Ad Sales - Associate/Senior Associate - Paytm Ads

The role involves supporting the end-to-end execution of advertising campaigns on Paytm's in-house ad properties, specifically scratchcards and lucky wheel properties. Responsibilities include managing operational processes from campaign creation to activation, coordinating with internal teams for campaign setup, testing, and launch, and ensuring timely and accurate execution. The associate will monitor campaign health, proactively identify and address issues, and participate in post-campaign analysis, troubleshooting with cross-functional stakeholders. Additionally, the role requires maintaining daily campaign performance reports and funnel metrics, and optimizing campaigns across brands and ad properties to drive revenue growth.