Digital Marketing Specialist

1 Month ago • 3 Years + • Digital Marketing

Job Summary

Job Description

As the Digital Marketing Specialist for Gojek's market in Indonesia (Jakarta), you will be crucial in creating and executing strategic digital marketing campaigns to improve brand presence and user acquisition. You will use your expertise in digital platforms and consumer behavior to build compelling channel strategies and oversee their rollout across various platforms. Your analytical skills will be essential for evaluating campaign performance and optimizing strategies for maximum impact. This position offers a chance to lead marketing initiatives in a vibrant and rapidly changing market.
Must have:
  • 3+ years of digital marketing experience
  • Proficiency in Google Adwords, Meta, TikTok Ads
  • Google Analytics & Data Studio/Looker
  • Strong analytical, communication, and problem-solving skills
  • Bachelor's degree in Marketing or related field
  • Fluency in English

Job Details

About the Role

As the Digital Marketing Specialist for Gojek's market, based in Indonesia (Jakarta), you'll be pivotal in devising and executing strategic digital marketing campaigns to bolster brand presence and drive user acquisition. Leveraging your expertise in digital platforms and consumer behavior, you'll craft compelling channel strategy and oversee its dissemination across various platforms. Your analytical prowess will be instrumental in assessing campaign performance and optimizing strategies for maximum impact. This role offers a unique opportunity to spearhead marketing initiatives in a dynamic and rapidly evolving market landscape.

What Will You Do
  • Devise and implement tailored digital marketing strategies for GoCorp & Transport SG
  • Analyze market trends to identify growth opportunities and refine strategies accordingly
  • Collaborate cross-functionally to ensure alignment with business goals
  • Monitor and evaluate campaign performance to drive optimization
  • Stay updated on industry trends and technologies to drive innovation
  • Manage relationships with external partners and agencies to support initiatives
  • Contribute to overarching marketing strategies and brainstorming sessions.
What Will You Need
  • 3+ years of digital marketing experience
  • Proficiency in digital marketing tools and platforms such as Google Adwords, Meta, TikTok Ads, Google Analytics & Data Studio/Looker
  • Strong analytical, communication, and problem-solving skills
  • Bachelor's degree in Marketing, Communications, or related field
  • Fluency in English. 
About the Team

Our team is a mix of folks from different backgrounds like marketing, business, engineering, product, finance design, and more. We're spread out across Indonesia, India, and Singapore. In the Transport division at Gojek, we're all about keeping things running smoothly from the inside out. We focus on fueling the business by solving challenges, generating demand, optimizing supply, and running effective promotions and campaigns to drive revenue growth. In essence, we ensure smooth operations and keep the business moving forward. Our primary role involves developing and overseeing business strategies for the broader Gojek market.

Similar Jobs

Marsh McLennan - Client Executive

Marsh McLennan

Brussels, Brussels, Belgium (Hybrid)
1 Month ago
Schbang - Business Growth Manager

Schbang

Mumbai, Maharashtra, India (On-Site)
5 Months ago
Saviynt - Director, Professional Services - IAM/IGA Practice

Saviynt

Chicago, Illinois, United States (On-Site)
4 Weeks ago
Veeam Software - Sales Specialist – Veeam Data Cloud M365 (VB365/Cirrus)

Veeam Software

Paris, Île-de-France, France (On-Site)
1 Week ago
bytedance - Search Operation Quality Assurance - Ads

bytedance

Pasig, Metro Manila, Philippines (On-Site)
8 Months ago
Blazesoft - SEO Editor (Remote)

Blazesoft

(Remote)
3 Months ago
Vimeo - Trust & Safety Sensitive Content Specialist

Vimeo

Philippines (On-Site)
2 Months ago
Adyen - Digital Marketing Manager

Adyen

Berlin, Berlin, Germany (On-Site)
2 Months ago
LTI Mindtree - Senior Specialist - Interactive SEM Consultant

LTI Mindtree

Tokyo, Japan (On-Site)
1 Month ago
WebFX - Digital Marketing Specialist - Account Manager

WebFX

York, Pennsylvania, United States (On-Site)
9 Months ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

undefined - Senior Client Partner - Technology

Austin, Texas, United States (On-Site)
1 Month ago
Coda - Product Marketing Manager

Coda

Singapore, Singapore (Hybrid)
2 Months ago
Aspire - Channel Partnerships Manager

Aspire

Hong Kong (Hybrid)
2 Months ago
Blazesoft - Online Casino Program Manager

Blazesoft

Canada (On-Site)
1 Year ago
Autodesk - Partner Principal Solutions Executive | AEC

