GenStudio COE Product Specialist

4 Weeks ago • 5 Years + • Product Management • $226,800 PA - $373,300 PA

Job Summary

Job Description

The GenStudio COE Product Specialist drives sales of Adobe GenStudio, a generative AI-first product for marketing teams. This role involves orchestrating cross-functional teams to understand market trends and customer needs within the generative AI and content space. Responsibilities include creating GTM strategies, developing segmentation strategies, collaborating with marketing and sales teams, and exceeding sales quotas. The specialist will also work closely with Expert Solutions Consulting, Account Directors, AEs, Product Specialists, Product Marketing, and Sales Enablement. The role requires 5+ years of large enterprise-level software sales experience and a deep understanding of the Adobe Experience Platform, Adobe Experience Manager Assets, and Workfront. The ideal candidate possesses a strong entrepreneurial spirit and thrives in fast-paced environments.
Must have:
  • Drive GenStudio sales
  • Create GTM strategies
  • Understand market trends
  • 5+ years enterprise software sales
  • Adobe platform knowledge

Job Details

Our Company

Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. 

We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!


 

Job Description

The Opportunity: 

Adobe GenStudio is a generative AI-first product that lets marketing teams quickly plan, create, manage, activate and measure on-brand content. We are looking team members to be on the forefront of Generative AI as we take GenStudio to market.  

  
The GenStudio COE team will drive Adobe’s GenStudio business in two key areas. First, as we bring the product to market the team will work with product, product marketing, the sales teams and customers to help shape the current and future direction of Adobe GenStudio.  Second, the COE members will help establish a successful pre-sales motion and directly sell GenStudio to customers in conjunction with the Adobe enterprise selling teams.   The GenStudio team will be operating in a fast-changing environment.  We plan to iterate on the product quickly in response to the needs of customers and the COE team will be responsible for uncovering those needs.    COE members should be comfortable with this fast-paced, startup like environment where quickly evolving the business will be required.   The COE will work closely with Expert Solutions Consulting, Account Directors, AE’s, Product Specialists, Product Marketing, and Sales Enablement. As GenStudio matures, this team will transition into a more traditional Product Specialist selling group with set accounts and quota responsibilities.  

 

We are seeking experienced Enterprise Sellers who have a track record of success.   Excitement to work a changing, fast-paced environment is a must.   As a Product Specialist, you will drive new bookings help ensure value realization for our customers.  If you are passionate about Generative AI, have an entrepreneurial spirit and are excited by market leading customers, we want to hear from you. 

  

What you'll Do: 

  • Drive the sales of Adobe GenStudio.  

  • Orchestrate cross-functional teams to understand market trends, identify customer needs, and competitive landscape within the generative AI and content space 

  • Create the future by applying customer analytics and data-driven insights to develop comprehensive segmentation strategies for target markets 

  • Collaborate with marketing, sales, and product teams to ensure alignment of go-to-market strategies with overall business objectives. 

  • Own the outcome by developing and implementing a plan with prioritization across accounts that serves as a success roadmap to exceed the quota. 

  • Prospect and generate pipeline across a book of named accounts 

  • Track and measure the effectiveness of go-to-market initiatives, providing regular reporting and insights to sales ecosystem 

  

What you need to succeed:  

  • Experience creating GTM strategies along with a practical understanding of the technologies and tactics necessary for execution 

  • The ability to take richness of the Adobe Content Supply Chain story and turn it into value customers can understand and deliver on.   

  • A minimum of 5+ years large enterprise-level software sales experience. 

  • Deep understanding of the Adobe Experience Platform, Adobe Experience Manager Assets and Workfront, with knowledge of our AI solutions. 

  • Proven track record of success and a history of exceeding quota. 

  • Aptitude to work collaboratively in a team environment with team goals and metrics.  

  • A builder and ‘start up’ mentality; understanding the goal is to own the category for GenStudio; the ability to be agile, project passion internally and with customers. Deep knowledge of the marketing technology industry including direct-to-consumer and/or business-to-business models 

Application Window Notice

If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least 12:01 AM Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.

Our compensation reflects the cost of labor across several  U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $226,800 -- $373,300 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.

At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans.  Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.

Adobe is proud to be an Equal Employment Opportunity and affirmative action employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more.
 

Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call (408) 536-3015.

Adobe values a free and open marketplace for all employees and has policies in place to ensure that we do not enter into illegal agreements with other companies to not recruit or hire each other’s employees.

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About The Company

Adobe is the global leader in digital media and digital marketing solutions. Our creative, marketing and document solutions empower everyone – from emerging artists to global brands – to bring digital creations to life and deliver immersive, compelling experiences to the right person at the right moment for the best results. In short, Adobe is everywhere, and we’re changing the world through digital experiences.


 

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