

Why you will love working at Crunchyroll

In addition to getting to work with fun, passionate and inspired colleagues, you will also enjoy the following benefits and perks:

  • Receive a great compensation package including salary plus performance bonus earning potential, paid annually.
  • Flexible time off policies allowing you to take the time you need to be your whole self.
  • Generous medical, dental, vision, STD, LTD, and life insurance
  • Health Saving Account HSA program
  • Health care and dependent care FSA
  • 401(k) plan, with employer match
  • Employer paid commuter benefit
  • Support program for new parents
  • Pet insurance and some of our offices are pet friendly!

#LifeAtCrunchyroll #LI-Hybrid 

The Pay Range for this position is listed. Actual pay will vary based on factors including, but not limited to location, experience, and performance. The range listed is just one component of Crunchyroll’s Total Rewards offerings for employees. Other rewards may include performance bonuses, employer matched retirement savings, time-off programs, and progressive health benefits and perks.
Pay Transparency - San Francisco, CA
$117,811$215,000 USD

About our Values

We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value

  • Courage. We believe that when we overcome fear, we enable our best selves.

  • Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding.

  • Service. We serve our community with humility, enabling joy and belonging for others.

  • Kaizen. We have a growth mindset committed to constant forward progress.

Our commitment to diversity and inclusion

Our mission of helping people belong reflects our commitment to diversity & inclusion. It's just the way we do business.

We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.

Questions about Crunchyroll’s hiring process? Please check out our Hiring FAQs: https://help.crunchyroll.com/hc/en-us/articles/360040471712-Crunchyroll-Hiring-FAQs

Please refer to our Candidate Privacy Policy for more information about how we process your personal information, and your data protection rights: https://tbcdn.talentbrew.com/company/22978/v1_0/docs/spe-jobs-privacy-policy-update-for-crpa-dec-21-22.pdf

Please beware of recent scams to online job seekers. Those applying to our job openings will only be contacted directly from @crunchyroll.com email account.

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About The Company

Crunchyroll connects anime and manga fans across 200+ countries and territories with the content and experiences they love. In addition to free ad-supported and subscription premium content, Crunchyroll serves the anime community across events, theatrical, games, consumer products, collectibles and manga publishing.


Anime fans have access to one of the largest collections of licensed anime through Crunchyroll and translated in multiple languages for viewers worldwide. Viewers can also access simulcasts — top series available immediately after Japanese broadcast.

The Crunchyroll app is available on over 15 platforms, including all gaming consoles.

Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan’s Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation

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