Autodesk

Bengaluru, Karnataka, India (On-Site)
1 Month ago
Splice - Director, Product Management, Growth

Splice

United States (Remote)
2 Months ago
dun bradstreet - Sales Director Partnerships

dun bradstreet

Frankfurt Am Main, Hessen, Germany (Hybrid)
4 Months ago
Lionbridge Games - Inside Sales Representative, Games

Lionbridge Games

(Remote)
3 Months ago
Crowd Strick - Corporate Account Executive

Crowd Strick

Barcelona, Catalonia, Spain (On-Site)
1 Month ago
Fictiv - Senior Account Executive

Fictiv

United States (Remote)
2 Months ago

Get notifed when new similar jobs are uploaded

Jobs in Jakarta, Indonesia

GoTo Group - Product Manager - Fulfillment

GoTo Group

Jakarta, Jakarta, Indonesia (On-Site)
3 Months ago
GoTo Group - Region Users Associate

GoTo Group

Surabaya, East Java, Indonesia (On-Site)
1 Month ago
NinjaVan - Business Development Executive (East Java)

NinjaVan

East Java, Indonesia (Hybrid)
2 Months ago
PwC - FY 25 - Senior Associate - Accounting Advisory Service (IFRS17)

PwC

Jakarta, Jakarta, Indonesia (On-Site)
9 Months ago
GoTo Group - Software Engineer (Backend)

GoTo Group

Jakarta, Indonesia (On-Site)
11 Months ago
GoTo Group - Marketing Executive - Growth

GoTo Group

Jakarta, Indonesia (On-Site)
2 Months ago
USE Insider - Customer Marketing Manager, APAC

USE Insider

Jakarta, Indonesia (Hybrid)
3 Years ago
NinjaVan - Cold Chain Business Development

NinjaVan

Bandung, West Java, Indonesia (Hybrid)
1 Month ago
GoTo Group - Product Manager - Food Experience Content Management

GoTo Group

Jakarta, Indonesia (On-Site)
1 Month ago
alegrium 1 - Game Designer

alegrium 1

South Jakarta, Jakarta, Indonesia (On-Site)
1 Year ago

Get notifed when new similar jobs are uploaded

Digital Marketing Jobs

Nagarro - Senior Analyst ,Search Engine Optimization

Nagarro

Cebu City, Central Visayas, Philippines (On-Site)
9 Months ago
WebFX - Digital Marketing Lead (SEO) (Cape Town)

WebFX

Cape Town, Western Cape, South Africa (On-Site)
9 Months ago
Amber - Senior Digital Marketing Manager

Amber

Bucharest, Bucharest, Romania (Hybrid)
1 Month ago
WebFX - Digital Marketing Specialist - Account Manager

WebFX

Lancaster, Pennsylvania, United States (On-Site)
9 Months ago
WebFX - Digital Marketing Specialist (Search) (Cape Town)

WebFX

Cape Town, Western Cape, South Africa (On-Site)
8 Months ago
Inwave - Mobile Game Digital Marketing

Inwave

(On-Site)
5 Months ago
52 entertainment - Intern / Apprenticeship - Digital Marketing Assistant - September 2025

52 entertainment

Villeneuve-d'Ascq, Hauts-de-France, France (On-Site)
1 Month ago
Codeway Studios - Content Specialist (Language Learning)

Codeway Studios

Istanbul, İstanbul, Türkiye (On-Site)
2 Months ago
Winzo - SEO Specialist

Winzo

New Delhi, Delhi, India (On-Site)
2 Months ago
Pivotroots - SEO - Network Partner

Pivotroots

Mumbai, Maharashtra, India (On-Site)
2 Months ago

Get notifed when new similar jobs are uploaded

About The Company

GoTo is the largest technology group in Indonesia, combining on-demand and financial services through the Gojek and GoTo Financial brands. It is the first platform in Southeast Asia to host these two essential use cases in one ecosystem, capturing a majority of Indonesian consumer household expenditure.


GoTo’s mission is to “Empower Progress” by offering an unparalleled selection of goods and services through a comprehensive merchant and partner network and promoting financial inclusion through its leading payments and financial services business.

Jakarta, Indonesia (On-Site)

Jakarta, Indonesia (On-Site)

Jakarta, Jakarta, Indonesia (On-Site)

Semarang, Central Java, Indonesia (On-Site)

Bengaluru, Karnataka, India (On-Site)

Jakarta, Indonesia (On-Site)

Jakarta, Indonesia (On-Site)

Jakarta, Indonesia (On-Site)

Jakarta, Indonesia (On-Site)

Jakarta, Jakarta, Indonesia (On-Site)

View All Jobs

Get notified when new jobs are added by GoTo Group