Senior Program Manager (Salesforce CPQ & Go-to-Market Operations)

Description

WebMD is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, ancestry, color, religion, sex, gender, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, veterans status, or any other basis protected by law.

Position Summary:

• Serve as the business process owner for Salesforce CPQ, overseeing the configuration, optimization, and scalability of quoting workflows and product catalog. 
• Maintain and manage the CPQ product catalog, including product hierarchy, SKUs, attributes, pricing logic, and bundling rules. Ensuring all product metadata is rigorously managed and compliant with Finance requirements. 
• Ensure CPQ processes align with sales strategy, pricing models, and the evolving One Ignite platform structure. This includes coordination of product level SKU creation/management; contract template verbiage to support product initiatives, coordination with Legal as necessary. 
• Partner with Salesforce Admins and Engineering in the Ignite Salesforce Center of Excellence (CoE) for enhancements, testing, and deployment of CPQ updates and integrations. 
• Lead cross-functional CPQ requirement gathering through implementation, change management and optimization. 
• Develop program roadmaps, timelines and KPIs to ensure successful delivery of CPQ capabilities aligned with business goals. 

• Act as the primary liaison to the Finance organization, ensuring alignment of system workflows, data structures, and business processes. 
• Own the operational integrity of finance-related system flows, including revenue recognition schemas, quote-to-cash workflows, invoicing triggers, and data mapping to finance platforms. 
• Support and maintain commission planning and reporting infrastructure tied to CPQ data and sales performance metrics in order to enable accurate and timely commission reporting. 
• Ensure finance systems inputs are scalable, and aligned with regulatory and internal control standards 

• Operationalize pricing strategies by managing structured pricing rules and discounting logic in CPQ, with the ultimate goal of automation. 
• Govern the creation, lifecycle, and retirement of SKUs across CPQ and downstream systems, ensuring consistency and accuracy. 
• Enable dynamic packaging and pricing models to support new GTM motions and product offerings.

• Lead and coordinate cross-functional Go-to-Market initiatives, especially as products and services converge under the One Ignite platform. This includes product entry to market; in market changes/migrations to consolidated/new products; and product end-of-life management/decommissioning. 
• Design, build, and execute the Program Management plans in order to effectively collaborate with Product, Product Marketing, Sales, Legal and Finance to define launch requirements, commercial readiness milestones, and enablement strategies. 
• Drive programs from planning through execution, ensuring accountability, clear ownership, and timely delivery. 
• Develop and maintain program documentation, roadmaps, risk tracking, and executive reporting. 

• Bachelor’s degree in Business, Operations, Accounting/Finance, or a related field (MBA or relevant certification a plus). 
• 7+ years of experience in Program Management, Revenue Operations, Sales Operations, or related functions in a SaaS or technology organization. 
• Deep expertise in Salesforce CPQ/Revenue Cloud, with a proven track record of managing quoting workflows, pricing structures, and product catalogs. 
• Strong understanding of finance operations, including revenue recognition, commissions, and quote-to-cash processes. 
• Experience with GTM program development and execution, ideally in a platform transformation or product unification context. 
• Proficiency with Salesforce, CPQ platforms, and financial tools (e.g., GreatPlains, Microsoft Dynamics 365, Cognos, Tableau, or similar). 
• Exceptional communication, stakeholder management, and cross-functional leadership skills. 
• Highly organized, analytical, and capable of driving programs with minimal oversight in a fast-paced environment. 

• Experience in a high-growth SaaS or healthcare technology environment.
• Familiarity with subscription-based revenue models. 
• Strategic mindset with a tenacious drive to get things done well with hands-on execution.
• Passion for driving clarity and operational excellence across systems and teams.